The E-commerce Content Creation Podcast Daniel Jester
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- Business
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The E-commerce Content Creation Podcast takes a broad look at the impact of creative production in retail and e-commerce — focusing in on specific creative production functions and roles and how they collaborate with other e-commerce functions to achieve their respective organizational goals.
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The Flash Drive Files - Episode 1 with Matthew Schulert
In episode 1 of this bonus miniseries, brought to you by verybusy.io, Daniel Jester interviews Matthew Schulert about the early days of e-commerce product photography, specifically focusing on their experiences at HauteLook. They discuss the challenges of high-volume product photography and the impact of flash sale sites on the industry. They also delve into the development of digital workflows and file management, as well as the importance of consistency in e-commerce imagery. The conversation highlights the role of retouchers in identifying equipment issues and collaborating with stylists to ensure high-quality images. The conversation explores the challenges and evolution of e-commerce photography, the impact on creativity, the importance of communication in retouching, and the role of technology in the industry.
This miniseries was made possible by verybusy.io - streamline your review and approval process with a free trial today at www.verybusy.io/fdf -
EPS, HSNY & TFDT
Summary
In this solo episode, Daniel Jester discusses the current job market in the creative industry and the need to value and invest in creative teams. He also talks about his plans to offer a podcast playbook ebook and consulting services for those interested in starting a podcast. Daniel shares his experiences working with studios to improve their processes and efficiency, as well as his upcoming podcast mini-series called The Flash Drive Files, sponsored by Very Busy.io. He concludes by inviting listeners to meet him at Henry Stewart and teasing the first episode of The Flash Drive Files. -
Aligning Photography with Long-Term Brand Goals with Mercedes Casteneda
Mercedes Casteneda is this week’s guest, to discuss her new venture as a stylized product photography studio. She talks with Daniel about the importance of visual storytelling and how it can help brands communicate their message effectively. Mercedes emphasizes the need for brands to stand out in a crowded market and the role of photography in achieving that. They also touch on the importance of brand identity and having clear brand guidelines. Overall, the conversation highlights the value of high-quality photography in enhancing a brand's image and attracting consumers.
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Complimentary Rolls/Roles with Caydie McCumber
In this conversation, Daniel Jester and Caydie discuss the importance of fair compensation and licensing for photographers in the e-commerce industry. They explore the challenges faced by freelance photographers working in e-commerce studios and the need for a conversation around usage and licensing. Caydie also shares her experience as founder of Creative Supper Club, a networking event for creatives in the advertising industry. They discuss the concept of the supper club, the selection process, and the potential for expansion to other cities.
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Flash Back: Josie Diamond at Henry Stewart London 2023
Customer Reviews
I've been waiting for this!
I have been sharing this podcast to my team and professional peers. It's a great resource - e-commerce creative content is such a "thing" the last 10+ years, but it's really hard to get insightful information. Hearing this makes me feel like I'm not living in a professional vacuum. Great, bite size podcasts (under 30 min) making it easy to always listen to. Thank you - I've been learning so much.
Helping to shorten our learning curve
I’m loving this podcast. Having recently founded a new commercial studio, this helps me learn from experts who have already gone through some of the same challenges that we’re facing. I look forward to more episodes.
So many wonderful takeaways
I absolutely loved this podcast! Linda is very insightful and relays ideas and experiences in such a way that anyone can learn how to better understand and relate to others in the workplace or in their own intimate relationships. Loved the ideas about gaining new perspective, getting out of “lizard brain” and great tips on how to be a better manager. Simply terrific!