71 episodes

This podcast focuses on the business end of the pen. What does that mean? It's getting into the nitty-gritty of the business side of being a writer or publisher. We at Talking Book Publishing will bring in industry experts, Published authors, publishers, agents, and editors for conversations about what tools writers need to be as successful as they can on their publishing journey.

Talking Book Publishing with Kathleen Kaiser Adanna Moriarty

    • Arts
    • 5.0 • 3 Ratings

This podcast focuses on the business end of the pen. What does that mean? It's getting into the nitty-gritty of the business side of being a writer or publisher. We at Talking Book Publishing will bring in industry experts, Published authors, publishers, agents, and editors for conversations about what tools writers need to be as successful as they can on their publishing journey.

    On The Power of Unity: Navigating the Future of Writing and Publishing

    On The Power of Unity: Navigating the Future of Writing and Publishing

    Welcome to a pivotal episode of "Talking Book Publishing," where your hosts Kathleen and Adanna discuss the transformative merger reshaping the landscape for writers and publishers alike. Join us as we delve into an enlightening conversation with Gary Young, the president of the Independent Writers of Southern California (IWOSC), and Stephen Sanchez, the visionary vice president. This episode marks a momentous occasion, celebrating the union of IWOSC with the Publishers Association of Los Angeles (PALA) and the Writers and Publishers Network (WPN), a collaboration set to redefine the support system for the creative community.

    For over four decades, IWOSC has evolved from its journalistic roots to a beacon of guidance in the ever-evolving world of book publishing. Today, we explore how this rich history of adaptation and growth has positioned IWOSC, PALA, and WPN as pillars of strength for independent writers and publishers. Our guests share personal journeys and insights, highlighting the invaluable resources, networking opportunities, and communal support that have empowered their members to thrive amidst the industry's challenges.

    As we navigate the details of this strategic merger, we uncover the enhanced benefits for members—ranging from expanded international reach to increased access to expert advice on marketing, editing, and design. This episode is a testament to the resilience and innovation of the indie author community, showcasing the enhanced potential for growth, learning, and success through the unity of IWOSC, PALA, and WPN.
    In a landscape where collaboration and adaptability are essential, "Talking Book Publishing" invites you to discover how this unified network stands as a beacon of hope and opportunity for writers and publishers. Whether navigating the challenges of self-publishing, seeking to expand your digital marketing skills, or simply looking for a supportive community to call home, this episode is a must-listen.

    Join us as we celebrate the new horizons opened by this merger, promising a brighter, more connected future for all involved. Whether you're an aspiring author, a seasoned publisher, or anywhere in between, let's explore how joining forces can amplify our voices and elevate our stories in the ever-changing publishing ecosystem.
    We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.

    • 45 min
    On Maximizing Your Memoir's Reach: Effective Social Media Strategies

    On Maximizing Your Memoir's Reach: Effective Social Media Strategies

    Unlock the secrets to successful memoir marketing in this insightful episode of "Talking Book Publishing," where hosts Kathleen and Adanna welcome digital marketing maven Lisa Angle and author Bee Bloeser. Dive deep into the art of creating captivating social media content that resonates and engages. Learn how platforms like TikTok, Instagram, and Facebook can become powerful tools in your promotional arsenal, transforming your memoir's visibility and sales. 
    From overcoming perfectionism to embracing the power of simplicity and authenticity, Lisa and Bee share their top strategies for leveraging social media to its full potential. Discover the importance of hashtag usage, engaging with your audience, and the impact of consistency in your content creation journey. Whether you're an author looking to broaden your reach or a creator eager to enhance your digital presence, this episode is packed with actionable tips and real-world advice to elevate your online marketing game.


    Listeners will also find inspiration in discussing the inclusive nature of technology, debunking the myth that social media is only for the young, and exploring creative ways to incorporate unique stories and personal interests, such as pets, into your content for that extra engagement touch. 


    Take advantage of expert insights into video marketing, the role of authenticity in building connections, and how to adapt and thrive in the ever-evolving digital landscape. Tune in to "Talking Book Publishing" for this game-changing conversation on harnessing the power of social media for your memoir.


    We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.

    • 45 min
    On Enhancing Your Manuscript: Insights from Editor Lynn Varon

    On Enhancing Your Manuscript: Insights from Editor Lynn Varon

    Join hosts Kathleen and Adanna for another insightful episode of Talking Book Publishing as they get into the nitty-gritty of manuscript editing with Lynn Varon, a seasoned editor. Lynn sheds light on common manuscript pitfalls while sharing her editing journey fueled by a lifelong passion for reading and a keen eye for good writing.
    Drawing from her extensive background in editing, Lynn compares the editing processes for magazines and books, emphasizing the importance of serving both the writer and the reader to craft compelling narratives.


    Listeners gain valuable insights into tailoring their writing to engage readers effectively and receive constructive feedback, particularly in nonfiction works where delivering information interestingly and logically is paramount. Lynn and the hosts also discuss the significance of understanding the target audience to broaden market appeal, highlighting the sometimes conflicting priorities between creative vision and commercial viability for authors.


    Exploring the editor's role further, the three discuss the delicate balance between constructive criticism from your editor while preserving the writer's vision and acknowledging the value of finding an editor who aligns with the author's goals. 


    This episode also addresses common fears authors may have about editors and the editorial process. Offering reassurance that collaborative relationships, particularly with freelance editors, can empower authors with greater control over their work. Practical advice is shared for navigating the editor selection process, including the importance of rapport and clarifying editing needs upfront.


    Listeners are encouraged to participate in Lynn Varon's upcoming webinar as part of WPN's Webinar series, where she will share further insights into the publishing process and offer guidance for aspiring writers. Don't miss the opportunity to learn from Lynn's expertise and elevate your manuscript to its fullest potential.


    For more information and updates, visit Lynn Varon's website at varon.com and mark your calendars for the webinar on February 29 at 11 a.m. Pacific time. You can register at wpnwebinars.com. Can't attend live? No problem; sign up for access to the recording and additional resources following the event. Lynn also sits on the board of WPN as treasurer to guide you on your publishing journey, so you can trust in Lynn's expertise as editor.


    We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.

    • 37 min
    With William Bernhardt

    With William Bernhardt

    On Crafting Stories and Breaking Myths: A Deep Dive into Writing

    Welcome to Season Four of Talking Book Publishing, hosted by Kathleen and Adanna. In this episode, they are joined by the renowned best-selling author and creator of the Red Sneaker Writing series, William Bernhardt. The conversation delves into the significance of story structure and the evolution of the Red Sneakers Writers Series. William shares insights into story structure as a flexible roadmap, enhancing creativity and leading to better storytelling. Discover the parallels between structure in writing and music, the importance of well-developed characters, and the role of contrast in crafting engaging narratives.
     
    The dialogue explores the complexities of plotting, the art of sizzling style, and the necessity of effective editing in the writing process. Bernhardt emphasizes the importance of multiple drafts and the challenges writers face in the ever-evolving publishing landscape. From scams targeting aspiring authors to the impact of the pandemic on book sales, the hosts and their guest provide a comprehensive overview of the industry.
     
    As the episode draws to a close, get a sneak peek into what to expect in upcoming webinars and events, including Williams's upcoming WPN Webinar on Story Structure on January 18, his WriterCon, an annual writing convention, and an upcoming writing retreat cruise through the Caribbean. Learn about the WriterCon Magazine, which offers craft articles, marketing tips, and agent insights.
     
    Join Kathleen, Adanna, and William in this insightful discussion that navigates the intricacies of writing, publishing, and the ongoing journey to support each other in the world of literature.
     
    Don't miss the start of a new season on the Talking Book Publishing podcast, where every episode promises valuable insights and connections for writers. Subscribe to talkingbookpublshng.today, or wherever you listen to podcasts and never miss an episode, and stay tuned for more exciting discussions coming soon!
    We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.

    • 50 min
    Talking Book Publishing with Jay Hartman

    Talking Book Publishing with Jay Hartman

    On the Horizon: Exploring the Evolving Publishing Landscape

    Dive into the dynamic world of Talking Book Publishing with hosts Kathleen Kaiser and Adanna Moriarty, joined by the charismatic small publisher Jay Hartman in our last episode of 2023. Jay shares his love for books, the challenges traditional bookstores face, and the evolving industry landscape.
     
    Experience a heartfelt ode to libraries, Jay's new venture with Misty Media, and insights from his YouTube channel, "The Publishing Game." The episode peaks with the exciting debut release, "The Perp War Pumpkin," a Thanksgiving crime fiction anthology donating all net royalties to Second Harvest food banks or Feeding America. If you'd like to support this project, you can do that here
     
    Jay champions diversity in publishing, applauding organizations like IPPY and IBPA. The episode wraps up with a call for continuous learning and transparency in the industry.
     
    Join Kathleen, Adanna, and their guests for an engaging ride through the ever-evolving book industry on Talking Book Publishing.
    We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.

    • 50 min
    Wendelin Van Draanen

    Wendelin Van Draanen

    On Navigating the Publishing World

    Discover what sets Wendelin Van Draanen apart on this episode of Talking Book Publishing. We sit down with the accomplished YA Author as she shares her incredible journey of publishing more than thirty books and offers invaluable insights. The conversation delves into crafting captivating narratives and navigating the ever-evolving landscape of the publishing industry. She reflects on her journey, emphasizing the importance of perseverance and continuous improvement for aspiring writers. Her words of wisdom will inspire you to embrace your passion for writing and navigate the complex terrain of the publishing world.

    As a distinguished author and an industry insider, Wendelin brings a unique perspective to Talking Book Publishing. Her wisdom and passion for the craft shine through as she discusses the intricacies of traditional publishing, the impact of social media, and the essential author-editor relationship. Wendelin Van Draanen's insights will pique your interest and provide a wealth of knowledge to enhance your writing and publishing journey. Please join us in this engaging episode as we explore the heart of storytelling.
    We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.

    • 47 min

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