The Mane Edit by Mikki Auld

Mikki Auld
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The Mane Edit by Mikki Auld

The Mane Edit is your go-to for straight up salon business advice & will be your one stop shop for scaling a successful hair salon or beauty brand. In just under six years, Mikki Auld scaled a wildly successful hair salon business that's enabled her to open multiple salons & work all around the world. The Mane Edit will be like your salon business bestie - we're an online platform for stylists, salon owners, beauty entrepreneurs & freelancers. Find EVERYTHING you need to start, grow & scale a sustainable business that you love! https://www.mikkiauld.com

  1. 30 JAN

    Facebook ads, salon hardships & scaling to multiple locations without working in them... with Carissa Hill

    Carissa started a spray tanning & hair extension business from home when she was 21 and grew it into a chain of 3 stores that ran without her in them, using Facebook & Instagram ads to grow her brand and generate thousands of customers. She has helped over 4000+ small business owners to double, triple and 10X their companies since 2014 with her courses and Facebook ad templates. To learn more about Carissa head over to her website here https://carissa-hill.com Tune into her podcast Work with her directly - PEACE LOVE & PROFIT COURSE JOIN HER FREE FB COMMUNITY

    43 min

  2. 13 JAN

    Grow your salon revenue by 6 figures in 2024

    Are you a salon owner aspiring to boost your revenue? Well, here's the reality check - the key to making more money lies in understanding that your clients are your pay-check! In this episode, we'll explore some strategic approaches to increase your hair salon business revenue without compromising your style or sanity. We're making numbers sxc, by breaking it all down and getting fierce with our finance strategy. You don't wanna miss this ep Ready to completely transform your hair salon business in 2024? Standout Salon Academy is where it's at For salon owners & freelancers ready for elevation… Let’s build a future proof, profitable business and cult-like brand (without burnout) so that you can up your prices, attract perfect fit talent and thrive in an ever-changing industry https://www.mikkiauld.com/standout-salon-academy

    25 min

  3. 4 JAN

    My Top 10 Tips for 2024 - Salon Owners & Freelancers!

    In this episode I’m unpacking 10 key things that I think are MOST IMPORTANT in building a successful and profitable salon brand in 2024… Spoiler alert… none of it has to do with how well you’re performing on instagram, sorry! Imagine a salon that runs like a well oiled machine without you there 24/7 - imagine hitting 7 figures and maintaining a high profit margin - Are you ready for elevation in 2024!? I’ve mentioned some of my favourite thought leaders in this episode because I’m tired of seeing rubbish circulating the web - Here they are… Antony Whitaker Martha Kourt Caitlyn Menzel Clarissa Hill Ready to truly kill it this year? Check out Standout Salon Academy - my 7 module course that will teach you EVERYTHING you need to know about building a knockout luxury brand, systemising your business, growing and building a star studded team and getting on top of your finances! Business is hard, BUT it doesn’t have to feel lonely - all you need is someone (who’s actually done it first hand) to show you the way https://www.mikkiauld.com

    36 min

  4. 29/12/2023

    The challenges and wins in salon ownership with Charlie from The Nest Hair Boutique

    If you're after a punchy episode that fuelled with straight up truths and unpacking the hard stuff, this is it... Never one to shy away from the "real talk" Charlie Crothers is the owner and founder of The Nest Hair Boutique in Perth, Western Australia but not only that, she's a woman with her fingers in many pies... As a self-confessed serial entrepreneur, Charlie has her own E-Comm line of hair products and tools with Charlii.com.au plus, her new podcast, The Salon Rebel I LOVED how open and honest this conversation was with Charlie - it's no secret that salon ownership is tough and it's so refreshing to have a raw conversation that addresses some of the hard stuff that needs to be said. To learn more about Charlie, head over to The Nest Hair Boutique or follow the queen herself on instagram - https://www.instagram.com/charlii_thenesthairboutique/

    1h 8m

  5. 19/12/2023

    What it takes to build a luxury and high performing salon - that isn't about social media!

    Let’s be real, creating a luxury salon that stands out requires a strategic approach that goes beyond just offering premium services. It may not happen over night but in this post I’m diving into everything you need to consider when building a luxury salon from the ground up. We’ll start by focusing on growing demand, designing a unique space, product consciousness, team development, and defining an unparalleled customer experience. The best bit? I’m spilling the beans on my own customer journey… 1. Positioning Yourself as the Best 2. Creating an Unforgettable Space 3. Conscious Product Selection 4. Growing and Educating Your Team 5. Defining your Unique Customer Experience Ready to build a THRIVING luxury salon brand that grows and excels without you there 24/7? Head over here to learn about my wildly successful online course and memberships https://www.mikkiauld.com/standout-salon-academy

    29 min

  6. 12/12/2023

    Recognising the Right Time to Expand: Hiring Your Next Stylist for Salon Growth & Expansion

    As a thriving salon owner, the decision to hire a new stylist is a pivotal moment in the growth trajectory of your business. While it may be tempting to base this decision solely on the busyness of your salon, there are key indicators and strategic considerations that should guide this process for long-term success. Join Standout Salon Academy https://www.mikkiauld.com/standout-salon-academy Work one on one with me https://www.mikkiauld.com/coaching-shop Want my FREE 7 Figure Method that will take you from overwhelmed and struggling to THRIVING? Grab it HERE https://www.mikkiauld.com/7figuremethoddownload

    27 min

  7. 05/12/2023

    Are your team running out of future with you? Here's what you need to do about it...

    ✨ Elevate Your Salon Game: The Power of Career Pathways! ✨ Running a thriving hair salon is more than just fabulous cuts and colors—it's about cultivating talent and paving clear career paths for your team. 🌟 Here's why a structured career progression plan is a game-changer: 1️⃣ Attract & Retain the Best: In the beauty industry jungle, skilled stylists are treasures. A well-defined career path is your secret weapon for attracting and keeping top talent. Potential hires love a vision for growth, and once they're part of the family, clear pathways keep them shining with you. 2️⃣ Skill Mastery & Standout Training: Hair and beauty evolve at warp speed. Career pathways ensure your team stays at the cutting edge. As they climb the ranks, access to advanced training programs keeps skills razor-sharp. Win for them, win for you! 🌈✂️ 3️⃣ Boost Motivation & Job Satisfaction: Clear paths light fires! When stylists know where they're headed, motivation soars. Promotions, more responsibility, and higher income become the norm. A motivated team equals exceptional service, loyal clients, and revenue growth. 🚀💇‍♀️ 4️⃣ Consistency is Queen: Luxury salons thrive on consistent, top-tier service. Career pathways ensure expertise blooms, delivering A+ service every time. It's not just about keeping clients—word-of-mouth recommendations bring new ones to your chic doorstep. 👑💄 5️⃣ Build a Stellar Culture: Career paths create a culture of growth and teamwork. Seeing colleagues climb inspires collaboration. A commitment to personal and professional development radiates positivity to clients, turning them into loyal patrons. Be great, and the love follows! ❤️👥 6️⃣ Flexibility for Growth: As your salon evolves, so do your needs. Career pathways let you adapt seamlessly. Identify leaders, nurture them, and watch your salon grow sustainably. More growth, less stress—because you deserve it! 🌱📈 7️⃣ Client Trust Amplified: Clients trust their look to your experts. Career pathways turn stylists into trusted pros, building client confidence. Repeat business and referrals follow, creating a ripple effect of trust in your salon. 🤝💖 Want my 7 Figure Method that breaks down essential salon roles? Head ⁠here ⁠and grab it now ⁠https://www.mikkiauld.com/7figuremethoddownload⁠

    22 min

  8. 28/11/2023

    6 BIG steps to THE BIG 7 figures

    Maybe you were paying for a rent a chair and thought "I could have my own space for this money" BUT the strategy that got you so far freelancing will not get you far as a business owner. Opening a salon business is extremely hard - you start finding that you're constantly problem solving and never switchingoff. You thought growing a team would be simple enough but leadership is incredibly hard and it feels like your overheads just keep getting bigger. You could have earned this much working on your own and without the responsibility of a salon. What if I told you that there's a 6 step system that can set your salon business up for sustainable success & profit? What if I told you that by getting serious about strategy and systems is the key to success? How do I know? Because I've done it. I learned the hard way but I'm here  to give you my fool proof method. You're welcome. https://www.mikkiauld.com/7figuremethoddownload JOIN SSA https://www.mikkiauld.com/standout-salon-academy

    55 min
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About

The Mane Edit is your go-to for straight up salon business advice & will be your one stop shop for scaling a successful hair salon or beauty brand. In just under six years, Mikki Auld scaled a wildly successful hair salon business that's enabled her to open multiple salons & work all around the world. The Mane Edit will be like your salon business bestie - we're an online platform for stylists, salon owners, beauty entrepreneurs & freelancers. Find EVERYTHING you need to start, grow & scale a sustainable business that you love! https://www.mikkiauld.com

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