PreEmptive E-commerce Podcast Emptive.io

In this episode, we discussed the process of consumer decision making & fatigue. Then we review the different steps we all take while making a decision.  We also discuss how the burden has increased  on consumers to make the correct buying decisions due to the rise of online shopping. We conclude with a discussion on […]

In this episode, we discuss how Augmented Reality isn’t Virtual Reality. We explain how augmented reality is shaking up industries. We take a hard look at Augmented reality and how it’s very different from Virtual Reality, despite often being lumped together. While they share some similarities, we discuss why augmented reality is going to revolutionize […]

In this episode , we talk about Information Overload and the Online Shopper. Everyday we are all bombarded with information. We all experience it, and with each year it piles on and it only seems to get worse. In this podcast we discuss information overload and how it impacts our lives.  First we spend a little […]

In this episode, we talk about Deepfake vs Deepdouble: The Future of Sales & E-commerce. We discuss deepfakes and what the future might look like as technology continues to evolve and improve. To start we explain some of the terminology used to make DeepFakes. We talk about the history of where the name ‘deepfake’ came […]

In this episode, we talk about Conversational Surveys and Transformation of E-commerce Sales. Let’s face it, surveys are everywhere these days. There are the official ones used for market research. Then there are simple ones that ask about your recent shopping experience or how well a particular customer support call went. Many of these questions […]

In this episode, we discuss the creepy truth about dynamic content and the shopping experience. We define what it is and we provide some examples. We discussed how:  Dynamic content has gotten a bad rap thanks to some companies .They use creepy ways to track and monitor visitors in order to provide them with dynamic […]