15 episodes

Behind every favorite artist, song, or lyric, is a story you've never heard. So much goes into music that is behind the scenes, which is why we’re bringing you Voices Behind the Music to share untold music business tales. Our guests range from artists, producers, and managers to tech creators and more, each sharing their unique past experiences, current projects, and visions for the future. Voices Behind The Music is presented by Feed Media Group, the leading b2b music licensing platform.

Voices Behind The Music Feed Media Group

    • Music
    • 5.0 • 8 Ratings

Behind every favorite artist, song, or lyric, is a story you've never heard. So much goes into music that is behind the scenes, which is why we’re bringing you Voices Behind the Music to share untold music business tales. Our guests range from artists, producers, and managers to tech creators and more, each sharing their unique past experiences, current projects, and visions for the future. Voices Behind The Music is presented by Feed Media Group, the leading b2b music licensing platform.

    Finding Funk, Mastering Sound, and Reviving Vinyl - with Eddie Roberts

    Finding Funk, Mastering Sound, and Reviving Vinyl - with Eddie Roberts

    Ever wondered what it’s like to be an international funk guitarist, playing shows and events all over the world? Get a fun behind-the-scenes look as Jeff Yasuda speaks with Eddie Roberts about how he discovered jazz through record sleeves, his international performance career, the music discovery platform he created called Color Red, and why he was pressing vinyl during the pandemic.
    Eddie Roberts has been producing music for over 20 years. He’s worked with some of the biggest names in the funk and soul world as a producer, composer, and musician, including members of The Meters, Headhunters, Lettuce, Soulive, The Motet, Galactic, Greyboy Allstars and Robert Walter, Matador Soul Sounds, Reed Mathis, and West Coast Sounds, to name a few. Eddie's sound is an integral part of today's Funk and Soul scene.
    Follow Eddie on Facebook and visit Color-Red.comNew Master Sounds: thenewmastersounds.com
    Voices Behind The Music is presented by https://feedmediagroup.com/ (Feed Media Group) and produced by Growth Network Podcasts

    • 22 min
    Predicting Music Trends, Understanding Crypto for Artists, and Deconstructing In-Game Concerts - with Cherie Hu

    Predicting Music Trends, Understanding Crypto for Artists, and Deconstructing In-Game Concerts - with Cherie Hu

    Does the world of NFTs and crypto confuse you? Well, Cherie Hu is here to thoroughly explain the world of social tokens in music. Learn why digital collectibles are on the rise, and what this means for the future of music. Cherie also discusses her next big predictions for the music industry, as well as her experience having dinner with Jack Stratton from Vulfpeck.
    Cherie is an award-winning researcher and entrepreneur focused on the nexus of music, technology, and business. She is the founder and publisher of the paid music/tech newsletter Water and Music, and has freelance bylines in Billboard, Forbes, NPR Music, Pitchfork, and many other publications. She also teaches classes on music, business, and gaming at NYU's Clive Davis Institute of Recorded Music.
    Big Takeaway: The economics of streaming does not work for all artists in all genres. By utilizing crypto and NFTs specifically, artists can code their own economics around their creative work into their social tokens.
    Follow Cherie @cheriehu42 on Instagram and Twitter and learn more at CherieHu.com
    Subscribe to her newsletter at waterandmusic.com
    Voices Behind The Music is presented by https://feedmediagroup.com/ (Feed Media Group) and produced by https://my.captivate.fm/growthnetworkpodcasts.com (Growth Network Podcasts)

    • 25 min
    Touring with Fleetwood Mac, Debuting Original Music, and Music Career Advice - with Taku Hirano

    Touring with Fleetwood Mac, Debuting Original Music, and Music Career Advice - with Taku Hirano

    From touring with Whitney Houston to booking the Fleetwood Mac tour by subbing for Stevie Nicks, Taku Hirano has played with some of the absolute greats. His skills as a drummer are unmatched and have led him to have one of the most interesting and exciting performance careers. He recently released his debut album of original music, and is heading out on tour this month!
    Taku found a passion for music at a very early age, and with the support of his parents, and amazing teachers along the way, studied across the globe from the Hong Kong International School to Julliard, to the Berklee College of Music. Taku speaks with Jeff about some of his best memories on tour and funniest mishaps. He also shares his most important tips for young musicians looking to build a career in music.
    Big Takeaways: If you want to be a working musician, you have to have an understanding of various genres and techniques. No matter what instrument you play, you have to embrace music.
    Downloading/Streaming/Purchasing "Blu York - Live in NYC":https://takuhirano.bandcamp.com/ (https://takuhirano.bandcamp.com/)
    Website - Tour dates, info: https://taku.ninja/ (https://taku.ninja/)
    Voices Behind The Music is presented by https://feedmediagroup.com/ (Feed Media Group) and produced by https://my.captivate.fm/growthnetworkpodcasts.com (Growth Network Podcasts)

    • 26 min
    The intersection of Music, Tech, and Finance - with Sun Jen Yung

    The intersection of Music, Tech, and Finance - with Sun Jen Yung

    We all use music tech from companies like Spotify, Google, or Facebook, but we may be using it without really even knowing what’s involved. This next guest certainly knows and is here to explain to us how finance and acquisitions affect the music industry.
    Sun is a Partner and Head of Digital Media at Nfluence Partners. She has a passion for the music industry and has sold music tech companies to Facebook, YouTube/Google, SESAC, SOCAN, and Spotify amongst others.
    With her expertise in investment banking, Sun offers amazing advice to music startups and entrepreneurs on getting their business funded, and what kind of strategic moves will help them succeed.
    Big Takeaway: There are a lot of really exciting verticals for music outside of just the explosion of growth in streaming. Some of the verticals include gaming, social, and fitness, and we are likely to see an influx of acquisitions in those sectors for music-related companies.
    Voices Behind The Music is presented by https://feedmediagroup.com/ (Feed Media Group) and produced by https://my.captivate.fm/growthnetworkpodcasts.com (Growth Network Podcasts)

    • 22 min
    Discovering Maroon 5, Developing Hot Artists, and Dinner with Stars - with David Boxenbaum

    Discovering Maroon 5, Developing Hot Artists, and Dinner with Stars - with David Boxenbaum

    Have you ever wondered how managers and producers find the next biggest star? How do they know they’ll be popular, and what do they do to develop them into the artists they eventually become? David Boxenbaum breaks it all down from his perspective having discovered the legendary Maroon 5! Learn what is possible to fix versus what can’t be learned, and why some artists are just natural stars.
    You’ll also hear some great stories about Dave’s interactions with stars like Beyonce and Diddy, and how he is using his music biz experience in his latest business venture.
    Davids Boxenbaum is the CEO of Newport Media Advisors, providing strategy consulting services to technology companies in media and entertainment, with a focus on the music and book publishing verticals. Throughout his career, he discovered and developed several platinum acts, including Maroon 5. David co-founded AandM/Octone Records, where he developed the upstream business model (now an industry standard) and was one of the early innovators in multi-rights artists deals.
    Big Takeaway: Scouting an artist is like scouting a baseball player. It’s not about how good they are now, but how good they good be in 2 to 5 years. You can polish a star, but you can’t create a star, so you have to know what you can fix and what you can’t.
    Voices Behind The Music is presented by https://feedmediagroup.com/ (Feed Media Group) and produced by https://my.captivate.fm/growthnetworkpodcasts.com (Growth Network Podcasts)

    • 20 min
    Taking Chances and Touring the World in a Female Punk Band – with Maureen Herman

    Taking Chances and Touring the World in a Female Punk Band – with Maureen Herman

    Do you love a good origin story about how a musician got their start? Did you hear about the one where her brother got his hand stuck in a pasta machine and that ended up being the start of her international touring career? Maureen Herman is her name and she tells Jeff all about how tragedy led to opportunity not once, but twice during her music career.
    Maureen is a writer and bass guitarist, who played with the iconic Babes in Toyland. They played venues all over the US and Europe and she is now in the midst of writing her memoir.
    Big takeaway: Having a community of creative people around you is the best support, inspiration, and built-in network you can find.
    Voices Behind The Music is presented by https://feedmediagroup.com/ (Feed Media Group) and produced by https://my.captivate.fm/growthnetworkpodcasts.com (Growth Network Podcasts)

    • 27 min

Customer Reviews

5.0 out of 5
8 Ratings

8 Ratings

bodyheat ,

Love the New Mastersounds!

Really interesting interview.

Yhjuikl ,

Informative and Entertaining!

Great look into the music industry