Ep. 16: Acquiring a newsletter ft. Akhil Chauhan of TWJN

Today’s guest is Akhil Chauhan, who runs The Writer’s Job Newsletter (TWJN). But he didn’t create the newsletter — he acquired it.

Akhil has been running TWJN solo (besides occasional social media help) for two years. The guy he bought it from ran it for only one year. We spoke about:

• 💰️ The economics of a newsletter acquisition
• 🤐 Keeping his personality (mostly) out of the newsletter
• 🤝 Pulling off a seamless handoff after acquiring the newsletter
• 🧑‍💼 Being accountable to subscribers who rely on the newsletter for jobs

00:00 Acquiring a newsletter

08:05 Researching solo

14:10 The differences in journalism in the UK vs US

15:35 Growing a newsletter to 10k+ subscribers

23:18 Work/life balance as a creator

29:23 Premium subscribers and monetisation

33:04 Keeping a distance from your audience

36:50 Advice to creators, from a creator

41:05 The future of TWJN

45:30 The biggest regret as a creator

Intro music produced by J. & Doug Organ.