How do you judge a cigar? Focus on a cigar’s flavor, balance, construction and clean finish suggests HVC founder Reinier Lorenzo. A cigar with a clean finish won’t leave you with a weird taste in your mouth afterward—what smokers call ashtray mouth.
Native Cuban Reiner founded the small-batch cigar house HVC in 2011, as a homage to hand-made cigars in Havana. “To me, Cubans, when they are right, when you have a really good Cuban cigar, there’s nothing that you can compare with. So now in Nicaragua, we at HVC, we want to replicate that.”
Filmed on location at HVC headquarters in Doral, Florida with Boveda’s Rob Gagner.
Snow, cows and how to start your own boutique cigar company:
00:00 Cold open
03:05 Blending cigar tobacco is like creating a recipe
03:19 Look for flavor over strength when choosing a cigar
03:48 What cigars does HVC make?
05:56 A Cuban moves to Wisconsin
10:33 From Wisconsin to Nicaragua and AGANORSA
12:55 Why rolling a cigar at home is never as good as the premiums
14:14 Starting a business? Observe like an entrepreneur
16:53 What was the first broadleaf wrapper AGANORSA cigar?
20:55 Why you can’t create a cigar from just one tobacco farm
23:20 Look for flavor, balance, construction and clean finish in a cigar
23:29 No more cigar ashtray mouth!
30:28 How losing his dad at an early age affects a man
36:37 As a small business owner, you have to keep going after a failure
40:11 Giving up the security of a job to start your own company
46:41 Best advice for launching a family business
47:19 Best response when someone says no to a sales pitch
53:29 Is it better to smoke a cigar alone or with friends?
54:41 Cigars vs. cigarettes—no comparison
To get great taste out of cigars, keep Boveda in your humidor. Using Boveda packs makes storing premium cigars easy. Makers of 2-way cigar humidification, Boveda also makes seasoning packs for wood humidors, travel cigar humidor bags and one-step hygrometer calibration kits.
Looking for a gift for a cigar smoker, dad or other important guy in your life? Check out the Boveda Humidor Starter Kit and other cigar care accessories. Shop Boveda here: https://store.bovedainc.com/collections/boveda-for-tobacco (https://store.bovedainc.com/collections/boveda-for-tobacco)
Check Out More of Boveda Cigar Exclusives:
A Cuban Cigar Collection | What's in Your Humidor? HVC, Reinier Lorenzo
When the U.S. Rolled More Cigars Than Cuba (Feat. Big Sky)
The Man Who Taught Me All I Know About Cigars (Feat. Crux Cigars)
Talking Family and Matilde's Origin Story w/ Enrique Seijas (feat. Matilde Cigars)