The Poodle to Pitbull Pet Business Podcast Dom Hodgson

Do you consider yourself an expert pet professional? 

Have you worked hard to get really good at the thing you do, and is staff training and ongoing CPD education a big deal to you? 

In short, are you offering a better service than your competitors? 

Now, the big question...are you charging a lot more than your competitors? 

If you aren't charging premium prices - and you really are offering a better service -  then you are seriously missing out, because experts get paid more than generalists in all walks of life. 

Maybe the problem is you aren't communicating your expert status very well with the dog owners in your town...

They don't know you are an expert who offers the best service.

Don't worry because in todays show I'm sharing a section from the 2022 IMPACT Pet Business Success Summit, where Vicky Fraser and I talk about how you can quickly and easily elevate yourself above the competition, so you are recognised and rewarded as the 'top dog' pet pro in your town.

This recording has NEVER been heard outside of my private coaching programs...
Listen in, and take action! 

Huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.
If your website is a leaky bucket, if you aren't collecting email addresses or doing any follow up, and you need to plug automation into your business then you should watch my FREE 'How to automate your pet business' webinar, click here now
If you would like a FREE copy of my Doggy Daycare recurring revenue membership blueprint click here
If you run a seven-figure plus pet business and want to book a private consultation with Dom in 2024, then email Beth on beth@petbizwiz.com. Explain what you need help with, tell me a bit about your business, and if I think I can help, if I think we're a good fit, and if I'm excited by the project we'll book a call to discuss further. 
If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now
If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now
To apply to join Dom's next level Diamond private coaching program click here now

Do you offer a different and better service than your competitors, but struggle to communicate what makes you special? 

Do you lack the systems and partners you need to take your business to the next level?

Are you failing to claim your place as the rightful, respected 'leader' in your canine community? 

Then tune in and take notes because Dom is about to share the next five of his Pet Biz Rules of Success. 

Tune in to discover;
Where to start when building a team to help your pet business grow faster, and go further Why you should AVOID partnerships unless both parties have a stable income How to use joint ventures to grow your reputation (and get access to other pet businesses clients) Why a pet business scaleability is directly tied to the successful  systems they have in place How to stand out from the BORING competition and excite your tribe. Why you need to be an organizer (and a leader) instead of a follow (and a sheep...)  This podcast may ruffle a few feathers but then I didn't get where I am today by pandering to sensitive snowflakes.

These rules came as a result of the lessons learned in over a decade working in the trenches in my own, and my clients businesses...
Huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.
If your website is a leaky bucket, if you aren't collecting email addresses or doing any follow up, and you need to plug automation into your business then you should watch my FREE 'How to automate your pet business' webinar, click here now
If you would like a FREE copy of my Doggy Daycare recurring revenue membership blueprint click here
If you run a seven-figure plus pet business and want to book a private consultation with Dom in 2024, then email Beth on beth@petbizwiz.com. Explain what you need help with, tell me a bit about your business, and if I think I can help, if I think we're a good fit, and if I'm excited by the project we'll book a call to discuss further. 
If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now
If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now
To apply to join Dom's next level Diamond private coaching program click here now

Are you worried you are undercharging for your pet services?

Are you struggling to pay staff, and invest in your business because your margins disappearing due to rising costs?

Are you just starting out in the industry and don't have a clue what to charge?

Most pet business owners set themselves up for a difficult business journey, because they fail to nail a profitable pricing strategy.

They fear charging high prices because they worry dog owners won't pay a premium, when there's so much compeition around. 

This is almost always a mistake because there are affluent dog owners out there who are looking for, and are happy to pay top dollar for a premium pet service. 

If that's you, and you know you deserve to earn more money, and charge higher prices, but you don't know how to make the transition to being premium, then this episode has all the answers you need. 

Tune in to discover; 

* Why you need to ignore advice from your family members, staff, clients (and idiot pet business owners in Facebook groups) IF you want to have a premium business.
*How to repell cheapskate dog owners who will make your life a misery, and instead attract affluent dog owners

* Why selling one service and only offering one price option is a BAD idea

* How to build a reputation as the 'top dog' luxury service provider in your town (so affluent dog owners are beating a path to your door!) 

*The simple 'one-word' action you need to take TODAY that will set you off on the premium pricing journey.

I've transformed my own business AND 1000's of my clients businesses by implementing the secrets I share in this podcast. 

Listen in, and take action! 

Huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.
If your website is a leaky bucket, if you aren't collecting email addresses or doing any follow up, and you need to plug automation into your business then you should watch my FREE 'How to automate your pet business' webinar, click here now
If you would like a FREE copy of my Doggy Daycare recurring revenue membership blueprint click here
If you run a seven-figure plus pet business and want to book a private consultation with Dom in 2024, then email Beth on beth@petbizwiz.com. Explain what you need help with, tell me a bit about your business, and if I think I can help, if I think we're a good fit, and if I'm excited by the project we'll book a call to discuss further. 
If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now
If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now
To apply to join Dom's next level Diamond private coaching program click here now

Do you have rules your life AND your business by?

Are you ruthless about enforcing these rules and do you communicate them to your clients? 

Most pet business owners have no rules (and no spine) so they end up making bad decisions that negatively impact their future growth and mental health.

After 13 years in the industry Dom has created a non-negotiable 'set-in-stone' list of rules that lead to pet business success for any service based pet business owner, and in episode 346 he shares the first five; 

If you constantly get side-tracked by pointless tasks, and you have no fundamentals that you live by, then this episode will give you the platform for success you are looking for. 

Huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.
If your website is a leaky bucket, if you aren't collecting email addresses or doing any follow up, and you need to plug automation into your business then you should watch my FREE 'How to automate your pet business' webinar, click here now
To grab a 'hot off the press' copy of my 2024 Pet Business Promotional Calendar then click here now

If you would like a FREE copy of my Doggy Daycare recurring revenue membership blueprint click here
If you run a seven-figure plus pet business and want to book a private consultation with Dom in 2024, then email Beth on beth@petbizwiz.com. Explain what you need help with, tell me a bit about your business, and if I think I can help, if I think we're a good fit, and if I'm excited by the project we'll book a call to discuss further. 
If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now
If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now
To apply to join Dom's next level Diamond private coaching program click here now

Does your website sucks and you don’t know how to fix it?
Are you sick of running ever faster on the social media treadmill trying to promote your business, and it’s exhausting?
Do you need to add automation to your business, but are you crap with technology and don't know where to start? 

Then it's time to tune in to this weeks special episode which shares the audio from Dom's recent 'How to automate your pet business' webinar.

Tune in to discover; 
Secret #1 - Why your website is a leaky bucket and how to fix it
Secret #2  - How to build an email list of hot prospects that see you as the local pet expert
Secret #3  - How to use automation to plug those holes and turn your website into a pipeline of perfect prospects

Once you get automation plugged into your pet business you'll have a system that consistently, predictably and reliably works behind the scenes to bring new customers to your door, 24/7, 365 days a year.

If you want to fast-track your progress you should grab the launch offer of PetBizSuite click here now 

Huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.

To grab a 'hot off the press' copy of my 2024 Pet Business Promotional Calendar then click here now

If you would like a FREE copy of my Doggy Daycare recurring revenue membership blueprint click here
If you run a seven-figure plus pet business and want to book a private consultation with Dom in 2024, then email Beth on beth@petbizwiz.com. Explain what you need help with, tell me a bit about your business, and if I think I can help, if I think we're a good fit, and if I'm excited by the project we'll book a call to discuss further. 
If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now
If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now
To apply to join Dom's next level Diamond private coaching program click here now

Is your pet business website a waste of digital space, that FAILS to bring in new clients?

Every few years do you spend thousands on a brand new shiny website, but your results NEVER improve? 

Is your website failing to attract and convert ideal clients, and are you clueless about what a  'good' website should look like? 

You aren't alone...

Most pet business websites are an overwhelming 'hot-mess' that confuses and overwhelms a website visitor. 

They have too many buttons, too many options, and not enough structure and focus, which means most of the dog owners (and potential clients) who visits your website, end up leaving, and many will end up in the arms of your competition. 

To help you get a better understanding of what a great website looks like, this week I'm sharing the 7 deadly website mistakes that are stopping you from spreading the word about your amazing service. 

Tune in to discover; 
Navigating No Man's Land: Learn how a cluttered website with no focus, dilutes your message and confuses visitors. Pain Points Unaddressed: Uncover the power of speaking directly to your client's struggles and how it can dramatically increase engagement. Differentiation Dilemma: Discover why standing out in the crowded pet business market is non-negotiable and how to achieve it. Readability and Engagement: Tips on ensuring your website is accessible and compelling to your target audience. Call-to-Action Clarity: Master the art of crafting compelling calls-to-action (CTAs) that guide your visitors towards making a booking or inquiry with confidence. If you action the key learnings from this episode you'll quickly turn your haphazard collection of pictures, pixels and buttons into a perfect 'funnel' that positions your service as the natural choice, AND moves the webiste visitor closer to the sale. 

If you found all this intriguing and you know you have a sucky website, then you need to sign up for the FREE live webinar I'm delivering on April 11th,

It's called 'How to Automate Your Pet Business', and if your website is a leaky bucket, if you aren't collecting emails or doing any follow up, and you wish you had a marketing system to help you consistently attract new clients then you need to be on this webinar. 

Click here to reserve your place on the webinar now.

Huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.

To grab a 'hot off the press' copy of my 2024 Pet Business Promotional Calendar then click here now

If you would like a FREE copy of my Doggy Daycare recurring revenue membership blueprint click here
If you run a seven-figure plus pet business and want to book a private consultation with Dom in 2024, then email Beth on beth@petbizwiz.com. Explain what you need help with, tell me a bit about your business, and if I think I can help, if I think we're a good fit, and if I'm excited by the project we'll book a call to discuss further. 
If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now
If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now
To apply to join Dom's next level Diamond private coaching program click here now