112 episodes

Content has the power to connect us all. It’s up to you how you use it.

Welcome to the powerful content podcast, your go to source for content creation, strategy and business inspiration.

If you’re ready to create stand out content that gets you noticed and remembered or build an aligned audience who love you and are ready to buy from you, you’re in the right place!

The Powerful Content Podcast Mel Daniels

    • Business

Content has the power to connect us all. It’s up to you how you use it.

Welcome to the powerful content podcast, your go to source for content creation, strategy and business inspiration.

If you’re ready to create stand out content that gets you noticed and remembered or build an aligned audience who love you and are ready to buy from you, you’re in the right place!

    Creating content with heart: A holistic approach

    Creating content with heart: A holistic approach

    Embracing Content Creation with Heart: A Holistic Approach 
    Do you feel like there’s something missing from your content? Or that the methodologies that you’re told you ‘should’ be following, feel wrong? 
    Listen to that feeling. 
    In this episode of the Powerful Content Podcast, host Mel Daniels covers the importance of creating content with heart, not just content based on a formula or someone else’s strategy. 
    Because when you can learn to trust yourself and believe in your intuition then that’s when your content will start to come from the heart. And when you create this type of content, which reflects the true you, that is empathetic, connecting, valuable and consistent, then so many shifts will occur for you. 
    You need to take a holistic approach to content marketing that incorporates mind and soul alongside heart to make it easier to bring more YOU to your content. 
    The episode also explores the client journey and embracing your point(s) of differentiation in order to create content with heart 
     
    00:00 Unlocking content creation with heart: an introduction 
    00:50 Welcome to the powerful content podcast 
    01:49 Acknowledgement of Country 
    02:38 The essence of content with heart 
    08:21 Navigating the client journey with authentic content 
    10:11 Standing out by embracing your uniqueness 
    13:54 Implementing heart in your content strategy 
    16:57 Embracing a holistic approach to content marketing 
    19:17 Conclusion and how to work together 
     
    Links mentioned in this podcast 
    Quiz – What’s the missing link in your content? 
    Episode 3 – Why sales funnels suck 
    Episode 32 – Creating a message from the heart 
    Episode 65 – The one thing that’s missing from your message 
     
    If you enjoyed listening to this episode, then you’ll also love: 
    Episode 112 – Increase your content confidence with heart, mind and soul 
     
    I use and recommend Podbean and Descript to edit my podcast.  
    * These are affiliate links. I will receive a small compensation for you using these links. There’s no extra charge to you, but it helps me create more free content like this podcast, for you. 
     
    Ready to work with me? 
    👉🏻 Buy my book The Power of Content 👉🏻 Get yourself on the waitlist for my membership The Content Effect 
    👉🏻 Get your content sorted with a 1:1 Content Strategy 👉🏻 Grow  your email list like a pro with 1:1 Build your list package 👉🏻 Join my free Facebook Group The Content Project 
     
    For more conversations on powerful content, connect with me here: 
    Instagram | Facebook | LinkedIn | Website 

    • 20 min
    The Secrets to Successful Hiring with Paula Maidens

    The Secrets to Successful Hiring with Paula Maidens

    Ever wondered the secret of hiring the perfect team member? 
    In this episode Mel Daniels speaks with Paula Maidens about building great teams. 
    They cover the 'what' and 'how' in job descriptions to attract the right candidates, the common mistakes made during the hiring process, the importance of clarity in hiring, having correcting conversations with team members, and the need for clear communication to avoid assumptions.  
    Paula emphasises starting the hiring process early and providing training and support for team members to ensure success. 
    00:00 Welcome to the Powerful Content Podcast 
    00:59 Acknowledgement of Country  
    01:31 Introducing Paula Maidens: The team building expert 
    03:11 The journey to empowering entrepreneurs 
    05:36 Overcoming hiring hesitations 
    12:12 Finding the right fit for your team 
    23:05 Avoiding common hiring mistakes 
    30:39 Final thoughts and superpower insights 
    31:47 Parting advice and how to work with Mel 
     
    Where to find Paula Maidens 
    Website: https://paulamaidens.com/  
    Instagram: https://instagram.com/paulamaidensconsulting  
    Facebook: https://www.facebook.com/paulamaidensbuildingawesometeams  
    LinkedIn: https://www.linkedin.com/in/paulamaidens/ 
    Listen & subscribe to the Big Dreams Great Teams™ Podcast 
     
    Links mentioned in this podcast 
    Kick Ass Interviewing Masterclass https://paula-maidens.mykajabi.com/kickass-interviewing-masterclass  
    Grab my Top Interview Questions https://paulamaidens.com/top-interview-questions/  
    Know WHO to hire to match you by learning your Leadership Style. Take the Quiz https://paulamaidens.com/quiz/ 
     
    If you enjoyed listening to this episode, then you’ll also love: 
    Episode 69 – How to protect your business legally with Tracey Mylerchrane 
    Episode 49 – Being intentional to make meaningful progress with Annie Love 
     
    I use and recommend Podbean and Descript to edit my podcast.  
    * These are affiliate links. I will receive a small compensation for you using these links. There’s no extra charge to you, but it helps me create more free content like this podcast, for you. 
     
    Ready to work with me? 
    👉🏻 Buy my book The Power of Content  
    👉🏻 Get yourself on the waitlist for my membership The Content Effect 👉🏻 Get your content sorted with a 1:1 Content Strategy 👉🏻 Grow  your email list like a pro with 1:1 Build your list package 👉🏻 Join my free Facebook Group The Content Project 
     
    For more conversations on powerful content, connect with me here: 
    Instagram | Facebook | LinkedIn | Website 

    • 33 min
    Increase your content confidence with heart, mind and soul

    Increase your content confidence with heart, mind and soul

    Do you lack confidence in your content? 
    In this episode of the Powerful Content Podcast, Mel Daniels addresses the common issue of lacking confidence in content creation, which hampers the ability to share powerful messages.  
    Mel discusses the reasons behind this lack of confidence, including comparisonitis, imposter syndrome, unrealistic expectations, and fear of failure.  
    She busts myths around confidence and explains its dynamic nature, debunking the belief that confidence is permanent or solely linked to extroversion.  
    She outlines three key components essential for boosting content confidence: heart, mind, and soul, highlighting the importance of connection, strategic thinking, and bringing one's unique self to the content.  
    Mel introduces practical steps to build confidence, including focusing on the message and the audience, practicing content creation, and reflecting on personal growth. The episode includes acknowledgments to the traditional custodians of the land and offers resources for listeners to further explore content creation strategies. 
     
    00:00 Unlocking your content creation confidence 
    00:36 Welcome to the Powerful Content Podcast 
    01:36 Acknowledgement of Country 
    02:04 Confidence for big-hearted entrepreneurs 
    07:14 Busting confidence myths 
    09:43 The power of confidence in content creation 
    11:11 Practical steps to boost your content confidence 
    15:08 Wrapping up and next steps 
     
    Links mentioned in this podcast 
    Heart Mind and Soul Quiz 
    The Content Effect 
    Coming Soon – The Content Accelerator 
     
    If you enjoyed listening to this episode, then you’ll also love: 
    Episode 60 - Why content creation feels hard and how to fix it 
    Episode 53 - Embrace your strengths for business and content confidence with Rowena Mabbott
    If you’ve loved the episode, leave a rating and review! 
    I use and recommend Podbean and Descript to edit my podcast.  
    * These are affiliate links. I will receive a small compensation for you using these links. There’s no extra charge to you, but it helps me create more free content like this podcast, for you. 
     
    Ready to work with me? 
    👉🏻 Buy my book The Power of Content 👉🏻 Get yourself on the waitlist for my membership The Content Effect 
    👉🏻 Get your content sorted with a 1:1 Content Strategy 👉👉Grow  your email list like a pro with 1:1 Build your list package 👉🏻 Join my free Facebook Group The Content Project 
     
    For more conversations on powerful content, connect with me here: 
    Instagram | Facebook | LinkedIn | Website 

    • 17 min
    Shifting your money mindset with Julia Scott

    Shifting your money mindset with Julia Scott

    We’ve all been conditioned, either directly or indirectly to believe certain things in our life. And when it comes to money and wealth creation (especially for women), those beliefs are often more ingrained than we realise. 
    In this week’s episode, I talk with Julia Scott, intuitive money mindset and finance expert about how we can identify these limiting beliefs, or money blocks, to achieve greater wealth in our lives. 
    She emphasises the distinction between being rich and being wealthy, advocating for wealth as a means to offer more choices and opportunities to support others. Listen in for practical advice on overcoming money blocks and setting ambitious financial goals.  
    You can take Julia’s money personality quiz to understand your money strengths and understand the role of your surroundings in financial success.  
    Julia's key message is that money amplifies who you are, and by aligning mindset and surroundings with financial knowledge, women can achieve lasting wealth. 
     
    00:00 Welcome to The Powerful Content Podcast 
    00:59 Acknowledgement of Country 
    01:17 Introducing Julia Scott: Money Mindset and Finance Expert 
    02:25 Julia's journey: from accountant to empowering women financially 
    04:19 The importance of money mindset over knowledge 
    04:46 Addressing women's financial confidence and history 
    08:06 Combining finance expertise with feng shui and mindset 
    20:41 Understanding money blocks and how to overcome them 
    28:02 The difference between being rich and being wealthy 
    33:17 Final thoughts 
     
    Where to find Julia 
    Instagram: www.instagram.com/loveluckwealth  
    Facebook: www.facebook.com/loveluckwealth 
    LinkedIn: www.linkedin.com/in/julia-scott-llw/ 
    Web: www.loveluckwealth.com 
     
    Links mentioned in this podcast 
    Discover your money personality, your financial blocks and strengths with this free quiz.   
    If you enjoyed listening to this episode, then you’ll also love: 
    Episode 9 - Under the hood: The key to hitting your powerful profit goals 
    Episode 33 - Knowing your numbers to grow your business your way with Lisa Turner 
     
    I use and recommend Podbean and Descript to edit my podcast.  
    * These are affiliate links. I will receive a small compensation for you using these links. There’s no extra charge to you, but it helps me create more free content like this podcast, for you. 
     
    Ready to work with me? 
    👉🏻 Get yourself on the waitlist for my membership The Content Effect 👉🏻 Get your content sorted with a 1:1 Content Strategy 👉🏻 Grow  your email list like a pro with 1:1 Build your list package 👉🏻 Join my free Facebook Group The Content Project 
     
    For more conversations on powerful content, connect with me here: 
    Instagram | Facebook | LinkedIn | Website 

    • 34 min
    Use your strengths to create content that matters

    Use your strengths to create content that matters

    Have you ever been told to do something a certain way and tried it, but it felt soooo wrong?
    Whilst everyone has their own way of doing something, it doesn’t have to become your way. I want you to know that there’s always more than one pathway to a desired outcome.
    In this episode of the Powerful Content Podcast, Mel Daniels explores the importance of creating content in a way that feels authentic and aligned with your strengths and personality.
    She encourages you to identify and use your unique strengths to your advantage through the concept of content creator archetypes, discusses the significance of aligning content with your soul and offers methods to support consistent content creation that resonates with both you and your audience.
    Mel highlights common challenges and solutions for creating content in a way that feels right, without succumbing to the pressure of external expectations. The episode wraps up with encouragement to leverage personal strengths in content creation, and an invitation to explore these concepts further in Mel's book, 'The Power of Content.'
     
    00:00   Discovering your unique content creation path
    00:55   Welcome to the powerful content podcast and Acknowledgement of Country
    02:12    Embracing your uniqueness in a world of 8 billion
    03:36    Harnessing your unique strengths for content creation
    07:27    Aligning your content with your true self
    10:07    Supporting yourself in content creation
    14:35     Leveraging your strengths for effective content
    18:23     How to continue your journey
     
    Links mentioned in this podcast
    The Power of Content
    The Content Creator Archetype Quiz
     
    If you enjoyed listening to this episode, then you’ll also love:
    Episode 4 – Use your content super power
    Episode 36 – The recipe for consistent content
     
    I use and recommend Podbean and Descript to edit my podcast.
    * These are affiliate links. I will receive a small compensation for you using these links. There’s no extra charge to you, but it helps me create more free content like this podcast, for you.
     
    Ready to work with me?
    👉🏻 Buy my book The Power of Content👉🏻 Get yourself on the waitlist for my membership The Content Effect
    👉🏻 Get your content sorted with a 1:1 Content Strategy👉🏻 Grow  your email list like a pro with 1:1 Build your list package👉🏻 Join my free Facebook Group The Content Project
     
    For more conversations on powerful content, connect with me here:
    Instagram | Facebook | LinkedIn | Website

    • 19 min
    Embracing The Power of Content

    Embracing The Power of Content

    In this episode Mel Daniels delves into the definition of powerful content, highlighting its human-centric nature over AI-driven content and emphasising content creation from a balanced perspective that accounts for both the creator and the audience.

    • 18 min

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