58 min
#6 - Leif Stromnes Managing Director, Strategy and Innovation, DDB - Win with Weed Son of a Pitch Podcast
-
- Business
Vince & Max talk to Leif Stromnes, Managing Director of Innovation and Strategy at DDB. We discuss emotion at scale, not giving up on your job after 1 year & growing the biggest brands in the world. In the pitch segment, Leif devises the strategy for the “Yes Campaign” in an entirely hypothetical weed referendum. Brief Authors: Vince Usher & Max Learmont
Vince & Max talk to Leif Stromnes, Managing Director of Innovation and Strategy at DDB. We discuss emotion at scale, not giving up on your job after 1 year & growing the biggest brands in the world. In the pitch segment, Leif devises the strategy for the “Yes Campaign” in an entirely hypothetical weed referendum. Brief Authors: Vince Usher & Max Learmont
58 min