This Agency Life

Type A Media
This Agency Life Podcast

This Agency Life is a podcast by Type A Media, an SEO agency based in London. It takes a candid look behind the scenes of what it is like to run a SEO agency covering topics from sales, marketing and finance to operations, HR and leadership. Learn more about Type A at https://typeamedia.net

  1. 22/05/2020

    Final diagnosis of the May 2020 Google algorithm update | Canonical Chronicle

    In this week Canonical Chronicle we will be diving into: 1. A 60 second super cut of what happened in search this week 2. Final diagnosis of the May 2020 algorithm update - Early speculation appears to suggest that it a role back to pure page rank with many thinking that machine learning will kick in and start altering the SERPs even more over the coming weeks. 3. Common but avoidable javascript indexing mistakes from Google Engineer Martin Splitt 4. New search console reports and Bug’s in Google discover 5. Lastly, we diagnose Google’s response to a webmaster saying that 50% of their traffic is gone due to dodgy links - We get Craig Campbell opinion on this, as well as how to protect from Negative SEO from a SEMRush representative ✉️ Sign up to the weekly search newsletter: https://email.typeamedia.net 🎙️ Our podcast: https://anchor.fm/canonical-chronicle 💻 Our website beautifully tagged up with UTM parameters: https://typeamedia.net/?utm_source=youtube WHO AM I? I'm Ross Tavendale, the managing director of Type A Media, a creative search agency based in London. I make videos about business leadership, web technology, SEO, PPC and how I turned being a Type A personality into a business. GET IN TOUCH I'd love to hear from you. Tweeting @rtavs on twitter is the quickest way to get a response or you can email me on ross@a.agency BECOME A CLIENT If you're interested in becoming a client of type A, email us on clients@a.agency and we'll get back to you ASAP.

    8 min
  2. 14/05/2020

    Google’s May 2020 core algorithm update majorly affects the SERPs | Canonical Chronicle

    The SEO team at LinkedIn removed most of the domain from search by using the URL removal tool in search console to get rid of the HTTP version. Google revealed the fastest growing Ecommerce categories are household items and puzzles as more people are stuck at home. Google have also started surfacing recommendations for your previous searches. Google’s May 2020 core #algorithm update majorly affects the SERPs in particular, Real Estate, Travel, Finance and Health. == LINKS == https://searchengineland.com/googles-may-2020-core-update-was-big-and-broad-search-data-tools-show-334393 https://twitter.com/hellemans/status/1259764189289160704 ALeydaSolis.com ✉️ Sign up to the weekly search newsletter: https://email.typeamedia.net 🎙️ Our podcast: https://anchor.fm/canonical-chronicle 💻 Our website beautifully tagged up with UTM parameters: https://typeamedia.net/?utm_source=youtube WHO AM I? I'm Ross Tavendale, the managing director of Type A Media, a creative search agency based in London. I make videos about business leadership, web technology, SEO, PPC and how I turned being a Type A personality into a business. GET IN TOUCH I'd love to hear from you. Tweeting @rtavs on twitter is the quickest way to get a response or you can email me on ross@a.agency BECOME A CLIENT If you're interested in becoming a client of type A, email us on clients@a.agency and we'll get back to you ASAP.

    7 min
  3. 07/05/2020

    Listing Products in The Google Shopping Tab is now FREE | Canonical Chronicle

    Get this weeks Canonical Chronicle slide deck: http://email.typeamedia.net/ A free information pack with all this weeks search news, google updates and insider tips to circulate round your team to keep them informed. == IN THIS VIDEO == In a recent reddit thread, a Google Engineer, has decided to have a little bit of fun with the community by giving intentionally bad SEO advice - If you would like some more hilarious bad advice from Google engineers, they have an entire compilation of them. Google makes it free to sell products in search. They announced it will be free for merchants to list products in the Google shopping tab in search results, they are actually turning Google shopping into an organic play again. This could be because of Amazon taking more market share and eyeballs from them so they are making a play to dilute their market share by offering up products. Now is a great time for merchants to take advantage of the free capital Google can get their hands on in order to maintain market dominance. Just don't expect it to be around for very long. Google launches their first lightening talks videos...and they are pretty damn good The first of their lightening talks videos was with Martin Splitt talking about javascript and SEO. ✉️ Sign up to the weekly search newsletter: https://email.typeamedia.net 🎙️ Our podcast: https://anchor.fm/canonical-chronicle 💻 Our website beautifully tagged up with UTM parameters: https://typeamedia.net/?utm_source=youtube WHO AM I? I'm Ross Tavendale, the managing director of Type A Media, a creative search agency based in London. I make videos about business leadership, web technology, SEO, PPC and how I turned being a Type A personality into a business. GET IN TOUCH I'd love to hear from you. Tweeting @rtavs on twitter is the quickest way to get a response or you can email me on ross@a.agency BECOME A CLIENT If you're interested in becoming a client of type A, email us on clients@a.agency and we'll get back to you ASAP.

    7 min
  4. 16/04/2020

    Survey Says SEO will boom during the Downturn | Canonical Chronicle

    Get this weeks Canonical Chronicle slide deck: http://email.typeamedia.net/ A free information pack with all this weeks search news, google updates and insider tips to circulate round your team to keep them informed. == IN THIS VIDEO == Hello everyone and welcome to the Canonical Chronicle. We are 3 weeks into the lockdown and we are seeing the industry getting back to work and some news trickle through... finally! So in this episode we discuss Google's decision to postpone changes to the partner program, which will mean agencies can retain partner status whilst helping their clients get back on their feet and pivot into a new online environment. We go over a new survey by Conduct that says SEO will Boom during the downturn and we discuss what we feel you should be doing as a Business Owner in these uncertain times: . Look for constants and build around those . Build assets with compounding value . Make your money work harder and build cash moats around your business We hear about a  UK high court judge telling Google they need to show an SEO person their ranking algorithm documents or withdraw them as evidence against their alleged “search bias” in the search results. We also take a look at how Google is changing the appearance of Featured Snippets and the ramifications and we see Google issue new advice on generating structured data with Javascript. ✉️ Sign up to the weekly search newsletter: https://email.typeamedia.net 🎙️ Our podcast: https://anchor.fm/canonical-chronicle 💻 Our website beautifully tagged up with UTM parameters: https://typeamedia.net/?utm_source=youtube WHO AM I? I'm Ross Tavendale, the managing director of Type A Media, a creative search agency based in London. I make videos about business leadership, web technology, SEO, PPC and how I turned being a Type A personality into a business. GET IN TOUCH I'd love to hear from you. Tweeting @rtavs on twitter is the quickest way to get a response or you can email me on ross@a.agency BECOME A CLIENT If you're interested in becoming a client of type A, email us on clients@a.agency and we'll get back to you ASAP.

    9 min

About

This Agency Life is a podcast by Type A Media, an SEO agency based in London. It takes a candid look behind the scenes of what it is like to run a SEO agency covering topics from sales, marketing and finance to operations, HR and leadership. Learn more about Type A at https://typeamedia.net

To listen to explicit episodes, sign in.

Stay up to date with this show

Sign in or sign up to follow shows, save episodes and get the latest updates.

Select a country or region

Africa, Middle East, and India

Asia Pacific

Europe

Latin America and the Caribbean

The United States and Canada