Practical AI with Siara Nazir + why LinkedIn wants an Identity Graph Martech Advisor

 Delighted to welcome Tom Fishburne, the founder, and CEO of Marketoonist -  you can't have missed them, they’ve been featured in all the big  business publications and of course, you may recognize the style in  several brand campaigns as well 

 Today we welcome special guest Siara (pronounced Sai-ra) Nazir, who is  Head of Digital Marketing at Autodesk - a company we are all familiar  with because of products like Autocad (that is just one of the hundreds  of its brands of course)…Siara herself has been a marketer for close to  two decades, and has done it all, from above the line to below the line  and now digital marketing. We’re excited to be speaking with a  practitioner to get a different perspective on martech and the  challenges that come with digital transformation. Here are my choice  takeaways from the show!