The Things We Make Podcast Keane Angle

On today’s episode, I chat with Ryan McDaid - a highly awarded brand strategist who has recently plunged headfirst into a screenwriting sabbatical. We chat about what big brands get right and wrong when it comes to storytelling and Ryan leaves us with some words of wisdom for those considering pursuing their own creative projects outside of work.

Connect with Ryan: https://www.linkedin.com/in/ryan-mcdaid-5693262a/

On today’s episode, I chat with Marc Calamia, co-founder and Executive Creative Producer for the Atlanta-based content agency SAGEWORX. Marc talks about his origins as a professional ballet and Broadway dancer and how that led him to become an agency producer that figures out how to shoot hot dogs into space.

More about SAGEWORX - http://www.sageworx.com/

We're back after a short, two-week break! On today’s episode I chat with Marie Pavlich. For the last 15 years Marie has helped grow brands of all shapes and sizes. Her former stomping grounds include various agencies and media companies such as the stop-motion animation studio behind the award-winning show Robot Chicken. Marie currently runs her own brand consultancy called Focus and Flow Branding where demystifies branding for new businesses.

We discuss what big brands can learn from SMEs and vice versa.

Learn about Marie and Focus and Flow Branding » https://www.focusandflowbranding.com/

Today, I chat with multi-award winning strategist and researcher RG Logan. RG is currently SVP Strategy at the Truth Initiative and his former stomping grounds include Hall and Partners, 360i, Virtue, and Razorfish. 

We talk about marketing to Gen Z and making the switch from agencies to client-side.

https://truthinitiative.org/

My guest today is Brad Alperin, SVP Integrated Strategy Lead at Dentsu Aegis Network. Brad is a classically trained actor turned multi-award winning brand strategist. For the last two decades, he has lead projects for brands like Mattel, Oreo, Barbie, Canon and Lean Cuisine. We chat about how he uses his acting skills to captivate an audience and to fuels how he approaches crafting brand strategies.

Today, I’m talking with Sarah Hofstetter. Sarah has a 20+ year track record of navigating companies and marketers where there are no roads. Her previous roles include President and CEO at 360i, and President at media measurement giant Comscore. She has very recently taken up a new role as President at ecommerce analytics company Profitero. We discuss her leadership style, why she joined up with Profitero, and how COVID has massively accelerated the rate of change in the ecommerce world.

More on Profitero: http://profitero.com