10 min

What makes an innovative record label Smart Music Marketing

    • Music

Innovation in the music industry is nothing new - but so many fail to keep up with the fast-changing landscape. How can you incorporate some techniques that Defected Records has used over the past 20 years, into your own brand?

  • Rebecca Smart Bakken

Innovation in the music industry is nothing new - but so many fail to keep up with the fast-changing landscape. How can you incorporate some techniques that Defected Records has used over the past 20 years, into your own brand?

10 min

  • Rebecca Smart Bakken

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