9 min
What to do about bad reviews? One Stop Shop
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- Business
Bad reviews are like Thanos: they’re both “inevitable”.
Don’t feel too bad, though. A bad review is the norm, not the exception.
Just look at the websites of the big brands you admire and you can see that no one has a perfect 100% satisfaction rate. It doesn’t matter how huge the brand is or how amazing the product is – it’s impossible to please everyone.
Just think about it: if you saw a website that had 100 reviews and all of these are 5-star reviews, you’d feel a little bit skeptical, wouldn’t you? After all, 67% of B2B buyers want to see a mix of positive and negative reviews before they can finalize their purchase.
Now that you know that bad reviews are normal and that you can’t just snap your fingers to make them go away, in today’s video, we’ll talk about how you can effectively handle bad reviews through this three-step process. Don’t worry, you don’t need Thor’s hammer to make this happen.
Bad reviews are like Thanos: they’re both “inevitable”.
Don’t feel too bad, though. A bad review is the norm, not the exception.
Just look at the websites of the big brands you admire and you can see that no one has a perfect 100% satisfaction rate. It doesn’t matter how huge the brand is or how amazing the product is – it’s impossible to please everyone.
Just think about it: if you saw a website that had 100 reviews and all of these are 5-star reviews, you’d feel a little bit skeptical, wouldn’t you? After all, 67% of B2B buyers want to see a mix of positive and negative reviews before they can finalize their purchase.
Now that you know that bad reviews are normal and that you can’t just snap your fingers to make them go away, in today’s video, we’ll talk about how you can effectively handle bad reviews through this three-step process. Don’t worry, you don’t need Thor’s hammer to make this happen.
9 min