Healers with Hustles

Caitlin Bell
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Healers with Hustles

Health professionals: do you have a non clinical creative business? Or do you secretly dream of ditching your title and following a creative passion? This podcast is for you! Join Caitlin, a psychologist turned brand copywriter, as she chats with health professionals who are breaking the mould and daring to do something different. Whether that means shifting careers after decades of dedication or pursuing a business passion project alongside a traditional job. Her guests offer honest insights and relatable advice on how to navigate big changes and find personal fulfilment in the process. Website: https://healerswithhustles.com/ Facebook group: https://www.facebook.com/groups/758601459573495 Just a heads up: Yes, Caitlin is a psychologist, but not your psychologist. The content on this site—whether it’s a blog post, podcast, or anything else—is just for funsies. It’s not medical or psychological advice, so if you’re after that, you’ll want to chat with a professional like your doctor.

  1. 2 DAYS AGO

    Inside Queensland Health’s viral digital marketing approach with Caitlin Cash

    Infections aren't the only thing that can go viral. Health content can too—especially when the messaging is easily digestible, educational, and on-trend. In this episode, Caitlin chats with Caitlin Cash, social and digital media team leader at Queensland Health, to explore her journey from journalism to spearheading viral health campaigns. They unpack the secrets to creating engaging content that simplifies public health information, drives behaviour change, and connects with audiences authentically. Tune in to hear Caitlin's insights on what's next for digital marketing. Tune in to learn: Caitlin's background in journalism and government communicationsThe shift from early social platforms like Facebook and TwitterWhy Queensland Health works with style guides, subject matter experts, and behavioural scientistsFighting misinformation online with science-backed and inclusive contentThe importance of creative freedom in Queensland Health's content teamHow Queensland Health ensures health literacy and inclusivityThe new wave of "unhinged" content on TikTok How to engage audiences with shorter attention spansThe importance of being relatable and entertaining Why the comments section can be a great source of value Connect with Caitlin Cash LinkedIn Queensland Health Instagram Queensland Health Facebook Connect with Caitlin: Healers with Hustles website Instagram Facebook Group LinkedIn

    42 min

  2. 12 DEC

    Approachable and professional sounding website copy–here’s how to do it

    When people land on your website, does the writing feel like a stiff, clinical textbook—or does it feel like an approachable expert who truly *gets* them? In this episode, Caitlin walks us through how healthcare professionals can ditch jargon-y academic speak and write approachable, human-centred website copy without losing their professionalism. Caitlin shares practical tips, including how to write like you speak, connect with your audience, and stand out by simply being yourself. Plus, she’s got a free guide packed with extra tips and resources to help you get started. Tune in to learn: Why clinical expertise and approachable communication are not mutually exclusive Why technical jargon might push people away–and what to do insteadThe misconception about personality and professionalismRelatability and approachable content as a key to standing out in marketing and health care (it’s not just a trend)The role of storytelling in making complex concepts digestibleHow to apply the rule of oneSteps to turning technical descriptions into language clients easily understand Connect with Caitlin: Healers with Hustles website Instagram Facebook Group LinkedIn

    10 min

  3. 5 DEC

    Redefining co-parenting with psychologist and coach Tiffany Rochester

    How many people does it take to redefine co-parenting? Your parenting village—and Tiffany, a co-parenting coach and psychologist. In this episode, Caitlin chats with psychologist and co-parenting coach Tiffany Rochester to explore her inspiring career journey. From her beginnings as a psychologist to founding unique co-parenting initiatives. Tiffany's approach to working with separated parents is truly inspirational. Listen in to learn how she’s empowering separated parents to raise children in one family across two homes. Tune in to learn: Why separated families often need coaching rather than therapyThe importance of early intervention, affordability and community building for familiesWhy collaboration, kindness, and a child-centric approach is important for co-parenting The systemic issues within family law and mandated court therapyHow Tiffany created a Girl Next Door brand voice to make her content sound genuineThe challenges of making collaborative methods more mainstream and accessibleThe many transferable skills of being a psychologist Why embracing discomfort is important for growth Connect with Tiffany Website Instagram Connect with Caitlin: Healers with Hustles website Instagram Facebook Group LinkedIn

    36 min

  4. 28 NOV

    What university doesn’t teach: rewards & challenges in psychology with Isabella Damiris

    Who says therapists can't be authentic and still be professional?  Isabella shows it’s possible to stay true to yourself while maintaining professional boundaries. In this heartfelt episode, Caitlin chats with her close friend Isabella, a clinical psychologist, to unpack the truths of working in mental health. Isabella shares her love for schema therapy, her plans to guide others as a supervisor, and the ups and downs of finding balance in the field. It’s an episode full of heart, growth, and a fresh perspective on what it’s really like to be a psychologist! Tune in to learn: The importance of redefining success beyond societal normsWhy Isabella loves psychology and being a psychologistThe value of therapists fostering self-discovery by being curious and non-judgmentalWhy a good supervisor is super important for personal and professional growthThe importance of adapting therapeutic methods over time to suit client needsHow Isabella resonates with schema therapy How genuine connections enhance therapeutic relationshipsWhy imposter syndrome is part of the learning curve as a psychologistThe importance of receiving and implementing feedbackHow Isabella finds balance in her life outside of work Connect with Isabella Website Connect with Caitlin: Healers with Hustles website Instagram Facebook Group LinkedIn

    53 min

  5. 21 NOV

    Healing through creativity: Anna Oliver on burnout, being a psychologist, and podcasting

    Does my psychologist like me? We've all had that thought as we left a session (or clicked "Leave Meeting"). It's a relatable worry, but what’s really going on in the minds of therapists? In this episode, Caitlin chats with Anna Oliver, a psychologist from Leeman, WA, about her journey coming back from burnout through a private practice and podcast. They discuss balancing therapy work with creative passions and redefining what it means to be a psychologist. This heartfelt conversation is not to be missed! Tune in to learn: Anna's early passion for psychology during her teenage years Her experience working as a youth centre worker and drug counsellor How a sea-change and stepping away from the field provided her clarityThe significant role of therapy and taking time off in her burnout recoveryHow Anna's creative itch led her to the idea of podcastingThe inception of her podcast "Does My Psychologist Like Me?"How being creative outside of therapy enriches her clinical work  The unique dynamics of working as a psychologist in a rural settingWhy clients seek a genuine connection with their therapistsAnna's plan to explore diverse income streams and workshopsAnna's experience interviewing her own psychologist Connect with Anna Anna Oliver Psychology - Instagram Does My Psychologist Like Me - Instagram Website Connect with Caitlin: Healers with Hustles website Instagram Facebook Group LinkedIn

    44 min

  6. 14 NOV

    The LBD of copywriting? Features, advantages, and benefits explained

    Just like a little black dress, the Features Advantages and Benefits technique is timeless, versatile, and designed to turn heads (especially your target market!)   In this episode, Caitlin walks us through how you can make your offer stand out using the Features, Advantages, and Benefits technique. If you're tired of over-complicated copywriting tips, this one's for you. Let’s zhuzh up your messaging today! Tune in to learn: Why this framework works so well (hint: it captures short online attention spans)The usage of FAB technique on Apple's websiteQuestions to ask yourself to identify your business' benefits and advantagesWhy you should learn the emotional payoff of your product or serviceA few examples of the technique in action The "so what?" approach to help identify benefits Connect with Caitlin: Healers with Hustles website Instagram Facebook Group LinkedIn

    14 min

  7. 7 NOV

    Paramedic to stuntwoman to first aid founder: with Alicia White

    Feeling frustrated with how the system works? Alicia did too, so she took her skills from medical emergencies to movie screens (before founding her own business). Caitlin chats with Alicia White, founder of Action & Emergency - First Aid Training. Alicia shares her incredible career path, and how she landed on her business focused on injury prevention and first responder training. From the pivotal moment that led her to pursue stunts, to what it’s really like on set, Alicia’s story is epic and one you won’t want to miss! Tune in to learn: The moment that led her to pursue a career as a stuntwomanThe demanding physical and emotional toll of being a stuntwomanHow Alicia's experiences as a paramedic inform her approach to first aid trainingWhy human connection is important in healthcareWhy community building is important as an entrepreneurThe impact of burnout on healthcare professionalsWhy first aid training and education is empowering How Alicia is leveraging her passion and personal experience into her business Connect with Alicia Website Connect with Caitlin: Healers with Hustles website Instagram Facebook Group LinkedIn

    53 min

  8. 31 OCT

    How to use values to build a better business

    Be honest–have you *actually* spent time defining your business values? Or maybe you’ve willy-nilly chosen a few to put on your “About” page, but they’re not doing a thing to support your business. In this latest ep, Caitlin shares how you can easily define your values, why they are important (and not be overlooked!), and the benefit of creating a truly values-aligned business. Get practical tips and a free comprehensive guide to start defining and implementing your business values. Tune in to learn: How to define your valuesWhy values are more than just words on your websiteThe difference between values and goalsMisconceptions about valuesHow to use ChatGPT to identify your valuesQuestions to guide you in identifying your valuesHow to demonstrate your values as a small business Connect with Caitlin: Healers with Hustles website Instagram Facebook Group LinkedIn Values freebie

    11 min
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Trailer

About

Health professionals: do you have a non clinical creative business? Or do you secretly dream of ditching your title and following a creative passion? This podcast is for you! Join Caitlin, a psychologist turned brand copywriter, as she chats with health professionals who are breaking the mould and daring to do something different. Whether that means shifting careers after decades of dedication or pursuing a business passion project alongside a traditional job. Her guests offer honest insights and relatable advice on how to navigate big changes and find personal fulfilment in the process. Website: https://healerswithhustles.com/ Facebook group: https://www.facebook.com/groups/758601459573495 Just a heads up: Yes, Caitlin is a psychologist, but not your psychologist. The content on this site—whether it’s a blog post, podcast, or anything else—is just for funsies. It’s not medical or psychological advice, so if you’re after that, you’ll want to chat with a professional like your doctor.

Information

  • Creator
    Caitlin Bell
  • Years Active
    2K
  • Episodes
    23
  • Rating
    Explicit
  • Copyright
    © Copyright 2024 Caitlin Bell
  • Show Website
    Healers with Hustles

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