12 episodes

The rising profile of women business owners in the U.S. and around the globe means it’s high time we rethink our notion of how women entrepreneurs walk, talk and think: Because being equal doesn’t mean being the same.℠ Host Joanna L. Krotz, entrepreneur, author and advocate, investigates the real-life issues facing women entrepreneurs, showcasing the personal journeys of women owners, featuring practical advice and raising both questions and eyebrows about gender equity. Each podcast is dedicated to helping women succeed in today’s markets and moving the needle on women's parity, purpose and prosperity.

The Woman's Playbook The Woman's Playbook

    • News

The rising profile of women business owners in the U.S. and around the globe means it’s high time we rethink our notion of how women entrepreneurs walk, talk and think: Because being equal doesn’t mean being the same.℠ Host Joanna L. Krotz, entrepreneur, author and advocate, investigates the real-life issues facing women entrepreneurs, showcasing the personal journeys of women owners, featuring practical advice and raising both questions and eyebrows about gender equity. Each podcast is dedicated to helping women succeed in today’s markets and moving the needle on women's parity, purpose and prosperity.

    Brave New Models: High-tech women are reinventing markets, business and startup prototypes

    Brave New Models: High-tech women are reinventing markets, business and startup prototypes

    As more women earn top-drawer degrees in science, technology, engineering and math, they're moving full STEM ahead their technological knowhow by remaking the models for business startups, with guests Tina and Sonny Israni, cofounders of Zoraab.com, and Supriya Hobbs, cofounder of Miss Possible.

    • 59 min
    TechSpeak: How to make sure your hired IT wizards build the site, software and apps you want

    TechSpeak: How to make sure your hired IT wizards build the site, software and apps you want

    Learn how nontech entrepreneurs can communicate with the development team to bring their startup forward, with CTO of Webgrrls International Nelly Yusupova

    • 59 min
    Betting on Vets: A unique public-private program is training ex-military women to start businesses that restart their lives

    Betting on Vets: A unique public-private program is training ex-military women to start businesses that restart their lives

    Launched in 2011 with funding from the Small Business Administration, the V-WISE program offers national support for women vet owners, with Army vet and V-WISE graduate Noelle Cherubim, who founded Les Artistes De Cherubim, which uses art to improve cross-cultural communications, and Me'Shae Brooks-Rolling, who directs all conferences and special events for IVMF and V-WISE

    • 1 hr
    Launch Labs: New biz boot camps are accelerating opportunities for women-led companies

    Launch Labs: New biz boot camps are accelerating opportunities for women-led companies

    Female-friendly biz labs support next-gen role models, P2P collaboration, access to funders, digital tools and strategic blueprints for women’s innovation, with Susan G. Duffy, director of Babson College's Center for Women’s Entrepreneurial Leadership, and Brittany Lo, a recent Babson accelerator grad and founder of Beautini, a NYC makeup bar.

    • 1 hr
    Alpha Girls: Women in tech are leading the pack and reshaping feminine role models

    Alpha Girls: Women in tech are leading the pack and reshaping feminine role models

    How women who code are dealing in a male-dominated industry with guests Ashley J. Swartz, CEO of Furious Minds, and Sabrina Mageed, BuzzFeed Product Designer.

    • 59 min
    The Ask: What women need to learn to perfect their pitch

    The Ask: What women need to learn to perfect their pitch

    Women typically start business with less capital than men and often end up with smaller companies and less revenue. Here are lessons in why and how to clear those hurdles, with Laura Fredricks, multimillion-dollar fundraiser/asker, and Maddy Maxey, winner of a Thiel Fellowship and founder of Crated, a design consultancy on the cutting edge of fashion and technology.

    • 58 min

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