The BIG Strategy Podcast

Jeff Eyet
  • 5.0 (16)
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  • UPDATED WEEKLY
The BIG Strategy Podcast

This is your go-to spot for Real Talk with the masterminds of business strategy. Each week, join top entrepreneurs and leaders as they share stories, insights, and lessons learned to help you unlock BIG Growth in your business's strategic plan.

  1. E058: The “Aha” Moment – Realizing the Impact of AI in Traditional Industries with Fred Flores and Peter Swain

    5D AGO

    E058: The “Aha” Moment – Realizing the Impact of AI in Traditional Industries with Fred Flores and Peter Swain

    AI strategist Peter Swain and manufacturing leader Fred Flores join Jeff Eyet to unpack how Artificial Intelligence is revolutionizing traditional industries. With decades of experience in disruptive technology and operations at companies like Albertsons and Mary Kay, Peter and Fred share real stories, pitfalls, and strategies for executives looking to use AI for safety, productivity, and growth in manufacturing and beyond. In this episode, we explore: Real-world manufacturing safety improvements with AI-driven vision systemsWhy “aha” moments with AI disrupt traditional industry mindsetsCommon myths about AI as a mere tool versus an evolving intelligenceProven processes for building executive trust and frontline buy-inHow AI slashes defects, downtime, and customer returns in factoriesThe critical importance of pilot projects and learning by doingWhat CEOs must know before scaling AI for core business strategy Connect with Frederick Flores on LinkedIn  Strategic Catalyst Solutions Connect with Peter Swain on LinkedIn Books by Peter Swain Connect with Jeff Eyet on LinkedIn  Follow The Berkeley Innovation Group  Download The BIG Strategy Playbook for FREE Subscribe to The Berkeley Innovation Group Youtube Channel  Find out more about The Berkeley Innovation Group: www.biginnovates.com

    50 min
  2. E057: Why Market-Product Fit Beats Building the Best Product with Martina Lauchengco

    JUN 24

    E057: Why Market-Product Fit Beats Building the Best Product with Martina Lauchengco

    Martina Lauchengco is an accomplished product marketing strategist, author of Loved: How to Rethink Marketing for Tech Products, and partner at Costanoa Ventures. Her diverse background spans Microsoft, Netscape, Loudcloud, and teaching at UC Berkeley. In this candid conversation, Martina unpacks the evolution of software, the impact of AI, and how market-product fit and trust will define winners in tech’s next era. In this episode, we explore: How product marketing has shifted with the rise of AIThe critical role of market-product fitWhy authentic brand values win in an age of unlimited choiceBuilding trust and credibility amidst digital content overloadAdvice for job seekers on standing out in a rapidly changing landscape Connect with Martina Lauchengco on LinkedIn Martina Lauchengco’s Website Loved – Book Connect with Jeff Eyet on LinkedIn  Follow The Berkeley Innovation Group  Download The BIG Strategy Playbook for FREE Subscribe to The Berkeley Innovation Group Youtube Channel  Find out more about The Berkeley Innovation Group: www.biginnovates.com

    46 min
  3. E056: The Digital Transformation Stack with Michael Lenox

    JUN 17

    E056: The Digital Transformation Stack with Michael Lenox

    Michael Lenox is an award-winning professor, author, speaker, and consultant. For over twenty-five years, he has been helping MBA students and executives navigate the competitive dynamics of markets in the face of innovation and disruption. Mike joins the show to discuss how organizations are navigating today’s wave of digital transformation. Drawing on insights from his latest book, find out how AI, data, and evolving business models are reshaping industries and what executives need to know to drive real value. In this episode, we explore: Disruption: slow build, fast impactData as a competitive edgeKodak, Fuji, and lessons from changeFraming digital choices for long-term value Connect with Mike Lenox on LinkedIn Mike Lenox’s Website Books by Mike Lenox Good Disruption Podcast Connect with Jeff Eyet on LinkedIn  Follow The Berkeley Innovation Group  Download The BIG Strategy Playbook for FREE Subscribe to The Berkeley Innovation Group Youtube Channel  Find out more about The Berkeley Innovation Group: www.biginnovates.com

    45 min
  4. E055: Applying Space Strategy Principles to Everyday Success with Shelli Brunswick

    JUN 10

    E055: Applying Space Strategy Principles to Everyday Success with Shelli Brunswick

    We’re excited to have Shelli Brunswick return to the show again, this time to unpack how the vast possibilities of space impact our everyday lives, from technology and communications to the way we approach innovation and leadership. Shelli is a globally recognized leader bridging the space community with the broader public, fostering collaboration and innovation In this episode, we explore: Why your degree isn't enough – the importance of stepping out and networkingResilience and recovery: what executives and students must embraceHow legislation and policy sparked private sector innovation in spaceReal-world applications of space tech, from healthcare to global connectivityBuilding your own moonshot: inspiration for the next generation of leaders The Big Strategy Podcast E022 with Shelli Brunswick Connect with Shelli Brunswick on LinkedIn Shelli Brunswick - Forbes Technology Council Global Trends Magazine Shelli Brunswick’s Books Connect with Jeff Eyet on LinkedIn  Follow The Berkeley Innovation Group  Download The BIG Strategy Playbook for FREE Subscribe to The Berkeley Innovation Group Youtube Channel  Find out more about The Berkeley Innovation Group: www.biginnovates.com

    42 min
  5. E054: Building a Human-Centered AI Culture with Alison McCauley

    JUN 5

    E054: Building a Human-Centered AI Culture with Alison McCauley

    Welcome to our fifth season, as we kick off with best-selling author and AI keynote speaker, Alison McCauley, author of ‘How to Think with AI’. Alison unpacks what it really takes to integrate AI into our organizations, not as hype or threat, but as a tool to elevate human potential. This episode cuts through the noise to explore how leaders can move beyond gimmicks to true transformation, and why creativity, ethics, and storytelling matter more now than ever. In this episode, we explore: Why the AI shift is a mindset revolutionHidden adoption barriers no one talks aboutHow to energize your team for real AI innovationPractical tools to align AI with strategyWhy play, creativity, and ethics fuel success Connect with Alison McCauley on LinkedIn How to Think with AI – Book Alison’s Website Connect with Jeff Eyet on LinkedIn  Follow The Berkeley Innovation Group  Download The BIG Strategy Playbook for FREE Subscribe to The Berkeley Innovation Group Youtube Channel  Find out more about The Berkeley Innovation Group: www.biginnovates.com

    43 min
  6. E053: Season 4 Finale: AI's Strategic Inflection Point

    JUN 3

    E053: Season 4 Finale: AI's Strategic Inflection Point

    In this season finale of The BIG Strategy Podcast, I reflect on the most important lessons from Season 4, drawing from conversations with founders, researchers, and executives across industries spanning veterinary clinics to corporate innovation labs. From Cal Lai’s analysis of 2.5 million vet visit transcripts to Sophie’s insights on amplifying human creativity, this episode distills what the smartest teams are doing right with AI. Here is the breakdown of the three biggest insights from Season 4: Data Isn’t Oil. It’s a Liability If You Don’t Know What You HaveAI Should Elevate Your People, Not Eliminate ThemThink in Platforms, Not Point Solutions This recap is packed with insights that challenge orthodoxy and spark strategic rethinking. Connect with Jeff Eyet on LinkedIn  Follow The Berkeley Innovation Group  Download The BIG Strategy Playbook for FREE Subscribe to The Berkeley Innovation Group Youtube Channel  Find out more about The Berkeley Innovation Group: www.biginnovates.com

    22 min
  7. E052: The 3 Pillars of Great Decisions with Michelle Florendo

    MAY 20

    E052: The 3 Pillars of Great Decisions with Michelle Florendo

    As a decision engineer and executive coach, Michelle Florendo knows how to cut through complexity with a human-centred approach that just makes sense. In this episode, she sits down with Jeff Eyet to break down real-world frameworks you can use today, explore how AI is reshaping the way we make decisions, and share insights on turning smart strategy into real action. In this episode, we explore: The origins and principles of decision engineering as a disciplineFraming decisions for clarity, focus, and better outcomesThe three-legged stool: objectives, information, and optionsHow to generate creative options and avoid binary thinkingManaging uncertainty, biases, and emotions in high-stakes decisions Connect with Michelle Florendo on LinkedIn Powered By Decisions Decision Quality – Book Paradox of Choice – Book Ask a Decision Engineer Podcast Connect with Jeff Eyet on LinkedIn  Follow The Berkeley Innovation Group  Download The BIG Strategy Playbook for FREE Subscribe to The Berkeley Innovation Group Youtube Channel  Find out more about The Berkeley Innovation Group: www.biginnovates.com

    51 min
  8. E051: Inside the Mind of a CTO – Innovation, Data, and Grid Disruption with James Muraca

    MAY 14

    E051: Inside the Mind of a CTO – Innovation, Data, and Grid Disruption with James Muraca

    What happens when a global engineer turns his focus to the future of energy? James Muraca, CTO of Enersponse, joins us to unpack a career that spans cutting-edge medical devices to leading the charge in AI-driven energy tech. In this conversation, James gets real about the entrepreneurial rollercoaster, the power of machine learning in demand response, and why the energy grid of the future needs more than just innovation – it needs trust. In this episode, we explore: Why demand response is the quiet force shaping the future of energyHow automation is helping Enersponse keep the grid balanced in real timeThe truth about AI vs. machine learning – and what actually works in energyEarning trust in a world of sensitive data and strict regulationWhat it really takes to get slow-moving utilities to say yes Connect with James Muraca on LinkedIn Enersponse Connect with Jeff Eyet on LinkedIn  Follow The Berkeley Innovation Group  Download The BIG Strategy Playbook for FREE Subscribe to The Berkeley Innovation Group Youtube Channel  Find out more about The Berkeley Innovation Group: www.biginnovates.com

    46 min
See All (58)

5
out of 5
16 Ratings

About

This is your go-to spot for Real Talk with the masterminds of business strategy. Each week, join top entrepreneurs and leaders as they share stories, insights, and lessons learned to help you unlock BIG Growth in your business's strategic plan.

Information

  • Creator
    Jeff Eyet
  • Years Active
    2024 - 2025
  • Episodes
    58
  • Rating
    Clean
  • Copyright
    © 2024 Jeff Eyet. All rights reserved.
  • Show Website
    The BIG Strategy Podcast

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