Thriving Stylist Podcast

Britt Seva
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  • MARKETING
  • UPDATED WEEKLY
Thriving Stylist Podcast

The beauty industry has changed dramatically in the last 10 years. The days of hoping your good reputation and referrals was enough to grow or maintain your clientele died out and successful stylists today need a real marketing strategy. It's actually never been easier to grow a clientele as a hair stylist or a business as a salon owner, yet stylists are giving up or struggling more often than they are thriving in this incredible industry. When I was first building my clientele, I realized immediately that nobody was teaching true business skills and long term strategies to stylists or salon owners. What good is a license and an entrepreneurial passion without the skills and knowledge to actually make big things happen? The Thriving Stylist podcast is a collection of interviews from super successful but not yet famous stylists, one-on-one coaching opportunities and actionable, strategic marketing techniques that you can use in your business today to see real results. I'm Britt Seva, Social Media & Marketing Strategist for Hair Stylists and I look forward to helping you to create a wealthy life as a stylist.

  1. 1 DAY AGO

    Is the extensions bubble about to burst?

    The hair extension industry has seen a meteoric rise in popularity, driven by social media and influencer culture. While early adopters reaped the rewards of high demand and low competition, the market has since become saturated with stylists. This has led to concerns about quality and customer satisfaction. So, is the extensions bubble about to burst or not?  If you currently offer hair extensions in your salon, or you’re thinking of adding the service, you may be asking yourself this very question. In this episode, I break it all down and share the data and insights to help you determine if the market for extensions is oversaturated, or if there is a golden opportunity for you to succeed in it!   Do you have a question for me that you’d like answered in a future episode like this one? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast!  If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this. Learn more at: https://thrivingstylist.com/podcast/

    29 min

  2. 4 NOV

    Quick question mashup: You ask, I answer

    I absolutely love reading the ratings and reviews we get on Apple Podcasts, and I read them every single week. In fact, a lot of the questions that get asked there I use for my podcast episode ideas, but I can't always get to all of them or some I can't make an entire podcast episode on. In today’s episode, I thought it would be fun to try something different and turn some of those questions into a quick question mashup to get some of these questions answered for you. So, if you like this style and format for the podcast, make sure to let me know so I can bring you more of this type of content!  Do you have a question for me that you’d like answered in a future episode like this one? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast!  If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this. Learn more at: https://thrivingstylist.com/podcast

    30 min

  3. 28 OCT

    How I grew an IG by 800 followers in 8 months

    Social media marketing, business growth, economics and consumer behavior are things that I am deeply interested in and obsess over, and this episode touches on all these topics as I talk about building a thriving social media presence. Today, you’ll hear exactly what I did to grow an Instagram account completely outside of our industry by 800 followers - in just 8 months! When the opportunity came to manage my son's highly-competitive travel baseball league social media account, I took that on and want to share how I built this account up, what worked and what didn’t go so well, and how I used this experience to see the real power of social media outside of our industry. Do you have a question for me that you’d like answered in a future episode? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast!  If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this. Learn more at: https://thrivingstylist.com/podcast

    29 min

  4. 21 OCT

    Small Business Saturday Strategies

    Small Business Saturday is fast-approaching, and it’s a fantastic opportunity to make a lasting impact on your community while boosting your business. That’s why for this episode, I want to give you actionable strategies to maximize your participation and build strong relationships with both current and potential customers. In our industry, it is very much about reciprocity as we are in the relationship business. So, for this Small Business Saturday I want you to really think about how you can love on others in your network and your community and give love to other small businesses. Do this, and I think you will be amazed at how it all comes back to you too!  Do you have a question for me that you’d like answered in a future episode? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast!  If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this. Learn more at: https://thrivingstylist.com/podcast

    24 min

  5. 14 OCT

    How to achieve more without working more

    When we talk about scalability in business, the big question is can we grow without burning ourselves out or working more hours? The answer is YES, it's absolutely possible, and I know this because we did it this year! In this episode, I’m sharing exactly how I revamped my business in 2024 to achieve more while working less. It wasn’t easy, but it was so worth it. If you’re looking to level up your business without overworking yourself, the 9 tips I share in this episode could be game-changers for you! Do you have a question for me that you’d like answered in a future episode? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast!  If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this. Learn more at: https://thrivingstylist.com/podcast

    25 min

  6. 7 OCT

    TikTok study:A client’s take on prices, search and services...

    Recently, there’s been a surge in viral TikTok videos and Instagram Reels where clients are speaking out against the beauty industry, particularly targeting hair stylists. In this episode, I take a closer look at one TikTok user’s perspective and how (and why) her content is resonating with both clients and stylists alike. Instead of getting defensive, it’s crucial to understand that these opinions reflect the mindset of a significant portion of today’s consumers. By embracing this alternative viewpoint, we can uncover valuable insights that will help us improve how we serve our clients and grow our businesses. As an industry, I feel that we need to get back to the art of customer service. As you know, it’s a fast-changing landscape, which is why I want to continue discussing the key shifts we’ll need to make in order to stay ahead, thrive, and meet the evolving expectations of our clients!  Do you have a question for me that you’d like answered in a future episode? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast!  If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this. Learn more at: https://thrivingstylist.com/podcast

    28 min

  7. 30 SEPT

    How to undo gratuity free

    Have you implemented a gratuity free pricing model but found that it's not working as you had hoped? If so, you're not alone because I’ve been receiving messages from stylists recently who are asking how to effectively transition back to accepting gratuities, which is why I wanted to record this episode for you today.   Yes, there is a way for you to carefully work it backwards and get back to being open to accepting gratuities, and today I will show you how!   Do you have a question for me that you’d like answered in a future episode? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast!  If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this. Learn more at: https://thrivingstylist.com/podcast

    20 min

  8. 23 SEPT

    The 2025 Predictions Podcast

    If you’ve listened to the podcast for a while now, you know that I’ve released past episodes with my predictions for the upcoming year. Historically, my predictions have been spot on, and in this episode, I’m bringing you my 2025 predictions.  My main goal of sharing these predictions with you is to get the conversation started on what's coming in 2025, and this one is coming to you earlier than usual because I believe that we are stepping into an unprecedented time of the industry. As you’ll hear, I feel that things are only going to get harder, so I am trying to give you as much time as possible to prepare. Ultimately, it’ll be your ability to adapt, stay nimble and change that is what is going to make or break you going forward.  I would love to help serve you in all of these areas, and I can’t wait to see where we land at the end of 2025 with all of these predictions that I reveal today!  Do you have a question for me that you’d like answered in a future episode? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast!  If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this. Learn more at: https://thrivingstylist.com/podcast

    34 min
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Hosts & Guests

About

The beauty industry has changed dramatically in the last 10 years. The days of hoping your good reputation and referrals was enough to grow or maintain your clientele died out and successful stylists today need a real marketing strategy. It's actually never been easier to grow a clientele as a hair stylist or a business as a salon owner, yet stylists are giving up or struggling more often than they are thriving in this incredible industry. When I was first building my clientele, I realized immediately that nobody was teaching true business skills and long term strategies to stylists or salon owners. What good is a license and an entrepreneurial passion without the skills and knowledge to actually make big things happen? The Thriving Stylist podcast is a collection of interviews from super successful but not yet famous stylists, one-on-one coaching opportunities and actionable, strategic marketing techniques that you can use in your business today to see real results. I'm Britt Seva, Social Media & Marketing Strategist for Hair Stylists and I look forward to helping you to create a wealthy life as a stylist.

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