30 min
Tammy Eckenswiller | Flow Alkaline Spring Water Aisle 42
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- Food
It's time to talk about water. The average consumption of package water is more than 45 gallons per person per year in the US and it outsells all other ready-to-drink beverages. As consumers we have an insatiable thirst for water but not all water is equal and the planet can't sustain the levels of waste this category generates. And this is why I chatted with Tammy Eckenswiller, the co-founder of Flow Alkaline Spring Water - a beloved B Corp company that is making waves across grocery stores, convenience stores, and cafes everywhere.
In this episode you'll learn how they've diverted over 150 million plastic bottles from entering the environment, how they ethically source their natural spring water, how they infuse their water with delicious organic fruit and herbs, and how they level up the health benefits with vitamins and alkaline. We also talk about corporate responsibility, packaging, and recycling.
This is a conversation you're going to love and considering how much water you likely already buy we think you'll find it extremely helpful too.
This podcast is brought to you by www.ethicalfoodgroup.com.
Learn more about Flow water at: https://flowhydration.com/
Here's a summary of what Tammy shared:
Flow's Unique Offerings: She describes Flow as a sustainable spring water company with high-quality sources in Ontario, Canada, and Verona, Virginia, USA. Tammy emphasizes the special mineral content and low total dissolved solids in Flow's water, noting the importance of minerals, which are increasingly depleted due to factors like climate change and industrial agriculture.
Product Features: Flow offers waters with added functional ingredients like vitamins and organic flavours. These enhance the water without adding calories, and Tammy points out that Flow's water contains the highest level of electrolytes among its competitors.
Sustainability and Packaging: Tammy highlights Flow's commitment to sustainability, not just in recyclability but in the broader sense. She mentions their high B Corp score, indicating a comprehensive approach to sustainable practices, including protecting spring sources, using a minimal percentage of natural water flow, and sustainable packaging materials.
Alkaline Water and Mineral Content: Tammy addresses the topic of alkaline water, noting the lack of substantial research supporting its benefits. She emphasizes the importance of the mineral content in Flow's water for health and hydration.
Ingredients and Product Range: Flow uses organic ingredients for its flavoured waters, aligning with its brand ethos. The range includes various flavours and functional waters, like those for immunity or energy.
B Corp Certification Journey: Tammy discusses the challenges and commitments involved in obtaining B Corp certification, such as the need for substantial investment and adapting business practices for greater eco-friendliness.
Sourcing and Protecting Water: She elaborates on the process of sourcing and protecting their spring water, ensuring sustainable practices, and maintaining the ecological balance around the springs.
It's time to talk about water. The average consumption of package water is more than 45 gallons per person per year in the US and it outsells all other ready-to-drink beverages. As consumers we have an insatiable thirst for water but not all water is equal and the planet can't sustain the levels of waste this category generates. And this is why I chatted with Tammy Eckenswiller, the co-founder of Flow Alkaline Spring Water - a beloved B Corp company that is making waves across grocery stores, convenience stores, and cafes everywhere.
In this episode you'll learn how they've diverted over 150 million plastic bottles from entering the environment, how they ethically source their natural spring water, how they infuse their water with delicious organic fruit and herbs, and how they level up the health benefits with vitamins and alkaline. We also talk about corporate responsibility, packaging, and recycling.
This is a conversation you're going to love and considering how much water you likely already buy we think you'll find it extremely helpful too.
This podcast is brought to you by www.ethicalfoodgroup.com.
Learn more about Flow water at: https://flowhydration.com/
Here's a summary of what Tammy shared:
Flow's Unique Offerings: She describes Flow as a sustainable spring water company with high-quality sources in Ontario, Canada, and Verona, Virginia, USA. Tammy emphasizes the special mineral content and low total dissolved solids in Flow's water, noting the importance of minerals, which are increasingly depleted due to factors like climate change and industrial agriculture.
Product Features: Flow offers waters with added functional ingredients like vitamins and organic flavours. These enhance the water without adding calories, and Tammy points out that Flow's water contains the highest level of electrolytes among its competitors.
Sustainability and Packaging: Tammy highlights Flow's commitment to sustainability, not just in recyclability but in the broader sense. She mentions their high B Corp score, indicating a comprehensive approach to sustainable practices, including protecting spring sources, using a minimal percentage of natural water flow, and sustainable packaging materials.
Alkaline Water and Mineral Content: Tammy addresses the topic of alkaline water, noting the lack of substantial research supporting its benefits. She emphasizes the importance of the mineral content in Flow's water for health and hydration.
Ingredients and Product Range: Flow uses organic ingredients for its flavoured waters, aligning with its brand ethos. The range includes various flavours and functional waters, like those for immunity or energy.
B Corp Certification Journey: Tammy discusses the challenges and commitments involved in obtaining B Corp certification, such as the need for substantial investment and adapting business practices for greater eco-friendliness.
Sourcing and Protecting Water: She elaborates on the process of sourcing and protecting their spring water, ensuring sustainable practices, and maintaining the ecological balance around the springs.
30 min