Off Air: The Juicy Designer Podcast

Katie Proctor
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Off Air: The Juicy Designer Podcast Podcast

CEO and brand designer Katie Proctor from Wildflower Design Co. is here to spill the tea on what it's really like to own a freelance design business. Unfiltered, there is nothing that she is afraid to talk about, with the episodes being jam packed full of juicy content. You'll learn, laugh and share stories as Katie and guests dive deep into behind the scenes and their experiences of owning their own businesses. Whether you're starting out or an established designer, you're bound to relate and find a community of likeminded designers. *note, our first season is co-hosted by the wonderful Abi from @_abidesign

  1. S2 E7 | Digging into brand strategy with Kenzi Green

    13/12/2021

    S2 E7 | Digging into brand strategy with Kenzi Green

    Brand strategy can sometimes feel like a black hole. So we're here to discuss our processes, some top tips and why it's so important. With expert Kenzi Green, we're diving deep into all things brand strategy.

    58 min
  2. S2 E6 | Sales calls that CONVERT with Alice Benham

    29/11/2021

    S2 E6 | Sales calls that CONVERT with Alice Benham

    Sales calls can be one of the most daunting processes as a service-providing business owner, but we're here to answer your concerns and give you more confidence in your approach. Follow @offairpod on Insta for some bonus juicy content.

    1h 1m
  3. S2 E5 | How to create stand-out packaging with Laura Evans

    15/11/2021

    S2 E5 | How to create stand-out packaging with Laura Evans

    In this juicy episode, we are joined by packaging expert Laura from Our Kind Studio to chat all about how you can get started with packaging. With questions about cutterguides, pantones and how you can build your packaging portfolio, we are spilling all the tea. Check out Laura's incredible course here

    53 min
  4. S2 E4 | More nightmare client stories with Abi Connick

    08/11/2021

    S2 E4 | More nightmare client stories with Abi Connick

    Join Abi Connick and myself for some more juicy nightmare stories which was by far your favourite episode of season 1. Boundaries are a key topic of discussion in this episode so strap yourself in and prepare yourself for some harsh truths. As always, make sure to follow us at @offairpod on Insta for some bonus juicy content.

    49 min
  5. S2 E3 | Building a social media empire with Kristy Hill

    01/11/2021

    S2 E3 | Building a social media empire with Kristy Hill

    In this juicy episode, we dive into all things social media with the queen herself Kristy from Pink Pony Creative. We talk all about where we started, how you can grow your following and how to turn those followers into clients. Make sure to give us a follow @offairpod for bonus content.

    47 min
  6. S2 E2 | Tax returns? Paying myself? Expenses? HELP! All about finances With Rachel Martin

    25/10/2021

    S2 E2 | Tax returns? Paying myself? Expenses? HELP! All about finances With Rachel Martin

    Business finances can be really confusing so we're here today to have an in-depth conversation with accountant, Rachel Martin to cover your most asked questions as a small business owner. How much should I pay myself? Should I register as a sole trader or a limited company? Should I be saving for tax? And as always, make sure to give us a follow on instagram @offairpod for some bonus juicy content.

    51 min
  7. S2 E1 | The Big Q&A with Abi Connick, Millie Powell, Leoni D'Arcy and Kelsey Barrett

    18/10/2021

    S2 E1 | The Big Q&A with Abi Connick, Millie Powell, Leoni D'Arcy and Kelsey Barrett

    Join Abi, Millie, Leoni, Kelsey and of course, Katie, as they answer some of your juiciest questions. What business banking do you use? What is your dream project? And more. Make sure to head over to @offairpod to watch an exclusive video recording of this episode!

    59 min
  8. Season 2 trailer (coming soon!)

    23/08/2021

    Season 2 trailer (coming soon!)

    Mark your calendars because season 2 of Off Air: The Juicy Designer podcast is coming on the 18th of October!

    1 min
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About

CEO and brand designer Katie Proctor from Wildflower Design Co. is here to spill the tea on what it's really like to own a freelance design business. Unfiltered, there is nothing that she is afraid to talk about, with the episodes being jam packed full of juicy content. You'll learn, laugh and share stories as Katie and guests dive deep into behind the scenes and their experiences of owning their own businesses. Whether you're starting out or an established designer, you're bound to relate and find a community of likeminded designers. *note, our first season is co-hosted by the wonderful Abi from @_abidesign

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