Add power to your purpose, a ‘why’ process you've never heard before

We all know the importance of having a ‘why’. Your ‘why’ is your purpose and your reason for doing what you do. But what happens if you struggle to stay connected to your ‘why’, or you’re unsure how to uncover it?

Well, Boss in today's episode I share a new way to approach your ‘why’, breaking it down into three parts, with each component being just as important as the other.

First of all, I explain the power of having a ‘why’. Your ‘why' is your purpose and it underpins your goals. It also helps you stay committed to your actions, which enables you to reach your goals. Your ‘why’ is what keeps you moving forward when times are tough and connects you to something bigger than you on the daily. Your ‘why’ is a fantastic compass - without it, it's easy to get lost with no direction. 

I break down the three components that make up your ‘why’.

1. Your emotional ‘why’
2. Your business ‘why’
3. Your material ‘why’

I talk you through the components of each of these, how to identify them and how they contribute to your life and your business.

I explain how these three components may be fixed or may be seasonal. Regardless, unpacking these three components is what is going to supercharge your year because you will be so clear on why you are doing what you're doing for your clients, for yourself, and for others that are important in your life.

Running a business can be hard work and sometimes you need something bigger than yourself and bigger than what you're doing to connect, to drive you forward so that you can maintain an awesome mindset and build momentum, even when you are working through hard seasons in your business.

When you know and connect to all three ‘whys’ you are supported to take aligned action and so much more of your business will click into place.

Finally, I share a free resource that I have developed that is the perfect tool to go with this conversation - it will help you to define your own three ‘whys’.

Resources mentioned:

FREE RESOURCE - Download the Understand your 'why' workbook here

Previous episodes mentioned:

Ep 50 - Why you shouldn't be sharing YOUR why

Ep 29 - Power up your 2022: seven steps to success in 202

Ep 18 - 3 things that transformed my business (and results)

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