725 episodes

Ever wish you had a business mentor with over a decade of experience whispering success secrets in your ear? That’s exactly what you’ll get when you tune into the top-ranked Online Marketing Made Easy Podcast with your host, 9 to 5er turned CEO of a multi-million dollar business & NY Times Best Selling Author, Amy Porterfield. Her specialty? Breaking down big ideas and strategies into actionable step-by-step processes designed to get you results with a whole lot less stress. Tune in, get inspired, and get ready to discover why hundreds of thousands of online business owners turn to Amy for guidance when it comes to all things online business including digital courses, list building, social media, content, webinars, and so much more. Whether you're a budding entrepreneur, have a comfy side-hustle, or are looking to take your business to the next level, each episode is designed to help you take immediate action on the most important strategies for starting and growing your online business today.

Online Marketing Made Easy with Amy Porterfield Amy Porterfield

    • Business
    • 4.9 • 4.5K Ratings

Ever wish you had a business mentor with over a decade of experience whispering success secrets in your ear? That’s exactly what you’ll get when you tune into the top-ranked Online Marketing Made Easy Podcast with your host, 9 to 5er turned CEO of a multi-million dollar business & NY Times Best Selling Author, Amy Porterfield. Her specialty? Breaking down big ideas and strategies into actionable step-by-step processes designed to get you results with a whole lot less stress. Tune in, get inspired, and get ready to discover why hundreds of thousands of online business owners turn to Amy for guidance when it comes to all things online business including digital courses, list building, social media, content, webinars, and so much more. Whether you're a budding entrepreneur, have a comfy side-hustle, or are looking to take your business to the next level, each episode is designed to help you take immediate action on the most important strategies for starting and growing your online business today.

    #680: Experiencing Content Creation Burnout? 5 Powerful Strategies I Swear By

    #680: Experiencing Content Creation Burnout? 5 Powerful Strategies I Swear By

    Reclaiming your valuable time by efficiently and efficiently releasing high-quality content. 

    If you’re just starting to build your online business, want to be the go-to expert in your field, or simply looking to impress your audience with game-changing tips and tricks, releasing consistent, high-quality content is absolutely crucial! 

    My friend, creating content is way more than just sharing information. It’s like building a bridge that connects you directly to your audience. I'm telling you – this is such an incredibly powerful tool that holds the potential to literally change lives! 

    But let's face it, creating SO much content can make you feel super burnt out and extremely frustrated. Coming up with fresh ideas multiple times a week? Yeah, it’s tough stuff. That's why, in this episode, I'm so excited to share the 5 brilliant strategies my team and I have been using for years (I'm talking since the very beginning) for creating content effectively and efficiently. 

    Whether you're a solopreneur or you have a team, these tips will take your content game to the next level. The best part? Because the content is so streamlined, you get to reclaim your valuable time and that sweet sweet freedom! You’ll walk away feeling more confident and equipped than ever to consistently release fantastic content. 

    Today, I cover: 

    3:35: Our top strategies for mastering the art of inspiration, tapping into your creativity, and overcoming mental roadblocks 


    15:12: My favorite organization tools and management systems for increasing the efficiency of content creation 


    19:12: Tips and tricks for repurposing your existing content 


    22:13: How to integrate AI tools into your content process 


    26:41: Advice for infusing each piece of content with intention and purpose 



    Listen in and start creating those beautiful connections with your audience! 

    Rate, Review, & Follow on Apple Podcasts 
    "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
    Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    • 35 min
    #679: Strategic Vulnerability: How I Share Online About My Life & Business

    #679: Strategic Vulnerability: How I Share Online About My Life & Business

    The motto that’s been encouraging me to be more authentic and vulnerable with my audience. 

    Have you ever found yourself just about to make a post on social media, but then you stopped to ask: Is this a tad too personal? Maybe a tiny bit cringey? Do I really want to risk oversharing with my loyal audience? Well, my friend, buckle up because this episode is just for you! Trust me – you're gonna want to hit replay on this one. 
    Let's be honest, being vulnerable and authentic online isn't exactly in my comfort zone. Give me an hour to tell you how to build an email list, embrace your entrepreneurial mindset, or craft an unstoppable digital course any day! But, sharing the details of my personal life online? Now, that's quite the battle. However, I have to say that once I started opening up to my audience on a deeper level, I really felt incredible! 
    At the end of the day, people want to do business with humans they connect with! Not faceless brands behind a screen. So, in this episode, I reveal how I'm stepping up my online authenticity game, share the brilliant motto that's been my guiding light, and explain why expressing your true self will make you the best leader you can possibly be for your business. 

    Today, you’ll hear about: 

    6:47: Why my motto for sharing personal content is "scars over scabs"


    12:03: Advice for using your vulnerable “scabs” to connect with your audience on a deeper level 


    14:24: Understanding that being a great leader is directly tied to being open, sharing life lessons, and embracing imperfections 


    18:06: How to learn from those who are a few steps ahead of you 


    Listen in and start being unapologetic online today! Your audience is just waiting to get to know the real you. 

    Rate, Review, & Follow on Apple Podcasts 
    "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
    Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    • 23 min
    #678: Building a Digital Empire: Expert Insights from Nathan Chan of Foundr Magazine

    #678: Building a Digital Empire: Expert Insights from Nathan Chan of Foundr Magazine

    Mastering the art of interviewing, optimizing your online marketing, and scaling your business in record time with Nathan Chan. 

    Let me ask you something – have you ever listened to a podcast episode or live speech that left you so incredibly inspired and motivated that you felt like you could take on the world? Well, that's exactly how I feel every single time I listen to my guest today speak! 
    I'm not exaggerating when I say that today's episode is one of my absolute favorites to date! Trust me my friend, as a business owner, you're going to be absolutely obsessed with the amount of wisdom that this conversation holds. 
    I'm talking about the one and only Nathan Chan, the genius entrepreneur behind Foundr. Nathan started Foundr as a small digital magazine, and it quickly became one of the most valuable tools with so many fantastic resources made specifically for entrepreneurs like you and me. 
    In this episode, Nathan lifts the curtain on all the highs and lows he experienced while building his amazing brand. From resilience to creativity to a passionate pursuit of his vision, Nathan's journey is truly a mini-masterclass in entrepreneurship. 
    The best part? He's an incredible interviewer who has interviewed over 100 billionaires! And lucky for you, he also shares his tips and tricks for mastering these high-level interviews. 

    Today, you’ll hear about: 

    5:16: Why Nathan started Foundr and how he overcame his biggest challenges 


    14:31: How to make money, expand, and diversify with a digital magazine 

    21:00: All of the lessons learned from Nathan’s brilliant podcast guests 


    30:15: Tips and tricks for finding a perfect product-market fit 


    34:31: Why the most successful founders aren’t afraid of messiness or obsession


    37:32: Nathan’s expert advice for crafting the perfect interview 


    41:03: The most needle-moving strategies for your online marketing 



    Listen in and then listen in again to really soak up all the juicy insights and take some notes! I promise you – it's that good.

    Rate, Review, & Follow on Apple Podcasts 
    "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!

    Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    • 52 min
    #677: Why Friendships Are Crucial In Entrepreneurship

    #677: Why Friendships Are Crucial In Entrepreneurship

    Here’s why your female friendships are your most valuable asset as a woman in business. 

    Today, I just want to drop in and share a little heart-to-heart with you. I know how often it can feel like entrepreneurship is an entirely solo journey. But I'm here to tell you this doesn't have to be the case! I truly believe that having a fabulous circle of girlfriends is the key to thriving in your business, having every resource at your fingertips, and simply maintaining your sanity.
    Your besties are your rock when the going gets tough, your cheer squad during your milestones, and the best asset you could ask for when you need advice. Seriously, finding your group of fellow women in business who fully understand the hustle of entrepreneurship will totally transform your perspective on the industry. 
    I can't even begin to express how much I cherish my friendships. From those late-night voice memo pep talks to celebrating every win, no matter how small, and having deep conversations about our challenges – these moments mean everything to me. So, of course, I want these moments for you too! 
    In this episode, I open up about how and why I'm prioritizing my friendships, even when it feels impossible to juggle with my busy schedule. Consider this your loving reminder to give your friendships the attention they deserve! 

    Today, I talk about: 

    4:22: The importance of open communication and active effort in your friendships


    9:26: Tips for prioritizing check-ins and initiating conversations 


    12:29: How to separate (or combine!) business and non-business friendships 


    13:47: A super fun exercise for staying connected with your closest friends! 


    17:01: An invitation to be more intentional with your friendships 



    Listen in because these connections mean more than just business – they're about support, happiness, and genuine care. You and your business deserve it! 

    Rate, Review, & Follow on Apple Podcasts 

    "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
    Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    • 21 min
    #676: Mini-Training: How To Plan Out Your Promo Calendar & Revenue For The Year

    #676: Mini-Training: How To Plan Out Your Promo Calendar & Revenue For The Year

    BE SURE TO SNAG THE FREE TEMPLATE THAT GOES HAND IN HAND WITH THIS EPISODE! You can grab it here!

    My proven step-by-step strategy for planning out your entire promotional calendar and reaching your huge revenue goals! 

    Picture this: you kicking off your year with a crystal clear vision of what's possible for your business and a rock-solid plan to reach those revenue goals? It's not too good to be true, my friend! In fact, it's totally possible by simply planning your promotional calendar and mapping out your revenue goals a year in advance. I’m telling you – these are 2 business growing staples that will have you scaling year after year after year! 
    Now, I know it can be overwhelming to plan so far ahead, especially if numbers aren't your thing (I'm pointing to myself here). But as an entrepreneur, I can't emphasize enough how important it is to understand every aspect of your business, and revenue planning is a massive part of what will make you successful. 
    Want to know how my team gets so much done in a single year and why we continue to hit our big goals? It’s because we plan for them! I know it's only May, but trust me – it's never too late or too early to start planning. 
    So, grab a pen and paper or open that note-taking Google doc because, in this episode, I'm guiding you through a step-by-step strategy to create a fully-fledged promo calendar and revenue plan. 

    Today, I cover: 

    7:56: Questions to ask when reflecting on your last 12 months 


    9:20: A simple exercise for brainstorming your big ideas 


    10:35: How to get super intentional when designing your next year 


    12:45: Advice for deciding on your non-negotiables 


    15:49: A tangible guide for planning your revenue goals and identifying opportunities for more profit 


    25:55: The importance of understanding your numbers 


    30:58: Why you should never focus on the ‘how’ in your planning stage

    33:35: Tips for taking a step back to audit, check, and prune your draft 


    38:15: Making informed decisions about your promotion and launch calendar

    44:20: How to break down your finalized yearly revenue projections by quarters 


    Listen in and check out my revenue planning template freebie, pulled directly from my own business. Apply it to yours today and you’ll be thanking yourself in the future!

    Rate, Review, & Follow on Apple Podcasts 

    "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
    Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    • 54 min
    #675: What To Do When You Launch At The Same Time As Your Peers

    #675: What To Do When You Launch At The Same Time As Your Peers

    Avoiding distractions, comparisons, and insecurities during a launch.

    Ever found yourself in a situation where you put a massive amount of effort into creating an amazing digital course or webinar and have marketed it brilliantly, only to realize that everyone around you is launching a similar offer at the EXACT same time? If this has happened to you, you know just how overwhelming it is! 
    Well, my friend, I completely understand this feeling because it literally just happened to me when I launched my Subscribed Bootcamp! I felt like every heavy hitter in the industry was launching their own bootcamp at the same time, and honestly, I panicked. But I know now there was no reason to! Trust me – it’s a natural feeling, but you can't let your insecurities or urges to compare yourself to your peers get the best of you! 
    I've never talked about this topic on the podcast before, but it's an important one. In this episode, I walk you through how I've managed these feelings through more than a few of my launches! I also share some tips on avoiding distractions during a launch and using this friendly competition to your advantage. 

    In this episode, I cover: 

    4:54: Why you should always question and revisit your first thoughts 

    7:21: Tips for avoiding distractions and comparisons during a launch


    11:09: How to use healthy competition to light your fire 


    12:53: My inversion problem solving exercise 


    15:33: Deciding on your unique abundance motto 



    Listen in and stay focused on YOUR goals, YOUR strategies, and YOUR audience. Remember, your biggest enemy during a launch is a pesky inner critic!

    Rate, Review, & Follow on Apple Podcasts 
    "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
    Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!

    • 20 min

Customer Reviews

4.9 out of 5
4.5K Ratings

4.5K Ratings

MEMJ745 ,

LOVE LOVE LOVE

Love this podcast so much. I credit a HUGE part of my business success to it.

Kim Dolan Leto ,

Thank you!

Thank you, Amy, for pushing through all of the challenges to help other people make their business dreams come true. Digital Course Academy changed my life. I’m so grateful for you! Five stars all the way in everything you do! ❤️

Alorenzo86 ,

Just another “online course” guru

Very “me me me” centric, doesn’t really discuss b2c or B2B marketing, tends to stay in the very narrow niche of her info products. Empty fluff.

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