39 min
Untapped Income: IP Licensing for Midsize Companies Your Business Ally
-
- Management
Ally Agenda™
Leverage your company's innovation to unlock new revenue! Learn to identify intellectual property ("IP"), determine its value, and negotiate licenses for recurring profit.
1. IP Explainer: Master the four key IP types - trademarks, copyrights, trade secrets (know-how) and patents.
2. What's It Worth? Three methods to assess IP value, and strategies to monetize through franchising and licensing.
3. Negotiate Like a Pro: Manage your license scope, term, channels, territory, price, and quality standards to protect and grow ongoing IP revenue.
Assure™ Action
Inventory your trademarks, copyrights, trade secrets (know-how), and novel innovations. How could you earn more revenue by licensing them into new channels and markets?
Resource Links
Assure Architect™ IP Licensing Framework Trademark Clearance to Avoid Infringement US Trademark Office Registration Process Federal Trademark Registration Timeline US Copyright Office US Patent Office NameMesh Domain Names Generator ICANN Domain Names Listing FTC Franchise Rule Compliance Guide Contact us, Allies!
www.holmesatlaw.com JoAnn Holmes on LinkedIn @HolmesAtLaw on LinkedIn, Facebook, Twitter, & Instagram @YourBizAlly on Facebook, Twitter, & Instagram
Ally Agenda™
Leverage your company's innovation to unlock new revenue! Learn to identify intellectual property ("IP"), determine its value, and negotiate licenses for recurring profit.
1. IP Explainer: Master the four key IP types - trademarks, copyrights, trade secrets (know-how) and patents.
2. What's It Worth? Three methods to assess IP value, and strategies to monetize through franchising and licensing.
3. Negotiate Like a Pro: Manage your license scope, term, channels, territory, price, and quality standards to protect and grow ongoing IP revenue.
Assure™ Action
Inventory your trademarks, copyrights, trade secrets (know-how), and novel innovations. How could you earn more revenue by licensing them into new channels and markets?
Resource Links
Assure Architect™ IP Licensing Framework Trademark Clearance to Avoid Infringement US Trademark Office Registration Process Federal Trademark Registration Timeline US Copyright Office US Patent Office NameMesh Domain Names Generator ICANN Domain Names Listing FTC Franchise Rule Compliance Guide Contact us, Allies!
www.holmesatlaw.com JoAnn Holmes on LinkedIn @HolmesAtLaw on LinkedIn, Facebook, Twitter, & Instagram @YourBizAlly on Facebook, Twitter, & Instagram
39 min