39 episodes

Hosts Jennifer Silverberg and Risa Crandall bring 40+ years of experience to a brand-new podcast that offers a joyful atmosphere to relax while gaining insights into the people, trends, and technologies in the CPG space.

The CPG Scoop's Podcast The CPG Scoop

    • Arts
    • 5.0 • 8 Ratings

Hosts Jennifer Silverberg and Risa Crandall bring 40+ years of experience to a brand-new podcast that offers a joyful atmosphere to relax while gaining insights into the people, trends, and technologies in the CPG space.

    Lewis Goldstein: CEO, Better with Buckwheat

    Lewis Goldstein: CEO, Better with Buckwheat

    Lewis Goldstein, CEO of Better with Buckwheat, joins Jennifer and Risa on the latest episode of CPG Scoop!Lewis says his career has a pattern to it: he is drawn to organizations that have a mission he believes in, create products or services that enhance people's lives, have inspiring leaders and are competitive. He has worked at major brands including Sam Adams, Snapple, Kiss My Face, and Organic Valley, and has gravitated toward craft, natural, and organic consumer products. He is inspired ...

    • 28 min
    Ben Miller: VP, Original Content, Shoptalk & Groceryshop

    Ben Miller: VP, Original Content, Shoptalk & Groceryshop

    Ben Miller, VP of Original Content for Shoptalk & Groceryshop, joins Jennifer and Risa for a special Shoptalk recap episode of CPG Scoop!Ben is endlessly fascinated by retail. He started as a grocer, working for Safeway in marketing, commercial and investor relation roles. He is constantly curious, though, and soon discovered working for just one company wouldn't be enough. He soon found himself agency-side, consulting to help CPG's develop their business by providing great customer under...

    • 32 min
    Allie O'Brien: VP of Marketing, Harmless Harvest

    Allie O'Brien: VP of Marketing, Harmless Harvest

    Allie O'Brien, Vice President of Marketing at Harmless Harvest, joins Jennifer and Risa on the latest episode of CPG Scoop!At Harmless Harvest, Allie leads brand building and all go-to-market executions for the brand. In her four plus years at Harmless Harvest, she’s crystalized a mission and vision for the purpose-driven brand, launched a direct to consumer e-commerce platform that keeps loyal brand lovers hydrated, and developed fun and impactful brand awareness campaigns that firmly place ...

    • 26 min
    Michael Reda: Head of eComm, Digital, Design & Insights, T. Marzetti Company

    Michael Reda: Head of eComm, Digital, Design & Insights, T. Marzetti Company

    Michael Reda, Head of eComm, Digital, Design & Insights at T. Marzetti Company, joins Jennifer and Risa on the latest episode of CPG Scoop!Michael has a CPG focused career over the last 15+ years with diverse experience on client side, agency side and sales side which gives him a unique view of things having sat across just about every seat at the table. He loves the pace of change with digital and eComm but believe the brand & consumer is always at the core. His super-pow...

    • 26 min
    Elizabeth Pigg: Chief Communications Officer, That's it.

    Elizabeth Pigg: Chief Communications Officer, That's it.

    Elizabeth Pigg, originally from Chicago and now based in Los Angeles, boasts over two decades of leadership in digital-first marketing and communications. Throughout her career, she has made an impact on iconic brands such as Ben & Jerry’s, AXE and Lagunitas during her tenure at Edelman. Her extensive skill set encompasses marketing strategy, social media, eCommerce, and public relations, making her a versatile expert in navigating the dynamic marketing and communications landscape.In 202...

    • 26 min
    Stacey Hartnett: Vice President of E-Commerce & Marketing, Chomps

    Stacey Hartnett: Vice President of E-Commerce & Marketing, Chomps

    Stacey Hartnett, Vice President of E-Commerce & Marketing at Chomps, joins Jennifer and Risa on the latest episode of CPG Scoop!Stacey attended the University of Connecticut School of Business, majoring in Marketing and International Studies, & forged a path for herself in sales through an account management development track at News Corp. Here, Hartnett acquired an understanding of traditional shopper marketing tactics in a rotational program byworking with clients like Mars and Post...

    • 24 min

Customer Reviews

5.0 out of 5
8 Ratings

8 Ratings

jgCello ,

Great guests, great hosts

This is one of those podcasts where I learn something every time I listen. Keep up the great work 👏🏻👏🏻

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