Welcome to the GOALS podcast, The Business Case For Women's Sports, presented by Ally, where we explore every corner of the women’s sports industry from the field to the front office. Hosted by Caroline Fitzgerald, this podcast features interviews with leaders in women's sports that dig into topics like data insights, marketing strategies, and sponsorship deals. We believe that it’s good business to invest in women’s sports, and our #GOAL is to prove it.
Ep. #61 Meet Odessa Jenkins: The Trailblazer Behind the Women’s National Football Conference, ft. Odessa Jenkins
In episode #61 of 🎙️The Business Case For Women’s Sports, presented by Ally, hear from Odessa Jenkins, the CEO & Founder of the Women’s National Football Conference.
Ep. #60 A Conversation with Mollie Marcoux Samaan: The Commissioner of the LPGA, ft. Mollie Marcoux Samaan
In episode #60 of 🎙️The Business Case For Women’s Sports, presented by Ally, meet Mollie Marcoux Samaan, the Commissioner of the Ladies Professional Golf Association (LPGA). ⛳️
Ep. #59 Why Techstars Believes the Time is Now to ‘Start-up’ Women’s Sports, ft. Sarah Bain
In episode #59 of 🎙️The Business Case For Women’s Sports, presented by Ally, meet Sarah Bain, the Managing Director of Techstars.
Ep. #58 Hilary Knight is #GOALS (And It’s Good Business to Invest in Professional Women’s Hockey), ft. Hilary Knight
In episode #58 of 🎙️The Business Case For Women’s Sports, presented by Ally, we sat down with the legendary Hilary Knight.🏒
Ep. #57 Why Understanding Fan Behavior and Demographics is Essential to Growing Women's Sports, ft. Rachel Goodger
In episode #57 of The Business Case For Women’s Sports, presented by Ally, meet Rachel Goodger - the Chief Revenue Officer at CrowdIQ.
Ep. #56 The Story Behind SWAKE: A Cosmetics Brand Created Specifically for Women in Sports + Fitness, ft. Vanessa Sachs
In episode #56 of 🎙️ The Business Case For Women’s Sports, presented by Ally, meet Vanessa Sachs - the CEO & Founder of SWAKE.
GOALS does a fantastic job of presenting the case for investing women’s sports in an enjoyable and engaging manner. Caroline’s passion for the women’s sports industry is contagious, and her commitment to increasing the financial investment into women’s sports is inspiring.
Ep 39 with Ginny Gilder is a MUST LISTEN!
6 Stars. Wow. Just finished episode 39 with the owner of the Seattle Storm, Ginny Gilder, and I am blown away. Hearing her tell her story about her Yale rowing experience and the protest from the 70’s was a history lesson in women's sports. And her story about how she and the ownership group came together to buy the Storm in 2008 to keep them in Seattle was also just GOLD. If you’re a women’s sports fan, this interview is a must listen!
Really enjoy listening to this podcast. I appreciate variety of gas and different backgrounds. After being in the women’s sports world, predominantly women’s college basketball I love to keep up on the business side of women’s sports. This is a great and insightful way to do so.