37 min

Will “Verified” Downloads Ruin Podcast Advertising‪?‬ School of Podcasting - Plan, Launch, Grow and Monetize Your Podcast

    • Marketing

Today I share parts of a conversation I had, but as I'm saying my negative opinion of a certain practice, I'm not saying the company, and I've replaced the actual guest with an AI-Generated voice (from 11 labs). If you plan on paying for a service to promote your show, this is a MUST LISTEN. We also talk about Apple evaporating your downloads is a GOOD thing.
Again, the voice you hear as the "Guest" is AI generated from a transcript of the conversation.
Join the School of Podcasting Community Risk-Free
Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.
Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription.
QUESTION OF THE MONTH
Each month, I ask you to chime in on the show so we all can learn together. Be sure to tell us about your show and mention your website.
Leave Your Answer at  www.schoolofpodcasting.com/question
Where I Will Be?
I look forward to seeing you all, please come up and say hi. To see my full itinerary, go to schoolofpodcasting.com/where
Mentioned In This Episode
Join the School of Podcasting Community
Eleven Lab AI Voice Generator
Profit From Your Podcast Book
Power of Podcasting Network
Dave's YouTube Channel
Dave's Podcasting Newsletter
Buy Dave a Coffee
Put Dave In Your Pocket
Where Will Dave Be?
Question of the Month
Time Stamps
00:01:40 - Opening
00:02:18 - Apple Stats Evaporates 30% Of Your Downloads
00:05:47 - Trying Not to Get Sued
00:07:45 - How This Service Works 
00:09:26 - Does Your Player Preload? 
00:11:51 - The Terms You Need to Understand 
00:12:42 - Power Rant: Do Your Job
00:14:57 - Make Yourself Look Good By Comparing Yourself to Something Bad 
00:16:47 - Enter Attribution 
00:17:30 - Working on Auto Follows 
00:18:56 - It's Not Fake? 
00:19:54 - How Did You Get My Information? 
00:20:12 - Admission of Preloading/Buffering 
00:21:23 - All About the Data 
00:22:57 - Retargeting Equals More Ad Spend 
00:23:38 - Verified Downloads Are Not Good Enough 
00:24:09 - The Purpose of This Company
00:24:31 - A Specific Case 
00:25:41 - Retention Numbers
00:26:18 - Cost Per Listener
00:27:07 - History Lesson: Twitterbombing
00:28:39 - The Takeaways 
00:32:50 - Other Bad Stats 
00:33:57 - My YouTube Shorts Stat 
00:34:45 - Question of the Month 
Bloopers
This episode originated at www.schoolofpodcasting.com/915 
 

Today I share parts of a conversation I had, but as I'm saying my negative opinion of a certain practice, I'm not saying the company, and I've replaced the actual guest with an AI-Generated voice (from 11 labs). If you plan on paying for a service to promote your show, this is a MUST LISTEN. We also talk about Apple evaporating your downloads is a GOOD thing.
Again, the voice you hear as the "Guest" is AI generated from a transcript of the conversation.
Join the School of Podcasting Community Risk-Free
Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.
Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription.
QUESTION OF THE MONTH
Each month, I ask you to chime in on the show so we all can learn together. Be sure to tell us about your show and mention your website.
Leave Your Answer at  www.schoolofpodcasting.com/question
Where I Will Be?
I look forward to seeing you all, please come up and say hi. To see my full itinerary, go to schoolofpodcasting.com/where
Mentioned In This Episode
Join the School of Podcasting Community
Eleven Lab AI Voice Generator
Profit From Your Podcast Book
Power of Podcasting Network
Dave's YouTube Channel
Dave's Podcasting Newsletter
Buy Dave a Coffee
Put Dave In Your Pocket
Where Will Dave Be?
Question of the Month
Time Stamps
00:01:40 - Opening
00:02:18 - Apple Stats Evaporates 30% Of Your Downloads
00:05:47 - Trying Not to Get Sued
00:07:45 - How This Service Works 
00:09:26 - Does Your Player Preload? 
00:11:51 - The Terms You Need to Understand 
00:12:42 - Power Rant: Do Your Job
00:14:57 - Make Yourself Look Good By Comparing Yourself to Something Bad 
00:16:47 - Enter Attribution 
00:17:30 - Working on Auto Follows 
00:18:56 - It's Not Fake? 
00:19:54 - How Did You Get My Information? 
00:20:12 - Admission of Preloading/Buffering 
00:21:23 - All About the Data 
00:22:57 - Retargeting Equals More Ad Spend 
00:23:38 - Verified Downloads Are Not Good Enough 
00:24:09 - The Purpose of This Company
00:24:31 - A Specific Case 
00:25:41 - Retention Numbers
00:26:18 - Cost Per Listener
00:27:07 - History Lesson: Twitterbombing
00:28:39 - The Takeaways 
00:32:50 - Other Bad Stats 
00:33:57 - My YouTube Shorts Stat 
00:34:45 - Question of the Month 
Bloopers
This episode originated at www.schoolofpodcasting.com/915 
 

37 min