Managing Customer Relationships with Eric Dickmann: The Marketing Report EP33 – Business, Marketing and Sales

The relationships you have, your leads, prospects and ultimately customers, are more important than they've ever been. But how can we manage this effectively, especially when there are so many different roles and responsibilities in our team throughout the customer journey?

This week's guest, Eric Dickmann, is an executive leader with over 30 years of experience in marketing, product development, and digital transformation. Eric is the host of the Virtual CMO podcast and has industry experience right across corporate in his years with Oracle right through to the small businesses that he supports today. Basically, he knows a lot about customer relationship management.

In today's episode:

• What is customer relationship management?
• Who's responsibility is it in a company?
• What are some ways that we can engage or leads, prospects and customers more effectively

The Marketing Report is a Podcast for Passionate and Frustrated Business People who want a Competitive Edge. 

You can discover more about Eric Dickmann at: https://fiveechelon.com/the-virtual-cmo-podcast/

For my next LIVE event visit: https://russellpearsonprograms.com/live

Discover more from Russell Pearson at: https://russellpearson.com