40 min
Valley Nordic S2 E19: P in CPG changing with D2C Valley Nordic
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- Technology
We discuss the purpose of packaging in Consumer Packaged Goods (CPG) and how it might change with the direct-to-consumer (D2C) business model. The discussion is based on Chander's blogpost on the subject.
Useful link:
Changing P in CPG: Packaging In The Direct-To-Consumer World
We discuss the purpose of packaging in Consumer Packaged Goods (CPG) and how it might change with the direct-to-consumer (D2C) business model. The discussion is based on Chander's blogpost on the subject.
Useful link:
Changing P in CPG: Packaging In The Direct-To-Consumer World
40 min