20 Min.

62: Can you use an app to unleash the power of photos & games in dementia‪?‬ 15 Minutes With The Doctor: Learn from Healthcare Entrepreneurs and Innovators

    • Wissenschaft

On this episode, we have CEO Bruce Elliot from Memory Lane games. It all started as a chat in a humble pub with his co-founder, where they began to discuss their own mothers and how much joy they gained from reminiscing over old photos. Recognising the value of conversation for those with dementia and cognitive decline, they have utilised a gamification model with photos and images in an app.



Learn about the journey to over 50k downloads and users in 100 countries, how they can utilise digital biomarkers in neurological conditions, how working with the Mayo clinic in the USA is helping to scale the platform and the story behind their popular game about the iconic London underground.







Discover:





How Bruce’s wisdom was developed during the dot.com boom

How visual, cognitive, and emotional stimuli is connected to fine motor skills

How stimulating memories on Vancouver and Sheffield, led to over 3000 games for those with dementia

How users can search for recognisable cities from across the world to use the app

How their premium service uses family photos and data

How collaborating with the Alzheimer Association helped them test and modify the app

How the games are designed to encourage conversation, not high scores

How an elderly patient was able to overcome a traumatic experience using the app

How the app can maintain or reduce the severity of symptoms in patients

How collaborations with Mayo Clinic and Arizona State University is scaling their product

How the app can track deteriorations in users with 7 clinical data points

How their game play data has the potential to serve as healthcare data for early interventions

How hyper-personalisation is what keeps the app competitive





Guest: Bruce Elliot

LinkedIn: Memory Lane Games

Website: https://memorylanegamesdirect.com/



Host: Dr Vinay Shankar

Website: https://www.oncedaily.co

Podcast: 15 Minutes With The Doctor

On this episode, we have CEO Bruce Elliot from Memory Lane games. It all started as a chat in a humble pub with his co-founder, where they began to discuss their own mothers and how much joy they gained from reminiscing over old photos. Recognising the value of conversation for those with dementia and cognitive decline, they have utilised a gamification model with photos and images in an app.



Learn about the journey to over 50k downloads and users in 100 countries, how they can utilise digital biomarkers in neurological conditions, how working with the Mayo clinic in the USA is helping to scale the platform and the story behind their popular game about the iconic London underground.







Discover:





How Bruce’s wisdom was developed during the dot.com boom

How visual, cognitive, and emotional stimuli is connected to fine motor skills

How stimulating memories on Vancouver and Sheffield, led to over 3000 games for those with dementia

How users can search for recognisable cities from across the world to use the app

How their premium service uses family photos and data

How collaborating with the Alzheimer Association helped them test and modify the app

How the games are designed to encourage conversation, not high scores

How an elderly patient was able to overcome a traumatic experience using the app

How the app can maintain or reduce the severity of symptoms in patients

How collaborations with Mayo Clinic and Arizona State University is scaling their product

How the app can track deteriorations in users with 7 clinical data points

How their game play data has the potential to serve as healthcare data for early interventions

How hyper-personalisation is what keeps the app competitive





Guest: Bruce Elliot

LinkedIn: Memory Lane Games

Website: https://memorylanegamesdirect.com/



Host: Dr Vinay Shankar

Website: https://www.oncedaily.co

Podcast: 15 Minutes With The Doctor

20 Min.

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