Marketing Your Practice

ADIO Media
  • 4.9 (21)
  • BUSINESS
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Marketing Your Practice

Hi I'm Angus and welcome to the Marketing Your Practice Podcast where I help natural health and wellness practitioners with their branding and marketing. Each week I share simple, effective, easily actionable and proven heart centred marketing strategies to help you build that predictable, profitable and enjoyable practice you've always dreamed of.

  1. Ep401. The 5-Step Framework to Take Action and Build Your Practice. Angus Pyke

    6 DAYS AGO

    Ep401. The 5-Step Framework to Take Action and Build Your Practice. Angus Pyke

    So many chiropractors get stuck—not because they lack great ideas, but because they struggle to follow through and finish what they start. The difference between a thriving practice and one that stays stagnant isn’t talent, resources, or even knowledge—it’s the ability to take consistent, imperfect action and complete what matters most. In this episode of The Marketing Your Practice Podcast, we’re diving into the 5 key strategies that will help you get unstuck, overcome perfectionism, and start seeing real growth in your practice. If you’ve ever found yourself starting projects but not finishing them, this is the episode you need. Here’s what you’ll learn in this episode: 🏗️ The “bridge-building” mindset shift that separates growing practices from stagnant ones. 🎯 Why aiming for B-minus work (not A+) will help you move forward faster. 🚀 How to reframe failure as feedback so setbacks propel you forward instead of holding you back. 🔄 The power of habit stacking to make completion second nature. 🤝 Why accountability is the ultimate growth hack—and how to build it into your workflow. If you’re ready to finally turn ideas into impact, finish what you start, and take your practice to the next level, this episode is for you. Hit play now and start building unstoppable momentum! 🎧🔥 Thanks for all you do. Keep saving lives. Angus See omnystudio.com/listener for privacy information.

    24 min
  2. Ep400. Unlocking Practice Growth Through Ethics, Science, and Certainty. James Chestnut

    27 JAN

    Ep400. Unlocking Practice Growth Through Ethics, Science, and Certainty. James Chestnut

    In this episode, I sit down with Dr. James Chestnut, a globally recognised chiropractic educator and thought leader, to explore how ethics, science, and certainty can revolutionise your practice. Dr. Chestnut dives into the transformative insights of the Magna Report—a groundbreaking study that called chiropractic care “an unparalleled solution for managing and preventing musculoskeletal conditions.” If you want to build a practice that thrives on evidence-based care, serves patients with integrity, and grows through confidence in your clinical recommendations, this episode is a must-listen. You’ll learn: How the Magna Report solidifies chiropractic’s effectiveness—and how you can leverage this certainty in practice. Practical strategies to build patient trust, increase retention, and grow with integrity. Why ethics and science are the foundation of a truly impactful and enjoyable practice. Dr. Chestnut’s insights will inspire you to rethink how you approach care and give you actionable tools to strengthen your practice. Discover how certainty and ethical care can fuel your growth, deepen your impact, and elevate your enjoyment in practice. Thanks for all you do.  Keep saving lives.  Angus  Links: Register for James Australian seminar. https://innatechoiceaustralia.com/pages/live-seminars Bio Dr. Chestnut holds a Bachelor of Physical Education degree, a Master of Science degree in exercise physiology with a specialization in neuromuscular adaptation, is a Doctor of Chiropractic, and holds a post-graduate Certification in Evidence-Based Chiropractic and Lifestyle Protocols. Dr. Chestnut received numerous academic and athletic (rugby) scholarships and awards during his undergraduate and graduate studies. Dr. Chestnut has devoted his professional life to the implementation of evidence-based, lifestyle-centric healthcare and is one of the pioneers of what has now become known as lifestyle medicine. Dr. Chestnut has received numerous awards for his professional achievements and for his texts, his program, and his lectures, including most recently the 2022 ICA Chiropractic Pioneer Award for his 'Significant Lifetime Contribution Advancing the Field of Evidence-Based Chiropractic and Lifestyle'. He presently holds the position of Chair of the International Chiropractors Association (ICA) Council on Evidence-Based Chiropractic and Lifestyle and is a member of the ICA Committee on Chiropractic Postgraduate Education. He is also on the Clinical Advisory Panel of the Australian Spinal Research Foundation and an Adjunct Professor at the Barcelona College of Chiropractic. See omnystudio.com/listener for privacy information.

    50 min
  3. Ep399. 8 Steps To Build Your Dream Team And Skyrocket Your Practice. Angus Pyke

    19 JAN

    Ep399. 8 Steps To Build Your Dream Team And Skyrocket Your Practice. Angus Pyke

    Building a thriving practice doesn’t have to rest solely on your shoulders. In this episode of The Marketing Your Practice Podcast, we’re diving into the 8 key steps to build your dream team—one that supports your growth, amplifies your impact, and makes work more enjoyable. Whether you’re just starting to hire or have struggled with staff in the past, this episode will give you the tools and strategies to transform your team into your greatest asset. Here’s what you’ll learn in this episode: • 🎯 The #1 mistake chiropractors make when hiring staff—and how to avoid it. • 🌟 How to define your practice’s values and hire team members who share your vision. • 📊 Why clear KPIs (Key Performance Indicators) are essential—and the difference between ‘hard’ and ‘soft’ KPIs. • 🛠️ How to create simple, documented systems to ensure consistency and efficiency in your practice. • 🤝 The secret to onboarding new team members for long-term success. • 🔄 How regular training can keep your team motivated, aligned, and constantly improving. • 🏆 Why quarterly performance reviews are key to accountability and growth—and exactly what to review. • 🎉 How to reward and recognise your team in ways that boost morale and loyalty. Whether you’ve struggled with staffing in the past or you’re ready to take your practice to the next level, this episode will show you how to build a team that lightens your load and drives your success. Don’t miss this game-changing conversation—hit play now and start building your dream team today! Thanks for all you do.  Keep saving lives.  Angus  See omnystudio.com/listener for privacy information.

    33 min
  4. Ep398. Crafting A Personal Brand That Sets You Apart In A Crowded Market. Andrea Huddleston

    12 JAN

    Ep398. Crafting A Personal Brand That Sets You Apart In A Crowded Market. Andrea Huddleston

    In this episode, I sit down with Dr. Andrea Huddleston, an integrative chiropractor and globally recognised women’s health expert affectionately known as ‘The Period Whisperer.’ As the co-founder and co-host of the award-winning podcast Wellness Women Radio, Dr. Andrea has built a thriving practice by specialising in women’s health, hormonal balance, and natural fertility. Her unique personal brand has garnered international acclaim, attracting a dedicated patient base and a global audience. If you’re ready to elevate your practice by crafting a personal brand that builds trust and attracts your ideal clients, this episode is for you. You’ll learn: How to define your niche and position yourself as an expert in your field. Practical strategies to build trust and credibility with your audience. Proven branding techniques that attract your ideal clients and accelerate growth. Personal branding is more than a buzzword—it’s the key to creating meaningful connections and driving practice success. Tune in to discover actionable steps to craft a brand that truly works for you. Thanks for all you do.  Keep saving lives.  Angus  Links: www.drandrea.com.au www.sagehealthwa.com.au @drandrea.xo Facebook.com/theperiodwhisperer www.thewellnesswomen.com.au https://podcasts.apple.com Bio: Dr. Andrea Huddleston is a holistic chiropractor and a globally recognised authority in women’s health and fertility who blends science with compassion to empower women at every stage of life. She holds two postgraduate Master’s degrees in Women's Health Medicine and Reproductive Medicine, along with qualifications in nutritional andfunctional medicine.  Andrea is the owner of Sage Health, a multidisciplinary women’s health practice in Fremantle, a lecturer at the Australian Chiropractic College in Adelaide and is co-host of the award-winning Wellness Women Radio podcast, Andrea connects with millions of listeners worldwide who have affectionately titled her ‘the period whisperer’ for her unique approach to complex hormonal issues. Andrea has also created the first postgraduate training for chiropractors in women’s health called Women’s Health Mastery. However, most importantly, she’s an avid coffee addict and ‘crazy dog lady’! See omnystudio.com/listener for privacy information.

    43 min
  5. Ep397. Content That Converts: 4 Steps to Attracting Your Dream Patients. Angus Pyke

    5 JAN

    Ep397. Content That Converts: 4 Steps to Attracting Your Dream Patients. Angus Pyke

    Got it! Here’s a revised version with a fresh start: Tired of wasting time on social media content that doesn’t attract the right patients? It’s time to flip the script. In this episode, we’re sharing 4 powerful content strategies that will help you create posts that connect, engage, and bring in a predictable flow of high-quality patients. These proven techniques are designed specifically for chiropractors who want to stop spinning their wheels and start seeing real results—more patient visits, more income, more impact, and more enjoyment in practice. In this episode, you’ll learn: How to create content that attracts patients who already know, like, and trust you. The 4 essential elements of engaging, patient-centred content. Simple frameworks to grab attention in the first 6 seconds (and stop the scroll). Why every piece of content needs a confident, clear call to action—and how to craft one that works. If you want to build a thriving practice with less wasted time and more meaningful connections, this episode is your blueprint. This version provides more variation while keeping the focus on benefits and actionable takeaways. Let me know if it feels right! Thanks for all you do.  Keep saving lives.  Angus  See omnystudio.com/listener for privacy information.

    34 min
  6. Ep396. Why Simple Marketing Still Works: Allan Dib’s Practical Guide for Chiropractors. Allan Dib

    29/12/2024

    Ep396. Why Simple Marketing Still Works: Allan Dib’s Practical Guide for Chiropractors. Allan Dib

    Struggling to attract more patients, make a greater impact, or enjoy your practice without feeling overwhelmed? In this episode, bestselling author Allan Dib returns to share practical, no-nonsense marketing strategies designed specifically for chiropractors. Discover how to simplify your marketing efforts, increase your reach, and build a thriving, predictable practice—all without adding extra stress. Allan’s advice will help you focus on what really works, cut through the noise, and get back to enjoying what you do best: helping your patients. In this episode, you’ll learn: How to apply lean marketing to save time and resources while still achieving big results. Why bringing personality and authenticity into your messaging can increase trust and engagement with your audience. A step-by-step process to define your ideal marketing medium—whether it’s video, social media, or beyond—and how to make it work for you. If you’ve been searching for clarity and actionable steps to grow your practice, this episode is your roadmap. Thanks for all you do.  Keep saving lives.  Angus  Links Website: https://get.leanmarketing.com/book Linkedin: linkedin.com/in/allandib Instagram: instagram.com/allandib Bio: Allan Dib is a serial entrepreneur, rebellious marketer, and #1 bestselling author. His book The 1-Page Marketing Plan has been an international bestseller for the last four years. Allan helps businesses all over the world develop and improve their marketing capabilities using the 1-Page Marketing Plan (1PMP) framework. In the past, Allan has started, grown, and successfully exited multiple businesses in various industries. Allan grew his previous business from a startup to four years later named by Business Review Weekly (BRW) as one of Australia’s fastest-growing companies. See omnystudio.com/listener for privacy information.

    40 min
  7. Ep395. Want a Busier Practice in 2025? Focus on THIS First

    22/12/2024

    Ep395. Want a Busier Practice in 2025? Focus on THIS First

    When most chiropractors think about growing their practice, they jump straight to the new patient visit, the report of findings and marketing strategies. While those are important, there’s a foundational piece that often gets overlooked—getting better at what you do. In this episode, we explore how focusing on delivering exceptional results for your patients can transform your practice from the inside out. Here’s what you’ll learn: Why patient results are the key to effortless growth, increased referrals, and long-term retention. How better listening skills build trust, deepen patient connections, and make communication easier. Actionable steps to refine your technique, improve outcomes, and stand out as the go-to chiropractor in your community. The link between great care and attracting high-quality, value-aligned patients. How delivering better results leads to greater confidence, a more fulfilling practice, and increased income. If you’re ready to make 2025 your most impactful year yet, this episode is for you! Thanks for all you do.  Keep saving lives.  Angus  See omnystudio.com/listener for privacy information.

    48 min
  8. Ep394. The Quiet Path to Chiropractic Success: Dr. Winnie Wong’s Journey

    15/12/2024

    Ep394. The Quiet Path to Chiropractic Success: Dr. Winnie Wong’s Journey

    Struggling to grow your practice, market authentically, or enjoy your work without feeling overwhelmed? In this episode, Dr. Winnie Wong shares her understated yet incredibly effective approach to building a thriving chiropractic practice. Despite not fitting the typical extroverted mold, Dr. Wong has achieved remarkable success by staying true to herself, her values, and her patients. Discover how her unique journey and practical strategies can inspire and guide you to create a practice that aligns with your personality and goals—all while reducing stress and increasing impact. In this episode, you’ll learn:          •        Why authenticity matters more than flashy marketing in building trust with your patients.          •        How to tailor your practice for long-term success without compromising your personal values.          •        The simple habits and strategies Dr. Wong uses to maintain balance and avoid burnout.          •        Ways to leverage quiet confidence to create deeper patient connections and improve retention.          •        Actionable steps to grow your practice by focusing on what truly matters. If you’re ready to embrace your unique strengths and build a thriving, impactful practice without overwhelm, this episode is for you! Thanks for all you do. Keep saving lives! Angus Links: Website: www.capitalchiro.com.au Instagram: dr.winniewong capital_chiro Facebook: Capital Chiropractic Centre Bio: Dr. Winnie Wong helps chiropractors mastering their patient communications and experiences. She also has a busy practice with associates and a great team of CAs. Her practice, Capital Chiropractic Centre, is in Canberra, Australia, empowering the community to reach their health potential and fulfilling their purposes. See omnystudio.com/listener for privacy information.

    39 min
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4.9
out of 5
21 Ratings

About

Hi I'm Angus and welcome to the Marketing Your Practice Podcast where I help natural health and wellness practitioners with their branding and marketing. Each week I share simple, effective, easily actionable and proven heart centred marketing strategies to help you build that predictable, profitable and enjoyable practice you've always dreamed of.

Information

  • Creator
    ADIO Media
  • Years Active
    2018 - 2025
  • Episodes
    100
  • Rating
    Clean
  • Copyright
    © 2025 ADIO Media
  • Show Website
    Marketing Your Practice

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