Episode 42 - Your must-do self care ritual, their business journey so far & Tik Tok marketing with My Glow 2 Co-Founders Olivia & Catie Be The Girl Podcast

Hello and welcome back to Be The Girl Podcast. Today I am very excited to welcome Melbourne based co-founders of My Glow 2, best friends Olivia Burrows and Catie O'Neill. Liv and Catie started My Glow 2 after a visit to Turkey and chance encounter at a market in Istanbul where they discover a silk mitt used by therapists to exfoliate the skin during a Turkish bathing ritual. Fast forward to just 15 month in operation and achieving 7 figure results despite shipping delays and the COVID-19 pandemic.

In today's episode I chat to the girls all about their business journey so far, their hero product - it's benefits and why it is different and far superior to than those supermarket exfoliating gloves that make us cringe, marketing strategies and how Tik Tok is front and centre of this resulting in a 1077 per cent increase in sales after one of their most successful videos gained over 10.3 million views and growing, plus how innovation is at the brand's core and what is next for My Glow 2.  Let's get into the episode....

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