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In this episode, learn about the basics of producing quality content. Learn about the differences in equipment, software, and where to look for reliable content sources. The overall principle is to produce quality content that will draw people to your business. 

Establishing and maintaining an excellent image is like keeping your credit score in great condition. You have to conscious and proactive in how your business is portrayed online. 

Communication is key during these rough times. Businesses should keep communication as a top priority in order to the beat shutdown and or the change of normal operations.