The Inner Chief Greg Layton

“83% of people will look at your LinkedIn profile now before they take a meeting with you.”
In this Best of Series episode of The Inner Chief podcast, I speak to Ted Prodromou, America’s #1 LinkedIn Coach, on perception, connecting properly with purpose, and standing out online.
🎧👉  chiefmaker.com/340  👂
 
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Ted has bounced back from many setbacks; not only did he survive the dot com crash, which wiped out his successful 20-year tech career working for companies like IBM, he then came out the other side of the Global Financial Crisis of 2008, which turned his consulting business upside-down.
Today, Ted is America’s #1 LinkedIn coach and he helps clients to super-charge their online profile and presence, and how to connect properly with purpose.
He is the author of the Ultimate Guide to LinkedIn for Business and has also been featured on Entrepreneur.com, the New York Times, CNBC, and Forbes.
In this episode we talk about: 
✅ How he got made redundant 3 times in 12 years
✅ How co-writing a book with Perry Marshall launched his LinkedIn coaching career
✅ Some simple tips on how to make your LinkedIn profile really stand out, and
✅ How to dial up your LinkedIn content management so that you are perceived to be associated with well-known brands.
Deal hope,
Greg
A special thanks to Alex Mandossian for recommending Ted.
 
Connecting with Ted Prodromou You can connect with Ted via LinkedIn.
Books and Resources Ultimate Guide to Linked In for Business - by Ted Prodromou
Contribution to an article on predicted LinkedIn trends for 2019 on Digital Marketer (Ted’s piece is two-thirds down the article)
Snappr, a great resource for taking a high-quality LinkedIn professional photo
How to Win Friends and Influence People - by Dale Carnegie
Leadership and Self-Deception - by The Arbinger Institute
Similar Episodes on Social Media Natalie Speers, Founder & CEO of Social Ally, on being an early adopter, how anyone can thrive on social media, and visual disruption
Alex Mandossian, CEO and Founder of Marketingonline.com, on ethical influence and the art of storytelling
Jack Slade, Managing Director of Luxity Media, on being an accidental entrepreneur, saying no to increase revenues, and the future of new media
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🎓 Take one of the Chief Maker Academy courses
🍏 Give The Inner Chief podcast a 5-star rating on Apple Podcasts
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🤝 Connect with the Chief Maker

“I define speak-up culture as an environment in which members of a team feel that it is both psychologically safe and worth it to raise ideas, as long as it’s to make things better.”
 
This is a special episode only available to our podcast subscribers, which we call The Mini Chief. These are short, sharp highlights from our fabulous CEO guests, where you get a 5 to 10 minute snapshot from their full episode.
This Mini Chief episode features Stephen Shedletzky, author of Speak-Up Culture: When Leaders Truly Listen, People Step Up.
His full episode is titled How to foster a speak-up culture where people feel safe, trusted and worthy.
You can find the full audio and show notes here:
🎧👉  chiefmaker.com/338  👂
 
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“Shed”, as he is known to everyone, is a leadership author and coach who helps leaders and organisations create a culture where people feel encouraged, safe and valued in speaking-up.
He became the fourth person to join well-known leadership expert Simon Sinek’s team and has had the roles of Chief of Staff and Head of Brand Experience, Training & Development. The two still collaborate together.
He is also a TEDx Speaker Coach.
In the full episode we talk about: 
✅  How he overcame a stutter and fear of public speaking to become a guru in speak-up culture.
✅  His framework and principles for helping you build a speak-up culture at work, and
✅  The most important things to consider in delivering a TEDx level presentation.
Deal hope,
Greg
Thanks to former guest, James Whittaker, for introducing me to Shed. 
Connecting with Stephen Shedletzky You can connect with Stephen via LinkedIn and the Shed Inspires website. You can also see his Speak-Up Matrix on his website (see more details below in the show notes).
Books and resources Man's Search for Meaning - by Viktor Frankl
The Attributes - by Rich DeVinney
Culture Map - by Erin Meyer
Outliers - by Malcolm Gladwell
Don’t sleep, there are snakes - by Daniel L. Everett
Similar Episodes on Communication Matt Abrahams, author of Think Faster, Talk Smarter, on Managing your reputation before you enter a room, thinking on your feet, and getting to the point
Roger Love, World’s #1 Voice Coach on Teaching Bradley Cooper, Reese Witherspoon, The Beach Boys and more to use their voice to change the world
Minisodes by Greg Layton - Meetings as a Performance Theatre and BREAC a leg!
Follow Chief Maker 📝 Subscribe to the Finish Strong monthly newsletter and podcast drops
👍 Follow Chief Maker on LinkedIn
📈 Join the waitlist for the Chief Maker MiniMBA
🎓 Take one of the Chief Maker Academy courses
🍏 Give The Inner Chief podcast a 5-star rating on Apple Podcasts
🎵 Give The Inner Chief podcast a 5-star rating on Spotify
🎬 Subscribe to the Chief Maker YouTube channel
🤝 Connect with the Chief Maker

“Without these 3 strategies, your peers will start saying things about you like you’ve hit a glass ceiling or you’ve gone as far as you can. And you absolutely do not want that, Chief.”
 
Chief, in today’s minisode, I’m going to discuss three incredibly powerful tactics that you need to implement immediately when working in a leadership role.
As a manager of people, you need to be doing less in the weeds and more driving strategy and coaching those who report to you. That doesn't mean losing your finger on the pulse, but it does mean you now need to spend a good portion of your time working on the business and getting results as an organisation.
🎧👉 chiefmaker.com/339 👂
 
WANT TO ACCELERATE YOUR NEXT PROMOTION? COMPLETE YOUR FREE CAREER SCORECARD: www.chiefmaker.com/score-card
 
Deal hope,
Greg
 
Follow Chief Maker 📝 Subscribe to the Finish Strong monthly newsletter and podcast drops
👍 Follow Chief Maker on LinkedIn
📈 Join the waitlist for the Chief Maker MiniMBA
🎓 Take one of the Chief Maker Academy courses
🍏 Give The Inner Chief podcast a 5-star rating on Apple Podcasts
🎵 Give The Inner Chief podcast a 5-star rating on Spotify
🎬 Subscribe to the Chief Maker YouTube channel
🤝 Connect with the Chief Maker

“The soul of the business was maintained because I drove the culture of the business so passionately.”
 
This is a special episode only available to our podcast subscribers, which we call The Mini Chief. These are short, sharp highlights from our fabulous CEO guests, where you get a 5 to 10 minute snapshot from their full episode.
This Mini Chief episode features Cliff Gale, former MD of Lite ‘n Easy for over 20 years.
His full episode is titled Leading with passion, respect for your people and keeping the soul alive in your business.
You can find the full audio and show notes here:
🎧👉  chiefmaker.com/337  👂
 
WANT TO ACCELERATE YOUR NEXT PROMOTION? COMPLETE YOUR FREE CAREER SCORECARD: www.chiefmaker.com/score-card
 
I met Cliff through a former Inner Chief podcast guest, Sara Chamberlain, in 2019. 
Cliff started his career running Bob-Jane T Mart Franchises. He then bought into Lite n’ Easy after he saw a two line ad in a paper in its very early days.
He proceeded to lead the business for over two decades and grew it into one of the most successful businesses of its type.
Lite n’ Easy is a 100% Australian owned healthy food business and has been around nearly 40 years.
In the full episode we talk about:
✅  Keeping his finger on the pulse by respecting and listening to his people and customers
✅  How he kept the emotion and energy in the business as it grew to dizzying heights
✅  Building the soul of the business by focusing on the things that count and profit will come, and
✅  The difference between givers and takers.
Deal hope,
Greg
Similar Episodes on Retail Cass Spies, Founder & CEO of Twisted Healthy Treats, on being nimble, promoting from within, and winning globally
Vince Lebon, CEO and Founder of Rollie Nation, on streamlining systems, scaling up and business rhythm
Julie Mathers, Founder of Flora & Fauna and CEO of Snuggle Hunny, on being adventurous, bootstrapping a business, and first-mover advantage
Follow Chief Maker 📝 Subscribe to the Finish Strong monthly newsletter and podcast drops
👍 Follow Chief Maker on LinkedIn
📈 Join the waitlist for the Chief Maker MiniMBA
🎓 Take one of the Chief Maker Academy courses
🍏 Give The Inner Chief podcast a 5-star rating on Apple Podcasts
🎵 Give The Inner Chief podcast a 5-star rating on Spotify
🎬 Subscribe to the Chief Maker YouTube channel
🤝 Connect with the Chief Maker

“Know that if you are a leader, you have an impact on the health and wellbeing of the people around you. That's why leadership is either a life-depleting or life-feeding line of work.”
 
In this episode of The Inner Chief podcast, I speak to Stephen “Shed” Shedletzky, on how to foster a speak-up culture where people feel safe, trusted and worthy.
🎧👉  chiefmaker.com/338  👂
 
DOWNLOAD THE CHIEF MAKER OPERATING RHYTHM HOW TO GUIDE AND PUT YOUR VISION AND MISSION INTO ACTION FAST: chiefmaker.com/operatingrhythm
 
“Shed”, as he is known to everyone, is a leadership author and coach who helps leaders and organisations create a culture where people feel encouraged, safe and valued in speaking-up.
He became the fourth person to join well-known leadership expert Simon Sinek’s team and has had the roles of Chief of Staff and Head of Brand Experience, Training & Development. The two still collaborate together.
He is also a TEDx Speaker Coach and the author of Speak-Up Culture: When Leaders Truly Listen, People Step Up.
In this episode we talk about:
✅  How he overcame a stutter and fear of public speaking to become a guru in speak-up culture.
✅  His framework and principles for helping you build a speak-up culture at work, and
✅  The most important things to consider in delivering a TEDx level presentation.
Thanks to former guest, James Whittaker, for introducing me to Shed.
Deal hope,
Greg
 
Connecting with Stephen Shedletzky You can connect with Stephen via LinkedIn and the Shed Inspires website. You can also see his Speak-Up Matrix on his website (see more details below in the show notes).
Books and resources Man's Search for Meaning - by Viktor Frankl
The Attributes - by Rich DeVinney
Culture Map - by Erin Meyer
Outliers - by Malcolm Gladwell
Don’t sleep, there are snakes - by Daniel L. Everett
Similar Episodes on Communication Matt Abrahams, author of Think Faster, Talk Smarter, on Managing your reputation before you enter a room, thinking on your feet, and getting to the point
Roger Love, World’s #1 Voice Coach on Teaching Bradley Cooper, Reese Witherspoon, The Beach Boys and more to use their voice to change the world
Minisodes by Greg Layton - Meetings as a Performance Theatre and BREAC a leg!
Follow Chief Maker 📝 Subscribe to the Finish Strong monthly newsletter and podcast drops
👍 Follow Chief Maker on LinkedIn
📈 Join the waitlist for the Chief Maker MiniMBA
🎓 Take one of the Chief Maker Academy courses
🍏 Give The Inner Chief podcast a 5-star rating on Apple Podcasts
🎵 Give The Inner Chief podcast a 5-star rating on Spotify
🎬 Subscribe to the Chief Maker YouTube channel
🤝 Connect with the Chief Maker

“There's been too much focus on profit outcomes in business rather than maybe building the process along the way through empowering people, through effective delegation.”
In this Best of Series episode of The Inner Chief podcast, I speak to Cliff Gale, former Managing Director of Lite n’ Easy for over 20 years, on leading with passion, respect for your people and keeping the soul alive in your business.
🎧👉  chiefmaker.com/337  👂
 
GET THE FREE CHIEF MAKER TOP 30 INTERVIEW QUESTIONS: chiefmaker.com/interview
 
I met Cliff through a former Inner Chief podcast guest, Sara Chamberlain, in 2019.
Cliff started his career running Bob-Jane T Mart Franchises. He then bought into Lite n’ Easy after he saw a two line ad in a paper in its very early days.
He proceeded to lead the business for over two decades and grew it into one of the most successful businesses of its type.
Lite n’ Easy is a 100% Australian owned healthy food business and has been around nearly 40 years.
In this episode we talk about: 
✅  Keeping his finger on the pulse by respecting and listening to his people and customers
✅  How he kept the emotion and energy in the business as it grew to dizzying heights
✅  Building the soul of the business by focusing on the things that count and profit will come, and
✅  The difference between givers and takers.
Deal hope,
Greg
 
Similar Episodes on Retail Cass Spies, Founder & CEO of Twisted Healthy Treats, on being nimble, promoting from within, and winning globally
Vince Lebon, CEO and Founder of Rollie Nation, on streamlining systems, scaling up and business rhythm
Julie Mathers, Founder of Flora & Fauna and CEO of Snuggle Hunny, on being adventurous, bootstrapping a business, and first-mover advantage
Follow Chief Maker 📝 Subscribe to the Finish Strong monthly newsletter and podcast drops
👍 Follow Chief Maker on LinkedIn
📈 Join the waitlist for the Chief Maker MiniMBA
🎓 Take one of the Chief Maker Academy courses
🍏 Give The Inner Chief podcast a 5-star rating on Apple Podcasts
🎵 Give The Inner Chief podcast a 5-star rating on Spotify
🎬 Subscribe to the Chief Maker YouTube channel
🤝 Connect with the Chief Maker