Five Star Counsel Podcast

John Strohmeyer
Five Star Counsel Podcast Podcast

What would a law firm built by the founders of Disney, Four Seasons, Amazon, and Zappos look like? Lawyers (and other professionals) aren't in the same "service" industry as those companies, but that doesn't mean we can't benefit from employing their rigorous service mindsets. We give you inspiration and tactics to smooth out your processes, bolster your reputation, and increase your revenue - every episode of Five Star Counsel has actionable tips for you to build the firm that clients rave about!

  1. 23/02/2023

    Recovering From Service Mistakes

    How do you handle client-facing mistakes? As much as we try to avoid them, mistakes are inevitable, even for us perfectionist attorneys. And because they are inevitable, attorneys need to have a plan for how to respond when they happen. My experience working at the Four Seasons provided a great framework for how to deal with mistakes, using "glitch reports" to document errors and review them with our staff at regular meetings. There are three steps that attorneys should take when mistakes happen: apologize and take ownership of the mistake, empathize with the client by acknowledging how the mistake has affected them, and show how you will make it right. It's important to not apologize, but also give clients a concrete plan for how you will correct the mistake and meet their needs. I conclude the episode by repeating the magic phrase I learned at the hotel: "I'm sorry this happened, but there's nothing I can say right now that will undo what has happened. What can we do to make this better?" By following these steps and showing genuine concern for their clients, attorneys can recover from mistakes and continue to provide excellent service. Closing Exercise:  Consider the last client-facing mistake you dealt with. 1. Magic Words: "There's nothing I can say that will undo what happened. What can I do now? 2. What options are there to fix things for your clients? What's in your toolkit? Should you reconsider your processes? Find a PDF worksheet for each episode's exercise on the podcast page at https://strohmeyerlaw.libsyn.com/ ----- FiveStarCounsel.com Ask a question and we'll answer on the show! Get our FREE client service whitepaper!

    9 min
  2. 05/01/2023

    Setting Your Delivery Standards

    Now that we've discussed the components of our firm's service, it's time to think about how we measure successful service. Setting these standards not only helps you track that everything is happening correctly, but helps your employees know if they're doing a good job. Most importantly, it helps ensure a consistent and high-quality experience for your clients.  We'll discuss touchpoints - the places where you and your client actually interact - and how to start measuring there. We'll talk about what to do if you're not hitting your standards, and how to consider adjusting your standards as your business changes. I'll get into some concrete examples that I use in my firm, but you'll really want to come up with your own standards that work for and support your firm's values, vision, and mission (see how it all comes back to those?).  Closing Exercise: What adjectives do you use to describe the delivery of your physical and technical components? Delivery is the adjectives and adverbs used to describe delivery. Let's think of three (I use "Clean, Fast, and Easy," but make these your own).       Now, how can we quantify the delivery so we can measure how it happens? Some examples: How long does it take to respond to an email? How long to get from initial meeting to draft documents?  How long to return a phone call?  How long to get an engagement letter out? Find a PDF worksheet for each episode's exercise on the podcast page at https://strohmeyerlaw.libsyn.com/ ----- FiveStarCounsel.com Ask a question and we'll answer on the show! Get our FREE client service whitepaper!

    16 min
  3. 13/12/2022

    Your People: Hiring, Training, and Managing

    We've built the pieces of the machine for great service, but now it's time to focus on the fuel - your employees. People are the most important thing in your business, and we can't skimp on it. I break this episode down into two main parts: how to hire and how to train and manage. The most crucial single point is in your hiring process - most law firms hire based on skillset, which, of course, is important, but technically skilled lawyers aren't that tough to find. You want someone who understands, shares, and demonstrates your firm's values right from the get-go. At the least, someone who can get there quickly and naturally.  You don't just want someone who you'd like to have a beer with - that's not a culture fit, that's just a person you like. I'll get into the kind of questions, both technical and personal, that will determine a quality hire. Once you've got the right people, it's like a fleet of Rolls Royces. That's great, but even Rolls Royces need maintenance and tune-ups. This is where your training and management come in. How are they continuing to meet the firm's values and work toward the firm's mission? How you are managing them in a way that upholds the firm's values, works towards your vision, and keeps your employees - your firm's most valuable asset - happy, motivated, and fulfilled? Closing Exercise: How do you know you've got the right people in your firm? How are you delivering the working experience for your employees, and how do you know that they can carry out the firm mission? 1. During your hiring process, what is one behavioral interview question that you can use to evaluate for this? 2. Status check: can your employees recite your Mission and Values? 3. Schedule weekly one on one meetings with your employees. Find a PDF worksheet for each episode's exercise on the podcast page at https://strohmeyerlaw.libsyn.com/ ----- FiveStarCounsel.com Ask a question and we'll answer on the show! Get our FREE client service whitepaper!

    16 min

About

What would a law firm built by the founders of Disney, Four Seasons, Amazon, and Zappos look like? Lawyers (and other professionals) aren't in the same "service" industry as those companies, but that doesn't mean we can't benefit from employing their rigorous service mindsets. We give you inspiration and tactics to smooth out your processes, bolster your reputation, and increase your revenue - every episode of Five Star Counsel has actionable tips for you to build the firm that clients rave about!

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