34 min

Why Put Customer-Centric Marketing First with Drew Brucker of LASSO Paris Talks Marketing

    • Marketing

Here are some of the key topics that Drew and Paris discussed in this episode:



• Why curiosity is one of the keys to career success

• Better focus and performance in the workplace with the concept of deep work

• The challenges of working in a startup environment

• The post-pandemic state of the events industry

• New vs. old marketing – and why the fundamentals never change

• The value and use of customer research & the customer-centric approach

• What is 5 to 9 marketing or marketing after-hours

• 🔥 Fire Questions Challenge


Resources Mentioned:



Book, Founder Brand: Turn Your Story Into Your Competitive Advantage by Dave Gerhardt 


Guest:
LinkedIn [https://www.linkedin.com/in/drewbrucker/]
LASSO [https://www.lasso.io/]

See more:
Hop Online [https://hop.online/]
Paris Childress [https://www.linkedin.com/in/parischildress/]
LinkedIn PTM Page [https://www.linkedin.com/showcase/paris-talks-marketing]

Here are some of the key topics that Drew and Paris discussed in this episode:



• Why curiosity is one of the keys to career success

• Better focus and performance in the workplace with the concept of deep work

• The challenges of working in a startup environment

• The post-pandemic state of the events industry

• New vs. old marketing – and why the fundamentals never change

• The value and use of customer research & the customer-centric approach

• What is 5 to 9 marketing or marketing after-hours

• 🔥 Fire Questions Challenge


Resources Mentioned:



Book, Founder Brand: Turn Your Story Into Your Competitive Advantage by Dave Gerhardt 


Guest:
LinkedIn [https://www.linkedin.com/in/drewbrucker/]
LASSO [https://www.lasso.io/]

See more:
Hop Online [https://hop.online/]
Paris Childress [https://www.linkedin.com/in/parischildress/]
LinkedIn PTM Page [https://www.linkedin.com/showcase/paris-talks-marketing]

34 min