The WorkPlay Podcast WorkPlay Branding

#32: Today's guest is Emma Tessler, the founder of Ninety Five Media, a digital marketing agency specializing in social media marketing. Emma launched the agency in 2015, and now leads a team of seven women from across the United States. At Ninety Five Media, Emma and her team develop and implement strategic marketing tools that help brands transform their content into tangible results. In this episode, we'll delve into the significance of strategy, effective communication, and capturing your brand's voice in the world of social media marketing.
Key Takeaways: 
The importance of integrating social media strategy with visual content strategy for successful marketing campaigns.Setting specific goals and communicating them clearly with the social media marketing team to ensure alignment and success.Red flags to watch out for when hiring a social media marketing partner, including unrealistic promises of results, low pricing, and lack of emphasis on capturing brand voice. 
DM US @workplaybranding on Instagram the word: 'PODCAST' to get visuals that actually generate leads using the WorkPlay Method. 
This episode is brought to you by WorkPlay Branding.
WorkPlay Branding, a visual marketing company invested in changing the way you create content online for your business for less than $500 a month. We have been using the WorkPlay Method to launch visual marketing strategies for businesses all over North America and Europe. 

Ready to outsource your social media management and strategy?
Click HERE to get started with Ninety Five Media before your next WorkPlay shoot!

#31: Join us on this episode of The WorkPlay Podcast as we welcome Selena Soo, a renowned seven-figure business mentor and publicity strategist. With her expertise in brand amplification through strategic publicity and partnerships, Selena shares invaluable insights on fostering trust and forging lasting industry relationships. Plus, glean insider tips from Selena on orchestrating a successful WorkPlay campaign shoot and implementing impactful content strategies. 
Key Takeaways: 
The importance of building trust in business relationships and how it can lead to successful partnerships.The significance of visual branding and how it can evoke emotions and perceptions about a brand.Tips for preparing for a photo shoot, including knowing your colors, selecting locations, and managing outfit changes efficiently.

DM US @workplaybranding on Instagram the word: 'PODCAST' to get visuals that actually generate leads using the WorkPlay Method. 
This episode is brought to you by WorkPlay Branding.
WorkPlay Branding, a visual marketing company invested in changing the way you create content online for your business for less than $500 a month. We have been using the WorkPlay Method to launch visual marketing strategies for businesses all over North America and Europe. 

#30: Today’s guest is speaking coach Heather Sager. Heather helps business owners leverage speaking as a marketing tool to grow their business. In this episode she discusses the importance of speaking as a marketing tool to drive revenue in business, emphasizing the need for a well-crafted signature talk aligned with the offer being sold. Heather also provides insights on optimizing brand shoots for speaking engagements, including different types of visuals for keynotes, workshops, virtual presentations, and podcasts.
Key Takeaways: 
The importance of aligning your signature talk with what you are selling in order to drive revenue in your business.Strategies for getting on stages, including booking beta talks and using the adjacent pitch strategy to secure speaking opportunities.Tips for optimizing a brand shoot for speaking engagements, such as capturing footage of you actually speaking, having a variety of visuals for different types of speaking engagements, and showcasing professionalism and congruency in your visuals.

DM US @workplaybranding on Instagram the word: 'PODCAST' to get visuals that actually generate leads using the WorkPlay Method. 
This episode is brought to you by WorkPlay Branding.
WorkPlay Branding, a visual marketing company invested in changing the way you create content online for your business for less than $500 a month. We have been using the WorkPlay Method to launch visual marketing strategies for businesses all over North America and Europe. 
If you want to uplevel your visual marketing, we are giving listeners of the WorkPlay Podcast, an exclusive video $1,500 bonus offer on their first WorkPlay Shoot for FREE when you DM @workplaybranding the word: PODCAST 

Connect with Heather!
Click HERE for Website Link
Click HERE for The Heather Sager Podcast
Click HERE for Heather's Instagram

#29: In this episode, Tatiana discusses her unique branding strategies, including the creation of the Grindaholics brand and the launch of the Team Talk Hotline. She shares insights into her creative process, from brainstorming brand concepts to executing visually appealing and cohesive branding elements. Tatiana's innovative approach to branding, thought leadership, and audience engagement sets her apart in the industry, showcasing her ability to think outside the box and create impactful marketing strategies.
Key Takeaways: 
The importance of thinking outside the box when it comes to branding and marketing strategies.How to strategically launch a new service or product to engage and grow an audience.The value of building trust with your audience to encourage engagement and participation in new initiatives.
DM US @workplaybranding on Instagram the word: 'PODCAST' to get visuals that actually generate leads using the WorkPlay Method. 
This episode is brought to you by WorkPlay Branding.
WorkPlay Branding, a visual marketing company invested in changing the way you create content online for your business for less than $500 a month. We have been using the WorkPlay Method to launch visual marketing strategies for businesses all over North America and Europe. 
If you want to uplevel your visual marketing, we are giving listeners of the WorkPlay Podcast, an exclusive video $1,500 bonus offer on their first WorkPlay Shoot for FREE when you DM @workplaybranding the word: PODCAST

#28: Holly Haynes is a business strategist with a 22-year corporate strategy background who developed an "antisocial" methodology to grow and scale businesses without relying heavily on social media for revenue. Holly shares her insight on the significance in having a client attraction plan beyond social media, focusing on niching down, leveraging different platforms like podcasts and email, and building relationships through networking. Tune in as we explore all the effective ways of growing your clientele and boosting revenue outside of the social media realm. 
Key Takeaways: 
The importance of not relying solely on social media for business growth and revenue.Strategies for creating a business plan that aligns with personal goals and values, while still driving income.The significance of consistent and strategic content creation, repurposing, and leveraging different platforms to reach and engage with the target audience effectively.
DM US @workplaybranding on Instagram the word: 'PODCAST' to get visuals that actually generate leads using the WorkPlay Method. 
This episode is brought to you by WorkPlay Branding.
WorkPlay Branding, a visual marketing company invested in changing the way you create content online for your business for less than $500 a month. We have been using the WorkPlay Method to launch visual marketing strategies for businesses all over North America and Europe. 
If you want to uplevel your visual marketing, we are giving listeners of the WorkPlay Podcast, an exclusive video $1,500 bonus offer on their first WorkPlay Shoot for FREE when you DM @workplaybranding the word: PODCAST

#27: Gabrielle Martorana is a spiritual entrepreneur who teaches the use of ceremonial cacao for creativity and productivity, blending spiritual and business practices, and importing ceremonial cacao from Guatemala and Bali through her brand Cacao Wisdom. In this episode, Gabrielle Martorana discusses how she helps entrepreneurs and individuals tap into their creative side using ancient tools like ceremonial cacao. She shares her journey from working in corporate marketing to starting her own marketing agency and incorporating spiritual practices into her work. Gabrielle emphasized the importance of dedicating time and space for creativity, being gentle with oneself, and allowing big ideas to flow while using cacao rituals to enhance the creative process.
Key Takeaways: 
The importance of integrating ancient practices like working with ceremonial cacao into the creative process to tap into creativity and intuition.How to balance masculine and feminine energies in the creative process using tools like coffee and cacao for different tasks in marketing.The connection between personal growth, healing, and business success, and how addressing limiting beliefs and self-image can lead to increased income and impact.
DM US @workplaybranding on Instagram the word: 'PODCAST' to get visuals that actually generate leads using the WorkPlay Method. 
This episode is brought to you by WorkPlay Branding.
WorkPlay Branding, a visual marketing company invested in changing the way you create content online for your business for less than $500 a month. We have been using the WorkPlay Method to launch visual marketing strategies for businesses all over North America and Europe. 
If you want to uplevel your visual marketing, we are giving listeners of the WorkPlay Podcast, an exclusive video $1,500 bonus offer on their first WorkPlay Shoot for FREE when you DM @workplaybranding the word: PODCAST 
Ready to get into a creative flow with cacao? Get 10% off your next cacao order using code 'Workplay10'