Online Marketing Made Easy with Amy Porterfield

Amy Porterfield
  • 4.9 (4.4K)
  • MARKETING
  • UPDATED BIWEEKLY
Online Marketing Made Easy with Amy Porterfield

Ever wish you had a business mentor with over a decade of experience whispering success secrets in your ear? That’s exactly what you’ll get when you tune into the top-ranked Online Marketing Made Easy Podcast with your host, 9 to 5er turned CEO of a multi-million dollar business & NY Times Best Selling Author, Amy Porterfield. Her specialty? Breaking down big ideas and strategies into actionable step-by-step processes designed to get you results with a whole lot less stress. Tune in, get inspired, and get ready to discover why hundreds of thousands of online business owners turn to Amy for guidance when it comes to all things online business including digital courses, list building, social media, content, webinars, and so much more. Whether you're a budding entrepreneur, have a comfy side-hustle, or are looking to take your business to the next level, each episode is designed to help you take immediate action on the most important strategies for starting and growing your online business today.

  1. 3 DAYS AGO

    #720: Start Small: How 50 Email Subscribers Can Change Your Business TODAY

    Building your email list from the ground up to scale your online business to new heights with Sara Mayer. Ready to have a 10,000 subscriber year? Register for my FREE email marketing workshop today! Use email marketing to scale your online business! Hear Sara Mayer’s expert strategies on building your email list and providing value to your audience. Today, we discuss:  (3:15) Why Sara left corporate America to run her online business  (7:51) How to know when it’s time to build your email list  (11:57) Tips and actionable strategies for starting to grow your email list  (20:42) The importance of getting scrappy as a new entrepreneur  (24:14) The incredible lead magnets Sara has used in her email marketing (26:43) Shifting your mindset to overcome the fear of “annoying” your email list  (30:39) How to make sure your emails are providing actual value to your list  (33:33) Behind the scenes of the top trends in email marketing  (39:02) Why you need to take your email marketing seriously (and enjoy it!)   Rate, Review, & Follow on Apple Podcasts  "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    47 min

  2. 5 DAYS AGO

    #719: Think Like a CEO: How to Get Scrappy, Solve Challenges, and Succeed

    Turning setbacks into opportunities, solving problems with confidence, and embodying the mindset of a strong leader. Start to think like a CEO! Hear my entrepreneurial mindset shift to turn setbacks into opportunities, problem solve like a pro, and scale your business.  Today, I discuss:   (5:56) The 3 steps of my “Think Like a CEO” mindset for shifting your perspectives (11:30) Strategies for fixing a lead magnet that just isn’t converting  (14:28) How to manage major technical issues like a pro (17:35) Tips for overcoming the fear that you won’t make any money  Listen in and remember – setbacks are all just part of the journey! These are what will shape you into the incredible entrepreneur you've always wanted to be.  Resources Mentioned in the Episode #437: How To Troubleshoot A Lead Magnet That’s Not Converting Michael Hyatt Jasmine Star Jill Stanton ConvertKit  Follow Amy Online Marketing Made Easy podcast instagram.com/amyporterfield amyporterfield.com Rate, Review, & Follow on Apple Podcasts  "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    27 min

  3. SEP 26

    #718: Unlikely Online Income: How You Can Turn Any Skill into a Digital Course with Dr. Sonia Chopra

    Building a thriving online business with your existing skill set, opening the doors to massive opportunity, and working less while making more. The doors to Digital Course Academy are officially OPEN! Learn more at amyporterfield.com/dca   Turn your skills into a profitable digital course! Hear how Dr. Sonia Chopra filled an industry gap with her online business & unlocked huge opportunity. In this episode, we discuss:  (5:31) How Dr. Chopra found a gap in her industry and built her digital course to fill it  (12:55) Advice for working less and making more money  (17:06) Strategies for building your digital course around a busy schedule  (23:42) Dr. Chopra’s initial doubts/challenges and the ways she overcame them  (27:08) Why it’s so crucial to nurture a solid email list  (34:02) Proof you can turn any skill into a digital course  Listen in because the opportunity of a lifetime could be waiting for you on the other side of your first digital course launch!  Rate, Review, & Follow on Apple Podcasts  "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now! Resources Mentioned in the Episode The doors to Digital Course Academy are officially OPEN! Learn more at amyporterfield.com/dca   Digital Course Academy E-School E-School LIVE Follow Dr. Chopra instagram.com/drsoniachopra  drsoniachopra.com  Follow Amy Online Marketing Made Easy podcast instagram.com/amyporterfield amyporterfield.com

    47 min

  4. SEP 24

    #717: How to Identify Your Profitable Course Topic (In Just 15 Minutes)

    Struggling to pick a digital course topic you’re passionate about? This simple framework is here to help!  The doors to Digital Course Academy are officially OPEN! Learn more at amyporterfield.com/dca  Choose your digital course topic today! Listen in for a simple framework to help you stop overthinking and pick a profitable topic you’re passionate about. Today, I cover:   (3:00) Why you may be stuck due to fear or perfectionism – not a lack of ideas!  (6:56) How to use my “Sweet Spot Test” to identify your skills and the challenges you want to solve  (13:28) Tips for specifying or broadening your course topic (15:46) Strategies for determining your profit potential (18:33) The importance of choosing a topic that lights you up  Listen in and take this first step towards a more freedom filled life today! Rate, Review, & Follow on Apple Podcasts  "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    29 min

  5. SEP 19

    #716: How Relaunching Can Simplify Your Business (and Increase Your Revenue!)

    Relaunching the same digital course over and over, generating consistent revenue, and scaling your business without the overwhelm or burnout.  Save your seat at my FREE live masterclass: 5 No Fuss Steps To Creating a Profitable Digital Course From Scratch!  Relaunch your digital course for years to come! Tune in for my proven relaunch strategy that will generate consistent revenue without burnout or overwhelm. Today, you’ll hear about:   (8:41) A behind-the-scenes look at the evolution of Digital Course Academy  (19:05) The massive benefits of staying committed to a course  (27:15) How my students saw incredible success through relaunching  (30:59) Tips for improving your course through your relaunch  (36:57) The 3 essential tools for effectively implementing the relaunch strategy  (42:58) Why you absolutely NEED a course update document Listen in and get ready to unlock the freedom that comes with smart, strategic relaunching! Resources Mentioned in the Episode Save your seat at my FREE live masterclass: 5 No Fuss Steps To Creating a Profitable Digital Course From Scratch!  Digital Course Academy Remote Work 101 with Camille Attell Italian Basics For English Speakers with Margherita Berti Dave Kaminski Corinne Crabtree Follow Amy Online Marketing Made Easy podcast instagram.com/amyporterfield amyporterfield.com Rate, Review, & Follow on Apple Podcasts  "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    54 min

  6. SEP 17

    #715: Overwhelm is Expensive: How to Stop Paying the Price and FINALLY Start Your Digital Course

    Combating overwhelm, taking imperfect action, and making actual progress towards your goals. Stop letting overwhelm hold you back from success! Hear my favorite strategies for breaking free from overwhelm to take imperfect and courageous action. In this episode, I cover:   (2:25) The hard truth about perfectionism  (5:52) Understanding the opportunity cost of overwhelm  (10:49) Why you always need to take imperfect action in your business (and in your personal life!)  (13:09) Simple strategies for combating the overwhelm  (20:15) How you can move one step closer to success today  Listen in and stop letting overwhelm hold you back and start seeing real results in your business! Turn those digital course dreams into reality today.  Resources Mentioned in the Episode Digital Course Academy Seth Godin Marie Forleo  Follow Amy Online Marketing Made Easy podcast instagram.com/amyporterfield amyporterfield.com Rate, Review, & Follow on Apple Podcasts  "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    29 min

  7. SEP 16

    BONUS: How Focusing on the 5% Will Win You Customers for Life with Will Guidara

    Applying the principles of hospitality to ANY business, wowing your customers, and making your brand stand out from the crowd with Will Guidara. Save your seat at my FREE live masterclass: 5 No Fuss Steps To Creating a Profitable Digital Course From Scratch!  Today, I'm back in the studio with the fabulous Jasmine Star, and, my friend, this conversation is a must-listen. We sat down with a true hospitality extraordinaire, Will Guidara! Will turned his restaurant Eleven Madison Park into the #1 in the world, wrote the game-changing book "Unreasonable Hospitality" (trust me, you have to read it!), and was a guest star on Season 3 of one of my favorite shows, "The Bear."  In this episode, Will pulls back the curtain on the power of "unreasonable hospitality," tells you how to create experiences so incredible that your customers keep coming back, and shares tips for being the best leader possible for your amazing team.  Today, you’ll learn about:  (6:12) The difference between customer service and hospitality (and how this relates to your business!)  (12:08) Will’s top 3 tips for moving towards greatness as a leader  (19:52) How to deliver positive and constructive criticism/feedback to your team (24:26) Will’s perspective on “going against the grain” and the true meaning of “unreasonable hospitality”  (35:49) The importance of supporting, understanding, and fully seeing your team  (45:52) Will’s 95/5 rule for managing your finances  (50:03) Advice for applying these hospitality principals to your small or online business  Listen in and think about how you can apply "unreasonable hospitality" in your own business!  Resources Mentioned In Episode Save your seat at my FREE live masterclass: 5 No Fuss Steps To Creating a Profitable Digital Course From Scratch!   Subscribe to the Pre-Meal Newsletter Unreasonable Hospitality by Will Guidara  The Bear on FX TED Talk: The Secret Ingredients of Great Hospitality Follow Will linkedin.com/in/willguidara instagram.com/wguidara unreasonablehospitality.com Follow Jasmine The Jasmine Star Show podcast instagram.com/jasminestar jasminestar.com Follow Amy Online Marketing Made Easy podcast instagram.com/amyporterfield amyporterfield.com Rate, Review, & Follow on Apple Podcasts  "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    1h 5m

  8. SEP 12

    #714: The Minimum Viable Course: How To Create Your Online Course NOW & Build It Over Time

    Structuring your course content to scale, refining after your first launch, and starting your digital course journey today! So, I've had the same digital course since 2019, and even though it looks pretty different today than it did back then, it still has the same foundation. My friend, we all have to start somewhere! And your course will also improve with time, but it can only evolve if you take that first step.  If you've been daydreaming about creating your very first digital course but feel overwhelmed by the idea, this episode is for you! You don't need to make a huge, complex course to launch. In fact, I encourage you to embrace the idea of “just start” so you can create your digital course right now and build it over time!  Today, I share my formula to help you decide on your digital course topic, show you how to design your modules for expansion, and share my top strategies for improving your course after the initial launch.  Every moment you spend doubting yourself and thinking “I'm not ready” could have been spent sharing your brilliant knowledge with your future students! The time is NOW to create a course that scales in value (and price!) as you refine and expand it.  In this episode, you’ll hear:   (4:02) My simple formula to identify your digital course topic  (7:28) Tips for outlining the content in your digital course modules  (11:14) How to structure your course for easy expansion over time  (13:47) Strategies for improving your course after that initial launch  (16:32) Advice for pricing your course in alignment to the growing course value  (18:29) Proof that starting with a small launch is better than not starting at all  Listen in and take that first step towards becoming a digital course creator today!  Rate, Review, & Follow on Apple Podcasts  "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    32 min
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Ever wish you had a business mentor with over a decade of experience whispering success secrets in your ear? That’s exactly what you’ll get when you tune into the top-ranked Online Marketing Made Easy Podcast with your host, 9 to 5er turned CEO of a multi-million dollar business & NY Times Best Selling Author, Amy Porterfield. Her specialty? Breaking down big ideas and strategies into actionable step-by-step processes designed to get you results with a whole lot less stress. Tune in, get inspired, and get ready to discover why hundreds of thousands of online business owners turn to Amy for guidance when it comes to all things online business including digital courses, list building, social media, content, webinars, and so much more. Whether you're a budding entrepreneur, have a comfy side-hustle, or are looking to take your business to the next level, each episode is designed to help you take immediate action on the most important strategies for starting and growing your online business today.

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