The Brand Is You Robyn Savage

In my opinion, this episode should be the prerequisite to building a personal brand. You are not meant to narrow yourself down to fit into a niche - you are meant to BE the niche. Inside this episode, I talk about:

The limitations of a niche...

The reality of your skillset being oversaturated...

And the power of branding YOU so clearly & impeccably, that you become the niche.

This episode is passionate, poetic & educational. Prepare to be inspired AND to take radical action in your own brand & business. 

Big love, 
Robyn

Grab your spot for Multidimensional here!
https://robyn-savage.mykajabi.com/offers/t7oKGLuK/checkout

Dive deeper into your personal brand journey with me over at @robyn_savage

Are you loving this show? I’d be so grateful if you rate, review and share with a friend! 

Apple Podcasts 
Spotify

The question is always the same: how often do I need to show up? Should the brand be my name? How much of my personal life needs to be IN my brand? Do I need to tell my whole story?

In this episode of The Brand is You podcast, I'm sharing my opinion on determining the size of your online presence. This episode will help you determine whether you're building a full on personal brand (think The Truman Show or the Kardashians vibe) v. a professional brand (think Nike). 

I'm introducing you, what I like to call The Sweet Spot, where you get to maintain your privacy and own sense of personal life - but your brand is still a clear expression of who you are so that your audience can relate to you. 

Listen to this episode to find out the REAL determining factor on how much of YOU is required in your brand! I think this convo will really inspire you to GET. TO. WORK on building out a brand that you're really proud of.

Enjoy!

Dive deeper into your personal brand journey with me over at @robyn_savage

Are you loving this show? I’d be so grateful if you rate, review and share with a friend! 

Apple Podcasts 
Spotify

Imagine the most monotone person you know sharing an inspirational quote with you...and then imagine someone hilarious delivering a piece of important news. 

While the information you're hearing is the SAME, the way in which you hear it is different. 

The tone of a voice, the way something is spoken, the words, the punctuation...it all contributes to a brand's tone. 

Even more importantly, the way a message is delivered over time will shape the brand personality ("she's funny!) and form your audience's opinions of you (he's so inspirational). 

When you get clear & intentional with your brand tone, you'll start speaking directly to the type of people we want to attract! For example:


Funny people like humour. 

Logical people like statistics. 

Friendly people like conversation. 

High achieving people like motivation. 


What type of client do you want to work with? What type of audience do you want to grow? Are you currently speaking in a brand tone that resonates with your ideal client?

Listen to this episode of The Brand is You podcast and start getting curious about your own unique brand tone to find out if you're attracting or repelling your ideal client. 

Want more conversations like this and support on building your dream brand? 

Come into my Branded Mastermind for the next three months & find out where your brand can be refined. Let's do the work!
https://robynsavage.com/branded-mastermind/

Pure Gold, on the other hand, is for those of you who want to hand your copywriting over to a pro so that you can focus your time, energy and attention on things you're good at. Ready to get clear and consistent in your messaging? Check out my copywriting services here: https://robynsavage.com/pure-gold/#

Recently, I received some negative feedback on a workshop I hosted, which is perhaps every entrepreneur's worst nightmare (especially if you're a recovering perfectionist, like me!) Can you relate?
 
While we may *dread* negative feedback, it's inevitable if you plan on being in the entrepreneurial game for the long run. So, I'm here to help you navigate those tough moments to turn them into positive brand experiences for your current & future clients. 
 
Remember this: one bad experience doesn't need to result in a broken relationship!
 
In this episode, I'm breaking down the exact process I used to guide myself through negative feedback, and how I turned that customer's brand experience into a more positive one. 
 
I hope this episode feels as supportive as phoning your best friend on a tough day :) 
 
Big love, 
 
Robyn

In this episode of The Brand is You podcast, we’re talking brand strategy, spaciousness, strategic planning and vision for the year ahead! Hello 2023! 

Let’s party in this episode,

I offer you a massive reframe for “problems” in business that will support you through challenges

I share the more important thing I feel you could do for your brand this year 

I dive into the separation between you and your brand and what that *gets* to look like for you

And I get into a few riffs that will get you strategically thinking about building your brand in 2023. Let’s do this, friends!!

I’m really rooting for this to be your best year in life & business yet - emotionally, physically, mentally, financially & spiritually fulfilled!
 
Join me in 2023 for my first workshop of the year, Curate Brand Persona 2023. This two hour workshop will lead you through your:

1. Brand goals (and an action plan to achieve them!)
2. Your online presence strategy & brand personality for the year ahead
3. What you’re offering your soul clients 

Let’s get this year started off on the right foot! Join us here for $55 and receive lifetime access to the replay.

Book your spot here: https://robyn-savage.mykajabi.com/offers/LPzDGeLR/checkout

Dive deeper into your personal brand journey with me over at @robyn_savage

Are you loving this show? I’d be so grateful if you rate, review and share with a friend! 
Apple Podcasts 
Spotify

Today I'm joining you from high in the hills of Vietnam where I've been in hibernation for the last two-ish weeks with my fam jam. 

In this episode of The Brand is You we're diving into:

-The biggest lessons I've gathered from almost a month of international travel with two young kids & how adventure impacts my work

- My biggest takeaways from a week off social media (more to come on this in future episodes)

- Offering you some reflection as we head into 2023 on how you want social media to work FOR you in 2023

- What are your brand goals for 2023 & how will you reach for them in a way that feels entirely fulfilling & satiating for your soul? 

- Does social media feel like it gives to you or takes from you? Change your relationship with social media to shift your results

- Some of the changes I'm personally integrating in the way I work in 2023 & inviting you to look at your workflow 

I also dive into my signature process, CURATE, which I use as a guideline for all of my client work. This will give you some KILLER questions to ask yourself as you start to work through your own strategic plan for 2023. 

Want more guidance, collaboration & creative direction for your brand in 2023? My Branded Mastermind kicks off on January 1, 2023 and you can join the next cohort of this Mastermind here.

This space is strategic, collaborative, creative, actionable, energizing & educational. I'd love to have you join us so I can get to know you & your brand on a more intimate level and support you in creating your big vision. 

Questions? Reach out to my team here, team@robynsavae.com.

See you next week!