Infiniti Pulse Lemnisk
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- Wirtschaft
This podcast showcases thought-leadership discussions from eminent personalities in the marketing world on various topics such as digital transformation, customer experience, real-time personalization, etc.
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Driving Connected User Experiences
Organizations today are delving into integrating and implementing CDPs, seeking to unlock their potential in reshaping customer relationships, marketing endeavors, and overall brand engagement.
Jason Scott, SVP, Director of Marketing Technology & Operations, First Horizon Bank, provides tips on how enterprise marketers can use a Customer Data Platform to drive connected user experiences. -
Best Practices in Evaluating and Implementing CDPs
David Raab, Founder, CDP Institute, and Shalaka Desai, Director - Customer Success, Lemnisk, have an exciting discussion about the best practices and pitfalls in evaluating and implementing CDPs at Lemnisk's Customer Data Platform Virtual Summit 2022 (North America).
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The State of Digital Marketing in the Post-Pandemic Era
Adam Bell, Senior Vice President of Digital Marketing, Customers Bank, and Subra Krishnan, CEO, Lemnisk, engage in an insightful discussion about the state of digital marketing in the post-pandemic era, the understanding and impact of customer data & machine learning, etc.
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Building a Digital First Insurance Company
During these uncertain times, it's critical for brands to adopt a digital-first strategy. Manu Lavanya, Director, and COO, Max Life Insurance, explains how marketers can build a digital-first insurance company in this insightful online discussion.
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Devising Growth Oriented Customer Experiences
What is growth marketing and how can marketers devise growth-oriented customer experiences? Listen to this insightful masterclass session with Damandeep Singh Soni, Vice President Growth, boAt, and Subra Krishnan, CEO, Lemnisk.
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Customer Data at the Heart of Martech Strategy
Customer data is the power that drives the health insurance industry today. Darshana Shah, SVP - Marketing & Digital, Aditya Birla Health Insurance, explains why it should be at the heart of a brand's martech strategy in this insightful discussion.