The Edward Show Edward Sturm

E325: How to do SEO for a site using a mix of user-generated content (UGC) and AI - along with programmatic SEO.
This is an above-average technical SEO episode, but what I share will be valuable for anybody working on this.
Key lessons:
Focus on a clear information architecture. Make each page no more than 3-4 clicks from the home page. Use a separate sitemap for UGC pages that are not too thin. Use server-side rendering. #seo #searchengineoptimization #technicalseo #buildinpublic
The Edward Show. Your daily digital marketing podcast: https://edwardsturm.com/the-edward-show/

E324: How Strawberrymilkmob makes $1M MONTHLY from TikTok.
Showing her products and her videos selling her products.
Mega shout to @maverickecom for the content.
0:00 TikTok's Million-Dollar Secrets
1:13 Personal Branding and Product Placement
4:17 The Infinite Game: Building Brand Integrity
6:45 Analyzing Profits and the Impact of Content Strategy
9:56 Final Insights and Success
#contentmarketing #tiktokmarketing #instagrammarketing #ecommerce
The Edward Show. Your daily digital marketing podcast: https://edwardsturm.com/the-edward-show/

E323: I missed an entire year of Instagram growth despite posting every day and how you can avoid this.
Then, what happened when I started growing, how life changed, and finally my growth now.
0:00 The Start of My Instagram Journey
0:37 Cross-Platform Content Sharing
2:50 WTF, Instagram Isn't Growing But TikTok Is
4:42 The Turning Point
7:00 Manual Uploading and Instagram Algorithm Glitches
9:51 Embracing Visibility: Overcoming Social Hesitations
14:12 Overall Lessons
15:41 Persistence and Growth
#instagrammarketing #daytradingattention #contentmarketing #digitalmarketing
The Edward Show. Your daily growth hacking podcast: https://edwardsturm.com/the-edward-show/

E322: My call with Forbes' Head of Events, Brett Cohen, last night.
#contentmarketing #digitalmarketing #marketing
The Edward Show. Your daily growth hacking podcast: https://edwardsturm.com/the-edward-show/

E321: Automating #buildinpublic updates.
How to build an audience on X without putting in much extra effort.
0:00 Welcome
0:48 Why Build in Public
2:26 Automating Build In Public Updates: How To
5:43 Power of Community and Inspiration
7:23 A Real-World Example: How Build In Public Got This Guy's Stripe Account Restored
10:57 Conclusion: The Benefits of Building in Public and Automation
#digitalmarketing #solopreneur #indiehackers
The Edward Show. Your daily growth hacking podcast: https://edwardsturm.com/the-edward-show/

E320: How Codie Sanchez made accounting software entertaining.
Most people are doing social media content marketing wrong.
They think bottom-of-funnel content can't be entertaining and viral. It can.
This is a great example.
00:00 The Big Mistake in Social Media Marketing
00:38 Breaking Down Bottom vs. Top of Funnel Marketing
00:55 Codie Sanchez TwitterX Case Study: Effective Bottom of Funnel Content
05:30 Alain's Influencer Strategy for Language Learning
06:36 The Power of Entertaining, High-Converting Content
07:28 Understanding Bottom of Funnel SEO
08:12 Conclusion and Takeaways
#contentmarketing #socialmediamarketing #startups #digitalmarketing
The Edward Show. Your daily growth hacking podcast: https://edwardsturm.com/the-edward-show/