NursePreneur Academy

Liam Caswell

NursePreneur Academy Podcast: Empowering Nurses to Build Profitable Businesses Beyond the Bedside Welcome to the NursePreneur Academy Podcast, the ultimate destination for nurses ready to leverage their expertise and step into entrepreneurship. Hosted by Liam Caswell, this podcast is designed to help nurses transition from bedside to business by providing actionable strategies, inspiring stories, and proven roadmaps. In each episode, we dive deep into the four most common nurse-led business models—Nurse Coaching, Digital Products and Courses, Cosmetic Nursing, and IV Hydration. Whether you’re passionate about coaching others, creating impactful educational resources, or offering transformative wellness or aesthetic services, this podcast offers the tools and insights to help you succeed. What you'll discover: Step-by-step guides to starting and scaling your business. Real-life stories from successful nurse entrepreneurs. Expert advice on marketing, sales, and creating sustainable income. Practical tips to balance nursing and building your business. If you’re a nurse dreaming of freedom, flexibility, and a business that aligns with your passion, the NursePreneur Academy Podcast is your go-to resource. Get ready to learn how to create impact, earn uncapped income, and build the career of your dreams. Subscribe now and join the NursePreneur movement—because nurses deserve to thrive beyond the bedside!

  1. 14 APR

    From Bedside to Six Figures: Your NursePreneur Roadmap (Most Valuable Episode)

    If you've ever thought there has to be more than this — this episode is your turning point. We are resharing one of our most popular episodes with you this week showing you how to go from nurse to online nursepreneur in 6 easy steps! I'm Liam Caswell, former RN turned full-time business owner, and in this value-packed episode I'm walking you through the exact six-step roadmap that transformed my life and the lives of nurses inside the NursePreneur community. We're covering everything: finding your niche, building a CEO mindset, creating your Business Care Plan, mastering marketing and sales, and launching your offers with confidence. You'll learn how to turn the skills you already have into a freedom-based business — without needing another certificate to get started. Inside this episode: The mindset shift that takes you from nurse to CEOHow to identify your six-figure niche (and the offers that go with it)A holistic marketing strategy that actually feels alignedWhy your email list is your most valuable business assetA trauma-informed sales framework that makes selling feel goodHow to launch, learn, and refine as you grow Plus, grab the free Bedside to Business Roadmap to kickstart your journey today. This isn't just about making more money — it's about making nursing optional and building a life with the freedom, flexibility, and financial security you deserve. 🎧 Hit play. Your next chapter starts here. FREE RESOURCES 🚀 Ready to build a nurse-led business with the skills you already have? ✅ Download the Bedside to Business Roadmap – your step-by-step launch guide for building an online income stream as a nurse. CONNECT WITH LIAM 📲 Instagram: @nursepreneuracademy 📩 hello@liamcaswell.com Loved by listeners of The NursePreneurs Podcast, Gritty Nurse Podcast, Scrubs and Stocks, The Nurse Break, and more — this is the show for nurses who are done waiting and ready to lead. Mentioned in this episode: Register for the Beyond Bedside Masterclass - How to build income online below! NPA MC AD May 2026

    47 min
  2. 8 APR

    How to Find Your Niche Beyond Nursing - Most Valuable Episode

    This is one of our most valuable past episodes, that we wanted to share again- enjoy! Everyone tells you that you need a niche, but how do you find it, lets find yours today! I’m walking you through how to find your 6-figure niche as a nursepreneur—one that’s profitable, purposeful, and scalable. If you’ve been spinning your wheels trying to figure out who you’re here to serve (and how to make serious income doing it), this episode is for you. 👉 If you’ve ever thought, “I just want to help everyone,” or “What if I pick the wrong niche?”—this one is a must-listen. 🔥 Niching down is the fastest way to stand out, build authority, and finally start attracting your dream clients. FREE RESOURCES🚀 Want to start your own nurse-led business with the skills you already got? ✅ Download the Bedside to Business Roadmap – a step-by-step launch guide for nurses ready to build an online income stream. CONNECT WITH ME📲 Follow me on Instagram: @nursepreneuracademy 📩 Got an aha moment from this episode? I’d love to hear from you! Email: hello@liamcaswell.com If you’re a nurse who knows you’re made for more—and you’re craving bold conversations about building a freedom-based, impact-driven business using the skills you already have—The NursePreneur Podcast is for you. You’ll love this show if you're already tuning into The NursePreneurs Podcast with Catie Harris for nurse entrepreneur spotlights, the Gritty Nurse Podcast with Amie Archibald-Varley and Sara Fung for advocacy and raw honesty, The Nurse Break by Jackson Heilberg for real career stories, Scrubs and Stocks by Ellaine Maala for nurse wealth and investing, or Nurse John’s I Beg Your Pardon for comedic truth-telling from the bedside trenches. Here, host Liam delivers behind-the-scenes strategy, belief-busting mindset shifts, and practical steps to help you build a soul-aligned nurse-led business—without needing another certificate to get started. This is the podcast for nurse entrepreneurs who are done waiting and ready to lead. Mentioned in this episode: Register for the Beyond Bedside Masterclass - How to build income online below! NPA MC AD May 2026

    22 min
  3. 23 FEB

    Midwife Burnout Recovery: Building a Coaching Business Without Quitting Your Job

    What happens when a high-achieving midwife with 25 years of clinical experience hits burnout, not with a dramatic breaking point, but through a slow, quiet erosion of joy? In this powerful episode, Morwenna Williams (one of our NPA students) shares her journey from surviving burnout in 2022 to building a thriving midwifery burnout coaching practice while still working in her dream clinical role. Morwenna opens up about the reality of burnout in healthcare, the exhaustion, disconnection, and feeling stuck in a revolving door she couldn't escape. But more importantly, she reveals exactly how she healed, what tools actually worked, and how she transformed her lived experience into a purposeful business designed to serve midwives globally. If you're a nurse or midwife experiencing burnout, feeling stuck in your career, or curious about building a coaching business, this episode is essential listening. Key Takeaways: ✅ The real signs of burnout (and why it's not always a dramatic breakdown) ✅ Why healing must come before big career decisions ✅ How to give yourself permission to dream and desire again ✅ The exact steps Morwenna took to build her coaching business ✅ What's actually required to transition from clinician to entrepreneur ✅ How to create a sustainable business model while still working clinically Key Timestamps: [6:46] - Morwenna's 25-year nursing and midwifery career overview[9:19] - The reality of burnout in 2022: What it actually looked like[12:27] - The turning point: Why she hired a burnout coach[15:39] - How Morwenna defines burnout from lived experience[20:24] - The 12-week coaching process that changed everything[26:02] - The "aha moment" at a coaching retreat that sparked her business idea[30:45] - Why nervous system safety must come before dreaming big[36:37] - The Rebirth Methodology: A 16-week burnout recovery framework[40:54] - The biggest surprises about building a business as a clinician[43:40] - The hardest parts of the entrepreneurial journey[47:09] - Advice for midwives currently experiencing burnout Resources Mentioned: Morwenna's Free Midwifery Burnout Self-Assessment QuizFree Burnout Recovery Strategy Call with MorwennaThe Rebirth Blueprint: 16-Week Coaching Program Connect with Morwenna Williams: Instagram: @morwennawilliamscoachingTake the Burnout Quiz About the Guest: Morwenna Williams is a registered nurse with 25 years of experience and a registered midwife with 22 years in the field. After experiencing burnout in 2022, she invested heavily in her own recovery through coaching and personal development. Today, she combines her clinical expertise with coaching certification to support midwives through burnout recovery using her evidence-based Rebirth Blueprint methodology, all while continuing to work in her clinical dream job.

    40 min
  4. 16/12/2025

    5 Lessons I Learned in NursePreneurship in 2025 (And What I’m Doing Differently in 2026)

    This is the final episode of the Nursepreneur Academy podcast for 2025, and we are closing the year with a honest behind the scenes debrief. In this episode, Liam shares the five biggest lessons he learned in nursepreneurship this year, how an adult ADHD diagnosis changed everything, and what he is intentionally doing differently in 2026 to build a sustainable, multiple six figure nurse led business. This is not a highlight reel. It is the real, messy, human truth of growing a business, getting sick six times in a year, navigating ADHD burnout, reconnecting with creativity, and learning to build a business that supports your nervous system instead of burning it out. In this episode, Liam talks about: Why 2025 was his highest income year in business, even while being sick more than everHow managing his energy and nervous system created more growth than trying to manage time perfectlyGetting diagnosed with ADHD and finally understanding years of burnout, crashes, and self doubtWhy doubling down on one offer and one ecosystem worked, and where that advice was too rigid for a neurodivergent brainThe tension between focus and novelty, and how he plans to honour both in 2026How having fewer clients but more support (coaches, editors, trainers, teachers) grew his income and joyWhy simple, human content often outperforms polished, overly strategic contentWhat it really takes to build a long term, personal brand based business in a nervous system informed wayHow reconnecting with creativity and play  singing, piano, dance, theatre  is now a non negotiable business strategyWhy your nervous system capacity and ability to receive support will determine your success more than your niche, funnel, or offer By the end of this episode, you will feel seen in your own 2025 journey, have language for some of the challenges you may have faced, and walk away with practical lenses to take into 2026 so you can build a business that is profitable, sustainable, and kind to your brain and body. FREE RESOURCES 🚀 Want to start your own nurse-led business with the skills you already have? ✅ Download the Bedside to Business Roadmap – a step-by-step launch guide for nurses ready to build an online income stream. 🎓 Watch the Make Nursing Optional Masterclass – discover the 6 steps to turn your nursing skills into a profitable business (without needing another certificate). CONNECT WITH ME 📲 Follow me on Instagram: @nursepreneuracademy 📩 Got an aha moment from this episode? I’d love to hear from you! Email: hello@liamcaswell.com  If you’re a nurse who knows you’re made for more—and you’re craving bold conversations about building a freedom-based, impact-driven business using the skills you already have—The NursePreneur Podcast is for you. You’ll love this show if you're already tuning into The NursePreneurs Podcast with Catie Harris for nurse entrepreneur spotlights, the Gritty Nurse Podcast, The Nurse Break by Jackson Heilberg for real career stories, or Nurse John’s I Beg Your Pardon for comedic truth-telling from the bedside trenches. Here, host Liam delivers behind-the-scenes strategy, belief-busting mindset shifts, and practical steps to help you build a soul-aligned nurse-led business—without needing another certificate to get started. This is the podcast for nurse entrepreneurs who are done waiting and ready to lead. Mentioned in this episode: Register for the Beyond Bedside Masterclass - How to build income online below! NPA MC AD May 2026

    51 min
  5. 09/12/2025

    How I Gained 4,000 Followers on Instagram and Hit My First 1 Million View Month as a Nurse Coach (And Why That Is Not Actually the Goal)

    My content didn’t blow up because I worked harder or posted more. It exploded when I finally stopped trying to be “original,” did less , and started playing the content game strategically. In this episode, I’m breaking down exactly how I gained 4,000 followers from a handful of posts after posting over 2,000 times… and how I hit my first 1M-view month on Instagram. But more importantly: I’ll show you why those numbers are not the real win – and what you should actually be tracking if you want clients, not just claps. By the end of this episode, you’ll understand why my content finally landed, what changed, and how to use the same Content Compass I teach inside NursePreneur Academy to get real traction (without burning yourself out creating content 24/7). 💡 In This Episode, I Share:Why “more content” isn’t your problemFollowers ≠ clients (and what actually does)The 3 biggest content mistakes nurses make online:Growth-Style Content 101The viral B-roll that changed everythingWhy repeating what works is not laziness, it’s strategyMy Content Compass framework (what I teach inside NPA):GROWTH: Get seen, build audience, low-pressure CTAsNURTURE: Build trust with talking heads, stories, lived experience, frameworksSELL: Clear invitations, objection-handling, offer-led contentREPURPOSE: Reuse your highest-performing posts so content stays sustainableHow this actually looks in a nurse business 🧭 If You’re a Nurse Entrepreneur/Nurse Coach, This Episode Will Help You:Stop blaming “the algorithm” and start using it as free dataDecide what kind of content you should focus on right now (growth vs nurture vs sell)Understand why “three generic tips to manage stress” isn’t working anymoreGive yourself permission to repurpose ruthlessly instead of burning outBuild a content ecosystem that actually leads people into your offers, not just into your DMs saying “love this 💕” and then disappearing FREE RESOURCES 🚀 Want to start your own nurse-led business with the skills you already have? ✅ Download the Bedside to Business Roadmap – a step-by-step launch guide for nurses ready to build an online income stream. 🎓 Watch the Make Nursing Optional Masterclass – discover the 6 steps to turn your nursing skills into a profitable business (without needing another certificate). CONNECT WITH ME 📲 Follow me on Instagram: @nursepreneuracademy 📩 Got an aha moment from this episode? I’d love to hear from you! Email: hello@liamcaswell.com  If you’re a nurse who knows you’re made for more—and you’re craving bold conversations about building a freedom-based, impact-driven business using the skills you already have—The NursePreneur Podcast is for you. You’ll love this show if you're already tuning into The NursePreneurs Podcast with Catie Harris for nurse entrepreneur spotlights, the Gritty Nurse Podcast, The Nurse Break by Jackson Heilberg for real career stories, or Nurse John’s I Beg Your Pardon for comedic truth-telling from the bedside trenches. Here, host Liam delivers behind-the-scenes strategy, belief-busting mindset shifts, and practical steps to help you build a soul-aligned nurse-led business—without needing another certificate to get started. This is the podcast for nurse entrepreneurs who are done waiting and ready to lead. Mentioned in this episode: Register for the Beyond Bedside Masterclass - How to build income online below! NPA MC AD May 2026

    34 min
  6. 02/12/2025

    My Late ADHD Diagnosis Story (And signs I missed as a nurse)

    In this raw solo episode, I finally share my late ADHD diagnosis story and the signs I blew past as a high-performing nurse. The stuff that didn’t look like ADHD at all. The stuff I “normalised” in myself because nursing trains us to cope, push through, and mask the toll. I used to describe myself as lazy, inconsistent, “too much,” or mysteriously tired. Turns out, I was compensating for a brain I never understood. This is the conversation I needed years ago. If you’ve ever felt like you’re running on empty while everyone assumes you’ve got your sh*t together,  you’re not alone. Maybe you’re neurodivergent, navigating a system that was never designed for your wiring. Keywords: ADHD nurse, undiagnosed ADHD, neurodivergent nurse, burnt-out nurse, nurse entrepreneur, make nursing optional 🎧 Episode Timestamps ✔️[0:00] The diagnosis that changed everything ✔️[12:01] Signs of ADHD that don’t match the stereotype ✔️[20:47] The crushing fatigue and emotional chaos ✔️[33:57] Sign number one: Chronic job-hopping ✔️[35:46] Sign two: Rejection sensitivity dysphoria ✔️[37:12] Sign three: Relentless inner critic and mental noise ✔️[38:24] Sign four: Post-shift and post-social event shutdowns ✔️[39:15] Sign five: Sensory overload and confrontation triggers ✔️[40:06] Sign six: Emotional intensity ✔️[40:57] Sign seven: The cost of masking FREE RESOURCES 🚀 Want to start your own nurse-led business with the skills you already have? ✅ Download the Bedside to Business Roadmap – a step-by-step launch guide for nurses ready to build an online income stream. 🎓 Watch the Make Nursing Optional Masterclass – discover the 6 steps to turn your nursing skills into a profitable business (without needing another certificate). CONNECT WITH ME 📲 Follow me on Instagram: @nursepreneuracademy 📩 Got an aha moment from this episode? I’d love to hear from you! Email: hello@liamcaswell.com  If you’re a nurse who knows you’re made for more—and you’re craving bold conversations about building a freedom-based, impact-driven business using the skills you already have—The NursePreneur Podcast is for you. You’ll love this show if you're already tuning into The NursePreneurs Podcast with Catie Harris for nurse entrepreneur spotlights, the Gritty Nurse Podcast, The Nurse Break by Jackson Heilberg for real career stories, or Nurse John’s I Beg Your Pardon for comedic truth-telling from the bedside trenches. Here, host Liam delivers behind-the-scenes strategy, belief-busting mindset shifts, and practical steps to help you build a soul-aligned nurse-led business—without needing another certificate to get started. This is the podcast for nurse entrepreneurs who are done waiting and ready to lead. Mentioned in this episode: Register for the Beyond Bedside Masterclass - How to build income online below! NPA MC AD May 2026

    55 min
  7. 25/11/2025

    Step 5,6,7 : How to Sell, Launch and Grow as a Nursepreneur

    Sales feels icky until you realise you’ve been doing it your whole nursing career. In Step 5 of the Bedside to Business roadmap, Liam dismantles the biggest fear nursepreneurs have: selling. If you’ve ever advocated for a patient, educated a family, or persuaded a team to take action —guess what? You already know how to sell. “Ethical sales is just advocacy, empathy, and informed choice. That’s nursing.” This episode reframes sales as service and shows you how to confidently communicate your offer without sounding salesy or fake. You’ll learn how to launch before you feel ready, sign your first clients, and eventually automate and scale with strategy, AI, and ease. Plus, Liam shares the exact moment everything shifts: when you realise that nursepreneurship is just the nursing process... with invoices. ⏱️ EPISODE TIMESTAMPS ✔️[0:34] Why Nurses Don’t Want to Sell The taboo around sales and why it’s a mindset problem ✔️[0:41] How Selling Actually Works (Hint: You Already Do It) The nursing skills you’ve always had that translate to sales ✔️[1:24] What Happens When You Master Sales From “am I ready?” to clients, cash flow, and confidence ✔️[2:27] The Good News for Every Nursepreneur You’re not starting from scratch — you’ve already been doing this ✔️[3:09] The Nursing Process Is Nursepreneurship Assess, plan, implement, evaluate... sound familiar? FREE RESOURCES 🚀 Want to start your own nurse-led business with the skills you already have? ✅ Download the Bedside to Business Roadmap – a step-by-step launch guide for nurses ready to build an online income stream. 🎓 Watch the Make Nursing Optional Masterclass – discover the 6 steps to turn your nursing skills into a profitable business (without needing another certificate). CONNECT WITH ME 📲 Follow me on Instagram: @nursepreneuracademy 📩 Got an aha moment from this episode? I’d love to hear from you! Email: hello@liamcaswell.com If you’re a nurse who knows you’re made for more—and you’re craving bold conversations about building a freedom-based, impact-driven business using the skills you already have—The NursePreneur Podcast is for you. You’ll love this show if you're already tuning into The NursePreneurs Podcast with Catie Harris for nurse entrepreneur spotlights, the Gritty Nurse Podcast with Amie Archibald-Varley and Sara Fung for advocacy and raw honesty, The Nurse Break by Jackson Heilberg for real career stories, Scrubs and Stocks by Ellaine Maala for nurse wealth and investing, or Nurse John’s I Beg Your Pardon for comedic truth-telling from the bedside trenches. Here, host Liam delivers behind-the-scenes strategy, belief-busting mindset shifts, and practical steps to help you build a soul-aligned nurse-led business—without needing another certificate to get started. This is the podcast for nurse entrepreneurs who are done waiting and ready to lead. Mentioned in this episode: Register for the Beyond Bedside Masterclass - How to build income online below! NPA MC AD May 2026

    5 min

Trailer

4.9
out of 5
30 Ratings

About

NursePreneur Academy Podcast: Empowering Nurses to Build Profitable Businesses Beyond the Bedside Welcome to the NursePreneur Academy Podcast, the ultimate destination for nurses ready to leverage their expertise and step into entrepreneurship. Hosted by Liam Caswell, this podcast is designed to help nurses transition from bedside to business by providing actionable strategies, inspiring stories, and proven roadmaps. In each episode, we dive deep into the four most common nurse-led business models—Nurse Coaching, Digital Products and Courses, Cosmetic Nursing, and IV Hydration. Whether you’re passionate about coaching others, creating impactful educational resources, or offering transformative wellness or aesthetic services, this podcast offers the tools and insights to help you succeed. What you'll discover: Step-by-step guides to starting and scaling your business. Real-life stories from successful nurse entrepreneurs. Expert advice on marketing, sales, and creating sustainable income. Practical tips to balance nursing and building your business. If you’re a nurse dreaming of freedom, flexibility, and a business that aligns with your passion, the NursePreneur Academy Podcast is your go-to resource. Get ready to learn how to create impact, earn uncapped income, and build the career of your dreams. Subscribe now and join the NursePreneur movement—because nurses deserve to thrive beyond the bedside!

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