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34 min
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Why Put Customer-Centric Marketing First with Drew Brucker of LASSO Paris Talks Marketing
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- Marketing
Here are some of the key topics that Drew and Paris discussed in this episode:
• Why curiosity is one of the keys to career success
• Better focus and performance in the workplace with the concept of deep work
• The challenges of working in a startup environment
• The post-pandemic state of the events industry
• New vs. old marketing – and why the fundamentals never change
• The value and use of customer research & the customer-centric approach
• What is 5 to 9 marketing or marketing after-hours
• 🔥 Fire Questions Challenge
Resources Mentioned:
Book, Founder Brand: Turn Your Story Into Your Competitive Advantage by Dave Gerhardt
Guest:
LinkedIn [https://www.linkedin.com/in/drewbrucker/]
LASSO [https://www.lasso.io/]
See more:
Hop Online [https://hop.online/]
Paris Childress [https://www.linkedin.com/in/parischildress/]
LinkedIn PTM Page [https://www.linkedin.com/showcase/paris-talks-marketing]
Here are some of the key topics that Drew and Paris discussed in this episode:
• Why curiosity is one of the keys to career success
• Better focus and performance in the workplace with the concept of deep work
• The challenges of working in a startup environment
• The post-pandemic state of the events industry
• New vs. old marketing – and why the fundamentals never change
• The value and use of customer research & the customer-centric approach
• What is 5 to 9 marketing or marketing after-hours
• 🔥 Fire Questions Challenge
Resources Mentioned:
Book, Founder Brand: Turn Your Story Into Your Competitive Advantage by Dave Gerhardt
Guest:
LinkedIn [https://www.linkedin.com/in/drewbrucker/]
LASSO [https://www.lasso.io/]
See more:
Hop Online [https://hop.online/]
Paris Childress [https://www.linkedin.com/in/parischildress/]
LinkedIn PTM Page [https://www.linkedin.com/showcase/paris-talks-marketing]
34 min