58 min
The Remarkable Rise of Retail Media with Melanie Brown, VP of Home Depot's Orange Apron Media + Monetization Remarkable Retail
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- Management
Joining us for the second of three episodes recorded in the Bambuser remote podcast studio/beach cabana at Mandalay Bay during Shoptalk is Melanie Brown Vice President of Orange Apron Media and Monetization for The Home Depot. In a special two segment interview Melanie unpacks The Home Depot's retail media journey, highlighting the company's unique approach, which recently culminated in a doubling down and re-branding of its efforts. We've had analysts and consultants on to explore the rapidly growing retail media world, now we get a deeply experienced practitioner's in-depth perspectives.
Joining us for the second of three episodes recorded in the Bambuser remote podcast studio/beach cabana at Mandalay Bay during Shoptalk is Melanie Brown Vice President of Orange Apron Media and Monetization for The Home Depot. In a special two segment interview Melanie unpacks The Home Depot's retail media journey, highlighting the company's unique approach, which recently culminated in a doubling down and re-branding of its efforts. We've had analysts and consultants on to explore the rapidly growing retail media world, now we get a deeply experienced practitioner's in-depth perspectives.
58 min