HVAC Success Secrets: Revealed Thaddeus Tondu & Evan Hoffman

In our latest episode, Katy Waters, the marketing director at Dyess Air and Plumbing, joins Evan for an engaging conversation on HVAC marketing strategies, data analysis, and market trends. If you’re struggling with how to bring your marketing to the next level, this episode is for you.


Here are 3 key takeaways:
Data-Driven Decisions: Katy emphasizes the importance of leveraging data from platforms like ServiceTitan combined with market share analysis to tailor strategies for different markets, even within close geographical proximity.

Marketing Channels: Discover the power of social media and direct mail for HVAC services. It's time to reassess your marketing efforts to better educate and connect with your customers.

KPIs and ROI: Learn how conversion rates and ROI can redefine how you invest in your marketing activities, ensuring every dollar spent contributes to your company's growth.

Don't miss Katy’s insights on how marketing for trades significantly differs from retail marketing – knowledge that's vital for any HVAC business looking to level up its marketing game!



Find Katy
Website: https://www.dyessair.com/
E-Mail - k.waters@dyessair.com




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Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662




Sponsored By:
Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca 

Another great episode of HVAC Success Secrets: Revealed, this time with the amazing co-owner of Comfort Tech, Terri Wilkinson! Terri talked about her journey from working in the swimming pool industry to building an impressive HVAC company with her husband. Watch the full episode to learn important ways to give women in trades more power and create a thriving business culture.


Key Takeaways: 
Empowering Diversity: Encouraging women to consider careers in HVAC can not only help balance the diversity of the workforce but also save them a lot of money by letting them avoid college debt while they learn.

Culture Is Key: It's important to manage and monitor company culture actively. For the culture to thrive, people need to do more than trust management; they need to be involved in it personally.

Never Stop Learning: The HVAC industry is always changing. For both business and personal growth, it's important to keep learning and get new training all the time.

To learn more about Terri Wilkinson's strategies and how she has been successful in the HVAC industry, watch our entire conversation. This is a great resource for anyone who wants to improve their business and build a better workplace culture.


Find Terri:
On The Web: www.comforttech.ca
E-mail: greatservice@comforttech.ca
EGIA - www.egia.org



Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By:

Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca 

Live from EPIC 2024 in Anaheim, CA, we welcomed Jordan Bowman to the table for an insightful conversation full of revelatory moments around leadership in the HVAC industry.
Key Takeaways from our conversation:
Embracing Change as Growth: Jordan reminds us that change, while challenging, is a stepping stone for personal and professional growth, especially when navigating the responsibilities of becoming the general manager of the AC Guy of Tampa Bay.Emotional Intelligence & Core Values: We explore the role of emotional intelligence in managing a team and aligning business core values with personal life principles, resulting in a more inspired work environment.Confronting Imposter Syndrome: Jordan shares their strategies to combat imposter syndrome through honest dialogue, highlighting the positive impact of facing challenges head-on.Listen to the full episode, in which Jordan discusses the processes of taking over a family-owned business, the subtle balance of work and family, and her journey to recognizing and leveraging her communication superpower.

Find Jordan:
On The Web: https://www.acguyoftampa.com/
Facebook: https://www.facebook.com/theacguyoftampabay




Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By:
Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca

Welcome to another energy-packed episode of HVAC Revealed! This time, we're excited to share insights from Greg Gabler's remarkable journey as owner of Platinum Plumbing in Shreveport, Louisiana.


Tune in to unravel the secrets behind setting and achieving extraordinary business goals.  From writing them down to reverse engineering success, Greg's story is a trove of inspiration and practical advice.


Here are 3 key takeaways from this enlightening conversation:


Realistic & Visible Goals: Learn the power of public commitment by displaying your ambitions where everyone can see. It's not just about the big dreams; personal goals like buying a new bed can fuel overall success.

 Overcoming Early Challenges: Greg openly shares his initial hurdles in sales, marketing, and understanding business mechanics. Absorb his experiences on why dedication and the right educational resources can pivot any business toward prosperity.

Culture & Community: Discover the soul of business in prioritizing people. Greg's emphasis on creating a supportive work environment and the hosts' advocacy for industry collaboration holds the essence of collective triumph.

Greg's entrepreneurial spirit, founded upon patience, learning, and a no-competition mindset, makes this episode a must-listen for anyone in the HVAC industry or anyone who seeks to lead with perseverance and integrity.


Find Greg:
On The Web: https://www.platinumplumbingsbc.com/
Facebook: https://www.facebook.com/PlatinumPlumbingSBC





Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By:
Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca

Catch the latest HVAC Revealed episode where we kick back with Michael Johnson, an ex-US Air Force ace turned HVAC mogul. With two decades at the helm of AC Man Heating and Air Conditioning and as a success coach for the Conquer Program at HouseCall Pro, Michael’s got some killer insights to share.


Here are 3 hot takes you won't want to miss:


Brand Brilliance: Learn how rocking a strong, consistent brand can build trust and let you price like a boss.Pricing with Purpose: Find out why setting your prices based on value—not just the competition—can turbocharge your business growth.Genuine Connection: Get tips on checking in with your team and customers to create a vibe everyone loves.

From military precision to mastering the HVAC market, we dive into leadership, marketing smarts, and more. Whether you're leading a crew or just want to cut through the market noise, this episode's packed with goodies.


Tune in for a blast of wisdom from Michael—this is one you definitely don't want to miss!


Find Michael :
On The Web: fayettevillehvac.com
Facebook:  https://www.facebook.com/michael.johnson2
TikTok: @acmanheatingandair
Digital E-Book - My Sales Elite: mysaleselite.com



Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By:
Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca 

We had a fantastic conversation with New York Times Bestselling Author and keynote speaker, Weldon Long. We delved into the importance of mindset, sales strategies, and creating success in the HVAC business. 


Here are three key takeaways from our enlightening discussion:


1. The Power of Mindset: Weldon emphasized that mindset is crucial for success. He compared neural pathways in the brain to a highway system, where our thoughts run like cars. Changing our thinking can lead to different destinations, and it's essential to be mindful of the thoughts we're reinforcing.


2. Sales Process is Key: Weldon highlighted the significance of having a strong sales process. He discussed the importance of valuing the sales process and emphasized the need to focus on every lead, nurture it, and capitalize on every opportunity.


3. Specialization and Training: Weldon explained the importance of recognizing and leveraging individual strengths. He emphasized the need to let people excel at what they're good at and how attracting and retaining top-performing sales professionals or technicians can significantly contribute to business success.


Weldon Long's insights shed light on the profound impact of mindset on business success. By recognizing and nurturing the power of mindset, businesses can pave the way for sustained growth, resilience, and innovation. 

Find Weldon:
On The Web: https://weldonlong.com/
YouTube: https://www.youtube.com/c/weldonlong
Facebook: https://www.facebook.com/WeldonLong/
Instagram: https://www.instagram.com/weldonlong/
X: https://twitter.com/WeldonLong
Linkedin: https://www.linkedin.com/in/weldonlong/



Join Our Group: https://www.facebook.com/groups/hvacrevealed
Presented By On Purpose Media: https://www.onpurposemedia.ca/
For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662



Sponsored By:
Chiirp: https://chiirp.com/hssr
Elite Call: https://elitecall.net
On Purpose Media: https://onpurposemedia.ca