
300 episodes

The Practice of the Practice Podcast | Innovative Ideas to Start, Grow, and Scale a Private Practice Practice of the Practice Network
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- Business
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4.8 • 291 Ratings
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Joe Sanok from the www.PracticeofthePractice.com blog covers everything it takes to make your service-based private practice more awesome. It’s what you wish you had learned in graduate school. Learn killer ways to grow your referrals, save tons of money, and have some fun along the way.
Joe has been featured on the Huffington Post, Yahoo Health, ZynnyMe, PsychCentral, and Sirus Radio.
Joe has an extensive background in several clinical settings including foster care, residential, home-based, college counseling, and private practice. As the owner of Mental Wellness Counseling in Traverse City, MI he has grown his practice and taught others to do the same. As an expert in the field of growing counseling private practices, Joe exposes all he knows to help you with marketing, branding, consulting, and a deeper level of awesomeness.
Joe knows that we’ve all been there, we dream of our small business taking off and we know that it should...but it doesn’t. We want more referrals and the independence that comes from a small business. Through marketing, website developments, and other business-focused tips, Joe helps you to grow. There are simple changes that you can make that will ensure your grow as a professional, expert and as a small business owner. Joe engages and encourages listeners through real-life examples of failure and success. These discussions are for the 21st century counselor who wants to be on the edge of technology, marketing, and expanding their private practice or small business! Plus, there is super sweet music throughout the podcast.
https://practiceofthepractice.com
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Using AI for SEO in growing a group practice with Craig Alsup | POP 858
Is it possible to use AI in your marketing? Can you use ChatGPT to help you write your blog posts? How can you combine...
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How to Host Your First Continuing Education Event with Dr. David Hall | POP 857
What is one thing that you can do to combine creating a new stream of income with growing your practice as well as your...
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Hiring Associates into Your New Group Practice with Dr. Larry Beer | POP 856
Why should you bring celebration into business? What is a great bonus of hiring associates into your new group practice? How can you make...
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Grow a Group Practice: Nicole Wallace started a Practice and had 4 Clinicians in 18 months | POP 855
Are you transitioning from a working therapist to an acting CEO in your group practice? How can you start to spend more time thinking...
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Group Practice Trends with Joe Sanok and LaToya Smith | POP 854
What are the current private practice trends? How are you managing your finances in 2023? What can you do to overcome the tough hiring...
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Launch a group private practice month: How to hire virtual part-time W2s with Dr. Wendy Marsh | POP 853
Is it possible to hire part-time W2 employees? Can you have assistants in other states? When’s the right time to launch a group practice?...
Customer Reviews
Tons of Information
Great podcast to learn about the ins and outs of running a therapy practice. Joe covers everything from running a solo practice to a group practice and is a wealth of knowledge. In addition, there are a wide variety of guests that spark other conversations topics relevant to therapists. Definitely worth the listen!
Awesome Content
UPDATE: PoP is awesome and I always walk away with a new way of thinking about things like marketing, networking, and sales! Thanks Joe for offering such high quality content in this podcast. I have become more convinced than ever before that it is possible for me to be successful in private practice. If you are listening to the podcast and have not checked out the corresponding website, you really should. It is filled with great content and lots of value-bombs to shatter the myth that I as a counselor should only work for an agency of some sort. I have been binge listening to all of the older episodes and have gotten a ton of tips from those as well. Thanks again!
Great podcast
Wonderful podcast. Thanks to Joe for offering guidance, perspective and joy!