Sales Growth Made Simple: For Trade, Construction & Industry Leaders

Ben Wright

Are you finding it hard to grow Sales, but know it needs to happen to succeed long-term? This show helps 7-8 figure Industry, Construction & Trade Sales and Business Leaders finally end the stress of inconsistent Sales, by simplifying their Sales Systems so they can close more deals and grow faster. Listen to discover: -Exactly where you’re going wrong with you Sales Process and why it’s holding back conversions. -The steps you can take to consistently grow your Sales. -How you can lead long-term Sales growth for your team or business, without the worry that Sales will drop-off when you’re not involved in every deal. Over the last 20 years, your host Ben Wright has been building (and exiting) businesses with a focus on fast Sales growth and team development. Every Monday, Wednesday and Friday we drop bite-sized podcasts focused on Sales, Leadership and Sales Process growth to help our listeners grow their Sales. If you’re ready to grow, start by listening to episode 145 (a fan favourite), and keep listening from there.

  1. E207: How to Book Out Your Sales Pipeline 3 Months (or More!) in Advance (Trade focus)

    1 DAY AGO

    E207: How to Book Out Your Sales Pipeline 3 Months (or More!) in Advance (Trade focus)

    What if you could grow your sales by 10% or more—without spending a single extra dollar on marketing? Many business owners feel stuck in the cycle of chasing new leads, increasing ad spend, and worrying about pipeline consistency. But what if the growth you’re looking for is already sitting inside your existing customer base? This episode flips the script and shows you how to unlock hidden revenue opportunities without adding more cost or complexity. In this episode you'll discover: How small, strategic changes can unlock double-digit revenue growth using customers you already haveSimple, repeatable ways to increase deal size, generate referrals, and drive repeat businessHow to build a more predictable, profitable sales engine without relying on expensive or inconsistent marketing channels Hit play now to learn how to unlock immediate, cost-free growth opportunities already sitting inside your business. New episodes every Monday, Wednesday and Friday. Book in your ‘Free Quote Audit’ now To see how we’ve helped business grow their sales: Read Client Results Watch Testimonials Or email Ben if you would like to get in touch: hello@strongersalesteams.com This podcast helps the entrepreneur, founder, CEO, and business owner in the trade, construction and industry segments, regain focus, build confidence, and achieve measurable results through powerful sales training, effective sales strategy, and expert sales coaching—guiding every sales leader, sales manager, and sales team in mastering the sales process, optimizing the sales pipeline, and driving business growth while fostering leadership, balance, and freedom amidst overwhelm, stress, and potential burnout, creating lasting peace of mind and smarter decision making for every California business and Australia business ready to scale up with excellence in sales management.

    9 min
  2. E206: The 3 Things To Ask Your Customers For Faster Trade Sales Growth (and improve your Leadership)

    3 DAYS AGO

    E206: The 3 Things To Ask Your Customers For Faster Trade Sales Growth (and improve your Leadership)

    What if closing more deals didn’t require better pitches—but just three simple questions? Deals are often lost because customers feel unclear, unheard, or unsure about what comes next. This episode breaks down a simple, repeatable approach that helps you guide conversations, remove confusion, and move deals forward with confidence. In this episode you’ll discover: The three powerful questions that simplify your sales process and boost close ratesHow to uncover hidden objections before they stall your dealsA natural, pressure-free way to lead customers toward a decision Hit play now to start closing more deals faster—using a simple framework you can apply in every sales conversation. Watch Episode 123: “Why Simplicity in Trade Sales Leadership and Process Drives Better Results with Lasada Pippen” https://open.spotify.com/episode/3bWK5uuBNEwtCRJk9scZ5g?si=7974b7882b774843 New episodes every Monday, Wednesday and Friday. Book in your ‘Free Quote Audit’ now To see how we’ve helped business grow their sales: Read Client Results Watch Testimonials Or email Ben if you would like to get in touch: hello@strongersalesteams.com This podcast helps the entrepreneur, founder, CEO, and business owner in the trade, construction and industry segments, regain focus, build confidence, and achieve measurable results through powerful sales training, effective sales strategy, and expert sales coaching—guiding every sales leader, sales manager, and sales team in mastering the sales process, optimizing the sales pipeline, and driving business growth while fostering leadership, balance, and freedom amidst overwhelm, stress, and potential burnout, creating lasting peace of mind and smarter decision making for every California business and Australia business ready to scale up with excellence in sales management.

    7 min
  3. E205: Why You're Actually Afraid to Ask for the Business and the Easy Way to Overcome it to Make More Sales

    6 DAYS AGO

    E205: Why You're Actually Afraid to Ask for the Business and the Easy Way to Overcome it to Make More Sales

    Why do so many capable salespeople hesitate right at the moment they should be closing the deal? You’ve done the hard work—built rapport, delivered value, and presented a strong quote. But when it’s time to ask for the business, something holds you back. Whether it’s fear of rejection, damaging the relationship, or simply not knowing how to ask… this hesitation could be costing you more deals than you realize. In this episode you’ll discover: The real reasons sales leaders hesitate to ask for the business—and how to overcome themA simple mindset shift that removes the pressure and fear around closingA practical, low-pressure way to guide customers to say yes without a “hard sell” Hit play now to close more deals with confidence and stop letting opportunities slip through the cracks. New episodes every Monday, Wednesday and Friday. Book in your ‘Free Quote Audit’ now To see how we’ve helped business grow their sales: Read Client Results Watch Testimonials Or email Ben if you would like to get in touch: hello@strongersalesteams.com This podcast helps the entrepreneur, founder, CEO, and business owner in the trade, construction and industry segments, regain focus, build confidence, and achieve measurable results through powerful sales training, effective sales strategy, and expert sales coaching—guiding every sales leader, sales manager, and sales team in mastering the sales process, optimizing the sales pipeline, and driving business growth while fostering leadership, balance, and freedom amidst overwhelm, stress, and potential burnout, creating lasting peace of mind and smarter decision making for every California business and Australia business ready to scale up with excellence in sales management.

    10 min
  4. E204: How to Get Customers to Spend More Money on Your Services Even After Their Project Has Started (Sales Leadership)

    14 APR

    E204: How to Get Customers to Spend More Money on Your Services Even After Their Project Has Started (Sales Leadership)

    What if you could increase your revenue on every project—without finding a single new customer? Most businesses think growth comes from more leads, but often the biggest opportunity is right in front of you—within the projects you’re already delivering. The challenge? Knowing how to introduce additional value (and revenue) in a way that feels natural, ethical, and beneficial for your customer. In this episode you’ll discover: How to introduce variations early to build trust and avoid friction laterWhy mid-project is the perfect time to expand scope and increase project valueHow to identify new opportunities that enhance results for your customer—and your revenue Hit play now to learn how to grow your project value the right way—by creating more impact for your customers and more profit for your business. New episodes every Monday, Wednesday and Friday. Book in your ‘Free Quote Audit’ now To see how we’ve helped business grow their sales: Read Client Results Watch Testimonials Or email Ben if you would like to get in touch: hello@strongersalesteams.com This podcast helps the entrepreneur, founder, CEO, and business owner in the trade, construction and industry segments, regain focus, build confidence, and achieve measurable results through powerful sales training, effective sales strategy, and expert sales coaching—guiding every sales leader, sales manager, and sales team in mastering the sales process, optimizing the sales pipeline, and driving business growth while fostering leadership, balance, and freedom amidst overwhelm, stress, and potential burnout, creating lasting peace of mind and smarter decision making for every California business and Australia business ready to scale up with excellence in sales management.

    11 min
  5. E203: 3 Times you Should ALWAYS ask for Referrals to Reduce Sales Reliance on New Leads

    12 APR

    E203: 3 Times you Should ALWAYS ask for Referrals to Reduce Sales Reliance on New Leads

    What if you could stop chasing leads—and have new customers come to you instead? Most trade businesses rely heavily on paid ads, Google, or traditional channels to keep leads flowing. But when those slow down, panic sets in. The reality? There’s a far easier, lower-cost way to generate high-quality leads—you’re just probably not using it consistently (or at the right time). In this episode you’ll discover: The three key moments in your sales process where asking for referrals actually worksHow to ask for introductions in a natural, low-pressure way that gets more yesesWhy referrals can reduce your reliance on expensive lead generation channels Hit play now to start generating more referrals, reduce your lead stress, and build a more predictable pipeline. New episodes every Monday, Wednesday and Friday. Book in your ‘Free Quote Audit’ now To see how we’ve helped business grow their sales: Read Client Results Watch Testimonials Or email Ben if you would like to get in touch: hello@strongersalesteams.com This podcast helps the entrepreneur, founder, CEO, and business owner in the trade, construction and industry segments, regain focus, build confidence, and achieve measurable results through powerful sales training, effective sales strategy, and expert sales coaching—guiding every sales leader, sales manager, and sales team in mastering the sales process, optimizing the sales pipeline, and driving business growth while fostering leadership, balance, and freedom amidst overwhelm, stress, and potential burnout, creating lasting peace of mind and smarter decision making for every California business and Australia business ready to scale up with excellence in sales management.

    8 min
  6. E202: Free Leads For Trade Businesses - How to Save Marketing Costs and Grow Sales (Leadership)

    9 APR

    E202: Free Leads For Trade Businesses - How to Save Marketing Costs and Grow Sales (Leadership)

    What if you could grow your sales by 10% or more—without spending a single extra dollar on marketing? Most business owners believe growth requires more leads, more ads, and more budget. This episode breaks down how to unlock hidden revenue streams you’re likely overlooking—so you can grow faster without adding complexity or cost. In this episode you’ll discover: How simple variations within existing projects can instantly increase revenueWhy referrals are one of the most underused (and highest-converting) growth leversHow to tap into repeat business to create consistent, predictable sales growth Hit play now to unlock the hidden revenue in your business and start growing sales—without spending more on marketing. New episodes every Monday, Wednesday and Friday. Book in your ‘Free Quote Audit’ now To see how we’ve helped business grow their sales: Read Client Results Watch Testimonials Or email Ben if you would like to get in touch: hello@strongersalesteams.com This podcast helps the entrepreneur, founder, CEO, and business owner in the trade, construction and industry segments, regain focus, build confidence, and achieve measurable results through powerful sales training, effective sales strategy, and expert sales coaching—guiding every sales leader, sales manager, and sales team in mastering the sales process, optimizing the sales pipeline, and driving business growth while fostering leadership, balance, and freedom amidst overwhelm, stress, and potential burnout, creating lasting peace of mind and smarter decision making for every California business and Australia business ready to scale up with excellence in sales management.

    7 min
  7. E201: The Unbelievable way Consistency Grows Trade Sales Overnight, & how to use it in Your Own Business

    7 APR

    E201: The Unbelievable way Consistency Grows Trade Sales Overnight, & how to use it in Your Own Business

    What if the real reason your sales feel chaotic… is simply a lack of structure? If you’re constantly chasing deals, juggling too many priorities, and feeling like your pipeline is unpredictable, you’re not alone. The good news? It’s not about working harder… It's about putting the right structure in place. In this episode you’ll discover: How clear timelines for your daily sales activities can instantly create consistencyWhy simple templates can save time, reduce stress, and improve your resultsHow a “mini sales process” can dramatically increase your close rates without complexity Hit play now to bring structure to your sales, stop the chaos, and start building consistent, predictable growth. New episodes every Monday, Wednesday and Friday. Book in your ‘Free Quote Audit’ now To see how we’ve helped business grow their sales: Read Client Results Watch Testimonials Or email Ben if you would like to get in touch: hello@strongersalesteams.com This podcast helps the entrepreneur, founder, CEO, and business owner in the trade, construction and industry segments, regain focus, build confidence, and achieve measurable results through powerful sales training, effective sales strategy, and expert sales coaching—guiding every sales leader, sales manager, and sales team in mastering the sales process, optimizing the sales pipeline, and driving business growth while fostering leadership, balance, and freedom amidst overwhelm, stress, and potential burnout, creating lasting peace of mind and smarter decision making for every California business and Australia business ready to scale up with excellence in sales management.

    6 min
  8. E200: The REAL Reason Why You're Always Chasing Customers For Sales, That You Never Considered Before (and How to Fix It)

    5 APR

    E200: The REAL Reason Why You're Always Chasing Customers For Sales, That You Never Considered Before (and How to Fix It)

    Are you constantly chasing customers—only to feel like they’re just not ready to buy? If you’re doing all the follow-ups but still struggling to close deals, the issue might not be your effort—it’s what’s missing in your relationship with the customer. This milestone episode reveals how to shift that dynamic and make customers move toward you instead. In this episode you’ll discover: The real reason you’re stuck chasing customers—and how to reverse itHow to strengthen the “know, like, trust” factors that drive buying decisionsA simple, powerful way to involve customers in their projects so they’re more invested in saying yes Hit play now to stop chasing deals and start creating customers who are ready to buy from you. New episodes every Monday, Wednesday and Friday. Book in your ‘Free Quote Audit’ now To see how we’ve helped business grow their sales: Read Client Results Watch Testimonials Or email Ben if you would like to get in touch: hello@strongersalesteams.com This podcast helps the entrepreneur, founder, CEO, and business owner in the trade, construction and industry segments, regain focus, build confidence, and achieve measurable results through powerful sales training, effective sales strategy, and expert sales coaching—guiding every sales leader, sales manager, and sales team in mastering the sales process, optimizing the sales pipeline, and driving business growth while fostering leadership, balance, and freedom amidst overwhelm, stress, and potential burnout, creating lasting peace of mind and smarter decision making for every California business and Australia business ready to scale up with excellence in sales management.

    8 min
4.9
out of 5
53 Ratings

About

Are you finding it hard to grow Sales, but know it needs to happen to succeed long-term? This show helps 7-8 figure Industry, Construction & Trade Sales and Business Leaders finally end the stress of inconsistent Sales, by simplifying their Sales Systems so they can close more deals and grow faster. Listen to discover: -Exactly where you’re going wrong with you Sales Process and why it’s holding back conversions. -The steps you can take to consistently grow your Sales. -How you can lead long-term Sales growth for your team or business, without the worry that Sales will drop-off when you’re not involved in every deal. Over the last 20 years, your host Ben Wright has been building (and exiting) businesses with a focus on fast Sales growth and team development. Every Monday, Wednesday and Friday we drop bite-sized podcasts focused on Sales, Leadership and Sales Process growth to help our listeners grow their Sales. If you’re ready to grow, start by listening to episode 145 (a fan favourite), and keep listening from there.

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