4 episodes

Welcome to the Footballco Business Podcast: A show featuring the most innovative people working in the world of football media, brands and marketing.

This podcast will give unrivalled access to some of the most creative minds in sport, getting their views on the business of the beautiful game - from partnerships and branding to esports and new platforms.

Plus, we'll look at what the future holds for fan engagement and how rights holders, brands and players are rewriting the football rulebook

There is a brand new conversation every week so make sure you are following this show wherever you are listening to podcasts and find out more at footballco.com.

Find us on the Sport Social website:
https://podcast.sport-social.co.uk/podcast/footballco-business-podcast/

The Footballco Business Podcast Footballco

    • Business

Welcome to the Footballco Business Podcast: A show featuring the most innovative people working in the world of football media, brands and marketing.

This podcast will give unrivalled access to some of the most creative minds in sport, getting their views on the business of the beautiful game - from partnerships and branding to esports and new platforms.

Plus, we'll look at what the future holds for fan engagement and how rights holders, brands and players are rewriting the football rulebook

There is a brand new conversation every week so make sure you are following this show wherever you are listening to podcasts and find out more at footballco.com.

Find us on the Sport Social website:
https://podcast.sport-social.co.uk/podcast/footballco-business-podcast/

    World Football Freestyle Association: Dan Wood on the growth of freestyle and its place in fan engagement.

    World Football Freestyle Association: Dan Wood on the growth of freestyle and its place in fan engagement.

    Dan Wood, Co-Founder and Head of Partnerships at the World Football Freestyle Association, is the guest on this week's podcast as we delve deep into the world of freestyle football.

    In this episode, you can hear Dan talking about the growth of freestyle as its own sporting entity, the value of social media in reaching and engaging with new and existing audiences and how the WFFA work with brands around the world to deliver campaigns.

    You can find more on the WFFA here: https://thewffa.org

    The FootballCo Business Podcast is a show focused on the most innovative people working in the world of football media, brands and marketing. Each episode features some of the most creative minds in the sport, getting their views on the business behind the beautiful game – from partnerships and branding to esports and new platforms.

    Make sure you are following this show so you never miss an episode and find more from FootballCo via @FootballCo on Twitter and https://www.linkedin.com/company/footballco/ on LinkedIn.

    The Footballco Business Podcast is in association with Soccerex. Find out more at https://www.soccerex.com/

    • 32 min
    Philips and PSV: Guus Pennings on the evolution of the oldest brand partnership in football.

    Philips and PSV: Guus Pennings on the evolution of the oldest brand partnership in football.

    On this episode of The FootballCo Business Podcast we delve deep into the world of football sponsorship with Guus Pennings, Head of Brand and Sponsorship at Philips.

    Philips have the longest-standing brand/club partnership in world football and Guus discusses how both parties have kept that relationship fresh in an ever-changing footballing landscape.

    He also talks about how Philips assist PSV from a footballing perspective by exploring new technologies and why the brand made the decision to give up its long-standing shirt sponsorship deal.

    The FootballCo Business Podcast is a show focused on the most innovative people working in the world of football media, brands and marketing. Each episode features some of the most creative minds in the sport, getting their views on the business behind the beautiful game – from partnerships and branding to esports and new platforms.

    Make sure you are following this show so you never miss an episode and find more from FootballCo via @FootballCo on Twitter and https://www.linkedin.com/company/footballco/ on LinkedIn.

    • 32 min
    Puma and Umbro: Rob Warner from the Spark Design Academy discusses designing ground-breaking kits for two of the biggest brands in football.

    Puma and Umbro: Rob Warner from the Spark Design Academy discusses designing ground-breaking kits for two of the biggest brands in football.

    This episode of the FootballCo Business Podcast is all about football shirts; the technology, the design and the big-money deals that lie underneath the thin layer of polyester that sparks so much passion amongst fans.
    FootballCo's Alex Manby sits down with former Puma and Umbro designer Rob Warner to chat about his experiences working with teams like England and Manchester City, his role in one of the most controversial kits of all time and what it is like pitching ideas to football legends like Hristo Stoichkov.

    The FootballCo Business Podcast is a show focused on the most innovative people working in the world of football media, brands and marketing. Each episode features some of the most creative minds in the sport, getting their views on the business behind the beautiful game – from partnerships and branding to esports and new platforms.

    Make sure you are following this show so you never miss an episode and find more from FootballCo via @FootballCo on Twitter and https://www.linkedin.com/company/footballco/ on LinkedIn.

    • 49 min
    Coming Soon... The Football Co Business!

    Coming Soon... The Football Co Business!

    Welcome to the Footballco Business Podcast: A show featuring the most innovative people working in the world of football media, brands and marketing.

    This podcast will give unrivalled access to some of the most creative minds in sport, getting their views on the business of the beautiful game - from partnerships and branding to esports and new platforms.

    Plus, we'll look at what the future holds for fan engagement and how rights holders, brands and players are rewriting the football rulebook

    There is a brand new conversation every week so make sure you are following this show wherever you are listening to podcasts and find out more at footballco.com.

    The Footballco Business podcast… coming soon!

    • 1 min

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