The Aid Station Mass Participation World

This week on Episode 123 of The Aid Station, presented by njuko, we travel to the stunning city of Lucerne in Switzerland to meet Reto Schorno, Partner Athletics Sport Consulting and Race Director, Swiss City Marathon

Like so many in our industry his journey started as a result of his father’s involvement in organizing events – at that stage the Lucerne City Race which ultimately became the Swiss City Marathon.  A few of the highlights of the conversation include:


Reto’s journey from hammer thrower to Mass Participation industry leader
Insights into the industry in Switzerland including entry levels 20-30% less than pre-COVID
The important role of the Swiss Government in supporting events
Creation of the Swiss Runners Ticket with a focus on sustainability that allows participants to travel free on public transport across the country
Having the courage to try something different - with particular reference to their successful 2021 Swiss City Marathon event

#TheAidStation #SwissCityMarathon #MassParticipation

This week on Episode 122 of The Aid Station, presented by njuko, we travel to India for an exciting conversation with Ashish Bhushan, Founder and CEO, Chapter 3 Technologies.

Ashish has had a fascinating journey from regional roles in global organisations, through to working on India’s biggest mass participation event, Tata Mumbai Marathon and now on to becoming an entrepreneur including the recent launch of an app called ActHive. A few of the highlights include:


Opportunities around a digital first strategy
Sharing the journey with his family
The importance of mentors
Continually learning and being inquisitive
The skill as a leader of empowering others

Don’t miss this very relevant and valuable conversation.

All episodes of The Aid Station can be watched on MPW Academy, together with over 100hours of FREE MPW content like MPW Web Series Episodes and World Athletics Webinars.

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Ashish will also be joining our panel for this month’s MPW Web Series “Moving the Start Line: Technology and digital first, then physical”. If you haven’t registered to join this month’s Web Series, click here to register.

#Digital #MassParticipation #Chapter3Technologies #njuko

This week on Episode 121 of The Aid Station, presented by njuko, we travel to the United States for an inspiring conversation with Cade Netscher, Founder, Neurun.

A wonderful story of how Cade and his partner have taken a simple idea and created a fantastic course visualisation concept and app at the intersection of two of his passions – running and neuroscience. A few of the highlights include:

- Staying the course despite the challenges of COVID

- Taking a simple idea and stretching it at the edges to deliver amazing impact

- The power of partnerships to help create scale

#MassParticipationWorld #TheAidStation #Technology #MassParticipationEvents #Visualisation

This week on Episode 120 of The Aid Station, presented by njuko, we travel to Hong Kong for an amazing story highlighting the power of following your passion as we meet Janet Ng, President, International Trail Running Association (ITRA).

At a time when so many people are changing roles and organisations in search of alignment with their purpose and passion, Janet's story is sure to resonate with many. A few of the highlights include:


Swapping a successful legal career for the organisation of trail events
Building a business and association that has positively impacted the lives many thousands in Hong Kong and then taking it a step further with her global role as the President of ITRA
The challenges of life and events in Hong Kong where strong restrictions are still in place
The joy and benefits of getting outdoors on Hong Kong's amazing trails
Inspiration from the amazing story of "The Happiest Man on Earth"

#MassParticipationWorld  #TheAidStation #njuko # JanetNg #MassParticipationEvents #MassEvents #MassSports #ITRA #MPW

In this week's episode of The Aid Station, presented by njuko, we have have a series first - a second conversation with the same guest.  In December, we travelled to Poltava in Ukraine to meet Maxim Krivenko, Director, NewRun. Obviously a huge amount in the country has changed since then and we took the opportunity to hear first-hand from Maxim about the situation and the impact on the Mass Participation industry.  Maxim and most of his team are still in Poltava, central Ukraine, where some of them are helping receive refugees from across the country whilst others have escaped to other parts of Europe.   He shares how the industry has completely shut down but that in Poltava people are still able to occasionally get out and run albeit with the risk of an air raid. There is an amazing air of positivity and determination in the conversation with Maxim and his translator Ekaterina.  They are determined, once this is over, to get back to putting on their label races and bringing the running community back together at events. "We have become very united and everyone helps out in any way that they can".  #MassParticipationWorld #MassParticipation #MassSports #TheAidStation #GlobalUpdates #Ukraine

So many powerful insights of regional impact from a tiny island barely 30miles long in the middle of the Pacific Ocean.

Join the journey which starts with a geography lesson and ends with the inspirational story of a Japanese marathon runner crossing the finish line with his family and only becoming aware of his success days later.

In between we talk about the impact of traditional culture and values on Robin and his tiny community and organising a marathon from his garage. Hear his insights into overcoming the challenges of fulfilling his role as President of Oceania Athletics via zoom and the all-important story of the eel and sea cucumber. Make sure to stay tuned until the very end.

#MassParticipationWorld  #TheAidStation #RobinSapongEugenio #MassParticipationEvents #MassEvents #MassSports #OceaniaAthleticsAssociation #NorthernMarianasIsland #MPW #njuko