28 min
Why great PMMs would be terrible CMOs w/ Tamara Grominsky We're Not Marketers
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- Marketing
What happens when you put 150 product marketing leaders together in a community? You help them grow professionally with meaningful connections together. This is the purpose of Tamara Grominsky, Founder of PMMCamp.
The queen of hot takes brings us on an adventure, from the perfect product marketing structure at Unbounce, how to balance strategy and execution, why PMMs should not care about copywriting, and why most of us would make terrible CMOs. Tamara's discussion covers:
→How to create good product marketing fundamentals
→Why great PMMs would be terrible CMOs
→What she believes would be the ideal reporting structure for PMMs
→And of course, are product marketers actually marketers?
If you’ve always been in sales-led organizations, this episode is giving you a fresh perspective on what happens with different structures and how the product marketing role evolves elsewhere.
What happens when you put 150 product marketing leaders together in a community? You help them grow professionally with meaningful connections together. This is the purpose of Tamara Grominsky, Founder of PMMCamp.
The queen of hot takes brings us on an adventure, from the perfect product marketing structure at Unbounce, how to balance strategy and execution, why PMMs should not care about copywriting, and why most of us would make terrible CMOs. Tamara's discussion covers:
→How to create good product marketing fundamentals
→Why great PMMs would be terrible CMOs
→What she believes would be the ideal reporting structure for PMMs
→And of course, are product marketers actually marketers?
If you’ve always been in sales-led organizations, this episode is giving you a fresh perspective on what happens with different structures and how the product marketing role evolves elsewhere.
28 min