63 episodes

The Recipe for SEO Success podcast helps you expand your understanding of all things Search Engine Optimisation and learn from experts you can trust.
Listen to award winning SEO copywriting and Consultant Kate Toon chat with her expert guests about all things Google including:
-Optimisation tips and techniques
-The latest SEO news and updates
-Real life SEO case studies and critiques
-Focus on different aspects of SEO from link building and local to ecommerce and engagement.

The Recipe For SEO Success Show Kate Toon SEO copywriter and SEO Consultant

    • Marketing

The Recipe for SEO Success podcast helps you expand your understanding of all things Search Engine Optimisation and learn from experts you can trust.
Listen to award winning SEO copywriting and Consultant Kate Toon chat with her expert guests about all things Google including:
-Optimisation tips and techniques
-The latest SEO news and updates
-Real life SEO case studies and critiques
-Focus on different aspects of SEO from link building and local to ecommerce and engagement.

    Reality SEO: Belinda Austin: Know yourself. Know your audience. Build your brand.

    Reality SEO: Belinda Austin: Know yourself. Know your audience. Build your brand.

    In my Reality SEO series, I interview REAL LIFE HUMANS who’ve changed their digital marketing for good and used simple techniques to transform their business and brand.

    These shorter episodes will include practical DOABLE advice and tips from people just like you.

    Kate Toon chats with Belinda Austin Marketing manager of 6ft6 wines about how to build a brilliant brand with SEO. 

    • 20 min
    Digital Marketing Predictions for 2020 (NEWBIE)

    Digital Marketing Predictions for 2020 (NEWBIE)

    Why position zero matters
    What BERT means for user optimisation
    How EAT is going to impact your business
    How to have a bold brand that stands for something
    Why your UX can't SUX
    Why you need to get your bots ready
    How video is going to change your business life

    • 29 min
    Introduction to Series 2

    Introduction to Series 2

    In this episode, Kate Toon explains what's coming up in the newly revamped Recipe for SEO Success podcast
    Series 2 is going to be bigger, better and a little more regular.

    • 11 min
    How Agencies can suck less (NEWBIE)

    How Agencies can suck less (NEWBIE)

    Tune in to learn:

    • What led Mathew to seeking an SEO agency for help
    • What you should have set up before contacting an agency for SEO assistance
    • The key things to look for when choosing an SEO agency
    • How important is it for you as a customer to know SEO terminology
    • “Red flag jargon” you should look out for
    • How you can participate in the ongoing process
    • The best way to know your money is being spent well
    • Alternate models: What they are and the benefits of each

    • 51 min
    International SEO: A beginner's guide (NEWBIE)

    International SEO: A beginner's guide (NEWBIE)

    International SEO is the process of optimising your website so that search engines can easily identify which countries you want to target and which languages you use for business.

    Most of us struggle with getting to rank locally, so do we really need to care about international SEO?

    Well if a good share of your website visitors are coming from a different country to where you’re located then it might be the right time to think global.

    • 47 min
    What’s your number one digital marketing tip? (NEWBIE)

    What’s your number one digital marketing tip? (NEWBIE)

    9 experts share their best advice for 2019

    I was lucky enough to present at Yoastcon in the Netherlands, so thought I’d do a special live episode interviewing all the smart people there and asking them their number one Digital Marketing tip for this year

    Many of these awesome humans will also appear on a future episodes of the podcast so stay Tooned for those episodes too.

    • 27 min

Customer Reviews

Lizzydavis ,

Slipping down your funnel

Kate, I am learning soo much and getting carried away by your enthusiasm. I’m slipping right down your funnel. Thank you.

ClementKC ,

Entertaining and informative.

So many informative podcasts can easily become dry and boring. Thank you for keeping the show fun. Its easier to learn when you're laughing too. Great that your personality shines through the same in the podcast as you do on stage in person.

FitnFiftyPlus ,

Fact, fiction and a bit of humor thrown in

Love this podcast, and I don't listen to very many. I always learn something eally unusual that i haven't seen or heard of anywhere else. I also love the range of guests. Not your usual crowd and definitely the smartest bunch of the lot.

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