Wellness for Entrepreneurs Mmathebe Zvobwo

It's the end of the year and it's time for some reflection. This episode closes Season 2 of the Wellness for Entrepreneurs Podcast and also helps you to practice mindfulness techniques that are useful for you as an entrepreneur. Please take some time out for yourself to nourish your mind as it is your most important asset. Thank you again for your continued support. May you have a blessed holiday season! 

We are living in a world that is constantly changing which makes planning for business strategy very difficult. In this episode, we speak about how you can sharpen your sensemaking ability that will help you find direction in a chaotic environment. Sensemaking is useful for entrepreneurs as a strategy  because it provides a framework that can be used for decision-making. 

Marketing is often the last thing entrepreneurs think about when making their product/service and starting their business. But, marketing is a powerful strategy for entrepreneurs and must be part of the product development process right at the beginning. Fiona Kigen - a marketing expert, Ph.D., and Vice President -  shares how entrepreneurs can do this in this episode. 
This episode is part of our strategy for entrepreneurs series.

Strategy for entrepreneurs is more critical than the product/service that they offer. Strategy is about creating a plan to win right at the beginning of starting your business. In this episode, I talk about how Entrepreneurial Orientation is useful for entrepreneurs as a strategy. Stay tuned as this is a series. I also suggest tools that entrepreneurs can use to help develop their strategies in their businesses. 

Entrepreneurs face a high risk of burnout due to their passion, uncertain environments, and conflicting demands. But the "hustle-culture" has promoted an inability to recognize burnout in entrepreneurs. This episode helps entrepreneurs to recognize burnout and recommends strategies for coping. 

Failure is such a natural part of business and entrepreneurship. Yet, there are so many people who do not start businesses because they have fear. In this episode, I am joined by personal and leadership coach, Didier Mbayo. Didier is a certified coach from the John Maxwell Academy. Our conversation focuses on the mindset required to overcome the different types of failure entrepreneurs face including the fear of shame and embarrassment.